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Fighting to Preserve the “Wonders of the Ocean”

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In a recent press call in the UK, the Seychelles Minister for Tourism, Ports and Marine, Mr. Didier Dogley and the Seychelles Tourism Board (STB) Chief Executive, Mrs. Sherin Francis reiterated the Seychelles’ commitment to fighting climate change.

Walking the talk on its shores and reminding its local and international stakeholders of the devastating effects of global warming, the Seychelles Tourism Board in collaboration with various partners organised another successful edition of the Seychelles Ocean Festival celebrating the “Wonders of the Ocean.”

The festivities celebrated during the weekend of November 22, 2019 concluded at Beau Vallon Beach on Sunday November 24, 2019 carried various activities revolving around our ocean and its fragile beauty, whilst raising the awareness and importance of its conservation.

Through a series of activities, the Seychelles Ocean Festival gave the public the opportunity to reflect on the harm perpetrated on the ocean and its various actions being done to alleviate its side effects for future generations.
From the screening of two short videos at the launching ceremony featuring the Aldabra clean-up project, “Island under siege”, through the experience of Seychelles Island Foundation’s representative Mr. Jeremy Raguain and the presentation of the Nekton Mission, and a testimonial by one of their representatives, Ms. Sheena Talma.

To the Raft Race for Charity, organised by Seychelles National Parks Authority and Global Vision International in collaboration with STB, took place at Cap Ternay beach where some 20 rafts from various organisations competed against one another.

The main sensitization, with the presence of several NGOs and agencies showcasing their causes and sustainable efforts, was on Sunday during the Fun day, focussed on educating the public on how they can contribute to the conservation of the ocean and interacting with them through games and quizzes.

The NGOs present included Seychelles Sustainable Tourism Foundation, Parley for the ocean, Belliche, Nature Seychelles, Global Vision International, Green Islands Foundation and Blue Finance. Other agencies included Ministry of Education, Ministry of Environment and Blue Economy. Interviews with these NGOs, agencies, and CEOs were broadcasted live with K-Radio as part of a public awareness campaign, spreading the conservation cause and the roles of the organisations present.

The Festival concluded with a prize-giving ceremony on Monday 25th at Seychelles Institute for Teacher’s Education, for the SOF Art and Creative Writing Competition which involved participation from primary and secondary schools all over the Island.

In the age of climate change, raising awareness about the importance of our delicate marine life and its preservation has become more crucial, and the Seychelles Ocean Festival provides the perfect platform to achieve this.

MEDIA CONTACT: STB News Bureau, Tel: +248 4 671 354 / +248 4 671 313, [email protected]  www.seychelles.travel

Seychelles represented at a Corporate Travel Planners Roadshow in Abu Dhabi

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Maximizing its exposure in the Middle East, the Seychelles Tourism Board (STB) participated in a Corporate Travel Planners Roadshow held at the Dusit Thani Hotel in Abu Dhabi.

The roadshow, which took place on November 20, 2019 was organised by dnata Abu Dhabi with the objective of connecting the corporate travel bookers to the key service facilitators.

The event saw the participation of over 90 key travel planners/bookers from dnata’s prestigious corporate account and 20 exhibitors providing various travel services including airlines, hotel chains and tourism boards. This involved the STB featuring Seychelles as a versatile destination of choice in the Indian Ocean.

The Corporate Travel Planner Roadshow attracted mainly frequent travellers from the corporate world such as travel managers, procurement managers and travel officers all keen to keep abreast with the services available on the market.

The destination was represented by Ms. Aliette Esther, Tourism Attaché based in Abu Dhabi, and was assisted in promoting the Seychelles in the roadshow by Cerf Island Resort representative Mrs. Foram Varsani.  Both were working in unison to provide information about the destination. Mrs. Varsani also used the opportunity to explain about the facilities and activities available to potential clients at the Cerf Island Resort.  

Commenting on the STB’s participation at the event Ms. Esther explained that it falls in line with STB’s strategy for visibility as well as educating its partners.

 ‘It is important to be constantly on the road to promote the destination especially in this day and age where the competition is tough. It is important also to keep managing our relationship vis-à-vis our travel trades partners and update their knowledge of our destination. This can be achieved by reminding partners that Seychelles is a versatile destination, which also includes services for the MICE (meetings, incentives, conferences and exhibitions) segments,” said Ms. Esther. 

 “I had a fruitful visit to Abu Dhabi to attend two events which took place on 20th & 21st November. I am pleasantly surprised to see the marketing & awareness, which is done by STB  as I found great number of corporate and tourism establishments interested in the destination.

I am very grateful for all the help and support I received during my visit from Aliette to draw more business to our shores.” Mrs Foram Varsani said.

‘At the moment, the UAE is the 5th biggest market for the Seychelles.’ Ms Esther said. ‘Roadshows such as this one will certainly help in getting the UAE to climb a notch higher on the ladder.  At the end of the day, the more visitors we get, whether it be from the UAE or any other parts of the world, the ultimate benefactors are the Seychellois people.  In the process, we will be sharing some of the beauty and culture of our islands with the visitors. It is a win-win situation all around. We look forward to participating in similar events in the future.’

According to the latest Knight Frank’s 2018 City Wealth Index, Abu Dhabi is the richest city in the GCC.

Ms. Esther further mentioned that the affluence in Abu Dhabi and the regular daily flights availability -3 times a day from the two UAE hubs (Abu Dhabi and Dubai), a 4-hour flying time make the city an excellent place to market the destination. 

With the five-day long National Day holiday coming up at the end of November early December, the roadshow was well timed and Ms. Esther and Mrs. Varsani at the STB and Cerf Island Resort were kept busy answering questions about attractions and activities on the islands of Seychelles.

MEDIA CONTACT: STB News Bureau, Tel: +248 4 671 354 / +248 4 671 313, [email protected]  www.seychelles.travel

Seychelles launches its first Nature Trail competition

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In a press conference at Botanical House, Mont-Fleuri at the Seychelles Tourism Board (STB) headquarters today, the organization announced the launch of the Seychelles Nature Trail competition to be held in May 2020.

The announcement was made by the STB Chief Executive Mrs. Sherin Francis in the presence of Mrs. Bernadette Willemin, STB Regional Director for Europe, Ms. Bernadette Honoré, the STB representative in Reunion – who initiated the project with the support of Christian Hamer and Veronique Victor (directors of the trail) – and various partners on-board to make the project a success in Seychelles next year. 

The partners for the SNT project alongside the STB will include the Seychelles National Sports Council (NSC), the Seychelles National Park Authority (SNPA), Air Mauritius, Seychelles Breweries, ABSA ( Barclays Bank), Cable and Wireless and Skychef.

Launched in Reunion in September this year, this first edition of Seychelles Nature Trail (SNT) adds to the prestige of the destination as a multifaceted one.

The SNT aims at further promoting the archipelago’s concept of green tourism as well as enticing potential visitors’ to the discovery of Seychelles’ rich biodiversity.

The 25km trail which will be competed on Mahé on May 3, 2020 will be starting in the region of Port-Glaud round Anse Major, through the well-known hiking routes including the Mont Le Niol and Congo Rouge area finishing at Grand Anse.

 The event plans on attracting and engaging nature sport enthusiast in the region and across the globe to Seychelles, as well as concept for Seychellois competitors.

Speaking at the event, Mrs. Sherin Francis mentioned her satisfaction to add another event to the destination’s profile on the international level.

“The SNT event projects the destinations towards an adventure that will open great doors for the destination, we have seen how big in publicity the recent trail event “Diagonale des Fous” which closed a few days ago to our fellow islanders in Reunion. We can only anticipate great participation from the region and hope that the beauty of our Islands will attract potential runners from all over the world,” said Mrs. Francis.

Mrs. Francis mentioned that in order to reach the anticipated number of participants for the event in 2020, an intensive communication campaign has been designed and will be implemented through traditional and social media.

In addition, a publicity campaign in collaboration with the Seychelles Public Transport Company (SPTC) will be activated in Seychelles in the coming weeks.

MEDIA CONTACT: STB News Bureau, Tel: +248 4 671 354 / +248 4 671 313, [email protected]  www.seychelles.travel

Seychelles Tourism Board strengthens its outreach in India with three-city roadshow

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The Seychelles Tourism Board successfully conducted a three-city roadshow in the cities of Chennai in the state of Tamil Nadu, Ahmedabad in the State of Gujarat and the capital city of India; Delhi from Monday September 16 to Friday September 20, 2019.

The key industry players from Seychelles including hotel partners and Destination Management Companies (DMC) alongside the STB representatives. The team, consisting of Mrs. Elsie Sinon- Senior Marketing Executive from the STB Headquarters, Ms. Shakambri Soni and Mrs. Priya Ghag from the Seychelles Tourism Board’s India office, connected with approximately 225 prominent Indian travel and tour operating companies to strengthen their outreach in India.

On the hotel accommodation services side Berjaya Hotels and Resorts, Cerf Island Resort, Four Seasons Seychelles, Hilton Resort & Spa, MAIA Luxury Resort & Spa, Savoy Resort & Spa, Coral Strand Smart Choice Hotel, JA Enchanted Island Resort and soon to open Club Med Seychelles were present at the roadshow.

Creole Travel Services, Mason’s Travel, Vision Voyages represented on the DMC side, Variety Cruises as a cruise operator and Air Seychelles, the national carrier, stood alongside the delegation as part of the Seychelles services experience.

 The trade partners and travel agents were given the chance to network with the exhibitors to learn more about the destination including the diverse products and experiences the Seychelles offers during this interactive roadshow.

Present at the roadshow on the STB team Mrs. Sinon mentioned her satisfaction to have had a successful event in India.

She emphasised that such events create a platform to help service providers in Seychelles and Indian tour operators, to connect and understand mutual needs so as to better design and deliver the Seychelles to all clients, particularly new-age travellers from India while retaining the growth momentum of Indian arrivals into the Seychelles.

Commenting on the event, Ms. Sherin Francis, STB Chief Executive stated that the annual roadshow

in India is one of the marketing events that extremely substantial for the destination.

“It gave us immense pleasure to see our Indian partners always eager to keep updated about the Seychelles. This roadshow was well attended and received a remarkable response from all three cities. India represents a substantial and vast market for Seychelles and these planned events help us to understand the current market dynamics and connect with the existing as well as potential Indian tour operators in Chennai, Ahmedabad and Delhi,” said Mrs. Francis.

On her part Ms. Lubaina Sheerazi, STB representative in India further added, “We are extremely pleased to have received positive and encouraging feedback from stakeholders about the format and quality of meetings conducted at the roadshow. Delhi and Ahmedabad have been among the top three markets for Seychelles and we wanted to revisit these cities to ensure quality engagement with all trade partners there. With our marketing strategies and efforts, we continue this engagement and reach out to more potential markets in the coming years.”

As part of its marketing strategy, each year STB plans to target newer cities in India through roadshows, workshops and selective meetings. STB encourages their partners to participate in the 2020 edition of the roadshow as India is an immensely significant market for the Seychelles.

MEDIA CONTACT: STB News Bureau, Tel: +248 4 671 354 / +248 4 671 313, [email protected]  www.seychelles.travel

The Seychelles Islands’ stand highly appreciated during the consular celebrations in Lyon

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The 18th edition of “les fêtes consulaires” were held between September 14 and 15, 2019 in Lyon, the second largest city in France. Les Fêtes Consulaires is a friendly gathering for different consulates based in Lyon, where they can promote their respective countries to the 23,000 visitors who attend the event.

Amongst the 50 consulates present was the newly re-opened Consulate of Republic of Seychelles represented by Mrs. Virginie Mathieu, the new appointed honorary Consul for Seychelles in the region Auvergne Rhône Alpes.

The Seychelles Tourism Board (STB) Office in Paris represented by STB marketing executive, Ms. Valerie Payet, had the honour to be present alongside Mrs. Mathieu to showcase Seychelles as a must-visit destination.

The Seychelles corner displayed some of the islands most distinguished features, namely the tropical forests filled with a vast variety of flora and fauna, as well as the prominent beaches.

Over the two days of festivities, the Seychelles consulate’s stand attracted individuals of all ages with its vibrant presentations of the Seychelles Islands. Ms. Payet present on site had the opportunity to interact with numerous visitors to promote the destination and its several wonders.

Together with the Consulate and the STB team in Paris, Club Med representatives was also present at the event and took the opportunity to promote their upcoming property in Seychelles, a five Trident Exclusive Collection Resort on Sainte Anne Island, set to open its doors in 2020.

During the official opening of the village, the STB team was honored by the presence of Mr. Gérard Collomb, Mayor of Lyon.

Visitors of the Seychelles stand included His Excellency Mr. Sylvestre Radegonde, Seychelles Ambassador in France, Mr. Ralph Agrippine, Minister’s Advisor at the embassy and Mr. Jean-François Noaro, Honorary Consul for Seychelles in Monaco.

MEDIA CONTACT: STB News Bureau, Tel: +248 4 671 354 / +248 4 671 313, [email protected]  www.seychelles.travel