The Seychelles Tourism Board (STB) and trade partners are set to conquer the Israeli market in a two-day event in Tel-Aviv.
A marketing operation initiative has been prompted by the STB in the aim to bring the beauty and diversity of the destination and its myriads of services to Israeli clients.
Seychelles trade partners including the national airline Air Seychelles, Destination Management Companies (DMCs), and hotel partners will be participating in the event, which will consists of press meetings and trade workshops for tour operators and travel agents.
The trade partners consisting of DMCS including Creole Travel Service, Mason’s Travel, and 7-Degree South and hotel establishments namely Four Seasons Seychelles, Frégate Island Private, Avani Seychelles, The H Resort Beau Vallon Beach, Constance Hotels & Resorts, and Raffles will be present to market their services for the two days.
During their stay, the delegation will also be conducting sales calls and Business-to-Business meetings as part of their activities on ground.
Speaking about the upcoming event in Israel, Mrs. Sherin Francis, STB Chief Executive, mentioned that this new opportunity would help in opening the destination to this blooming market.
“Israel is not a new venture for Seychelles; we count about 5-7 chartered flights from this specific part of the world annually. We are now consolidating our foundations in ensuring that the product is packaged in the most attractive way to increase its reach and motivate Israeli to have a unique travel experience that is the Seychelles experience,” said Mrs. Francis.
During her official marketing and media mission in Israel, Ms. Bernadette Willemin, Regional Director for Europe, and Ms. Monette Rose, Director for Italy, Turkey, Greece and the Mediterranean, will accompany Mrs. Francis.
The event, which follows the visit of Seychelles Minister for Tourism, Civil Aviation, Ports and Marine Mr. Didier Dogley in Israel in February this year, aims at creating a platform for the tourism trade in the Mediterranean city in anticipation of the weekly flight scheduled by Air Seychelles as of November 2019.