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Seychelles Tourism Board Present at the Fifth Edition of the “Penalty Shoot Out”

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The Seychelles Tourism Board (STB) through its office in Abu Dhabi participated at the 48th UAE National Day celebrations in style as its presence was noted at the 5th edition of the “Penalty Shoot Out” hosted by Al Ethihad Sports Academy on Saturday, November 30, 2019.

“Penalty Shoot Out,” a sports event spearheaded by Al Ethihad Sports Academy under the supervision of its founding CEO Mr. Arakkal Kamarudheen, seeks to groom young talents to be professional athletes.

Bringing together over 150 youths from Abu Dhabi, Dubai and Sharjah, the event provided an opportunity to the promising players to showcase their athletic abilities through friendly matches at the prestigious American International School Abu Dhabi.

The Academy further encourages the development of sport skills in youngsters, giving them opportunities to be selected to train at international academies such as Barcelona FC Academy and even tour countries such as India to gain experience.

Supporting the initiative through its office in Abu Dhabi, the STB was represented the Tourism Attaché, Ms Aliette Esther, who conducted the mission successful alongside Seychelles based DMC Vision Voyages, also sponsored the event.

Recalling the fabulous experience at the ‘Penalty Shoot Out’ Ms. Esther stated that assisting the Al Ethihad Sports Academy with the event has been a means to increase visibility for the destination and expressed that STB’s involvement in such events are beneficial to the Seychelles.

“There has been talk about a much-needed shift in diversifying tourism in the Seychelles,” said Ms. Esther, “and this event fits right into it as it can create opportunities for sports tourism in the Seychelles.”

“What is most encouraging,” Ms. Esther continue, “is Al Ethihad Sports Academy’s keen interest in tapping into young players’ potential in the Seychelles. We have swimmers, footballers and cricketers in the country, so a lot of young people could benefit from such a venture. Team exchanges between the 2 countries would not only help develop youth sports in the Seychelles but also open them up to more cultural experiences and boost their confidence. Players going to the Seychelles would be accompanied by their families, therefore contributing to our tourism and economic sectors.”

Ms. Esther further stated her satisfaction to execute side-lined collaboration with her various Abu Dhabi partners as they consolidate the relationship between the two countries.

MEDIA CONTACT: STB News Bureau, Tel: +248 4 671 354 / +248 4 671 313, [email protected]  www.seychelles.travel

The Valletta NYE celebrations are back, featuring The Travellers and many more live in concert

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Featuring The Travellers and many more live in concert

One of the most anticipated events of the calendar, the Valletta National New Year’s Eve Celebrations, are back to usher in the New Year in the capital city.

The celebrations will once again take place in St. George’s Square with the main stage hosting leading names from the island. The night will kickstart with local band Ozzy Lino and the Candy Moths, followed by top local artists Kevin Paul, Gaia and Kurt Calleja. THE TRAVELLERS will be headlining the event with their unique and original sound.

The event will be hosted by Nate, Frank and Rossi from Vibe FM who will also be taking the audience into the countdown with a mash-up of the best dance anthems of 2019 together with stage special effects and fireworks to welcome the New Year. Finally, up and coming DJ DREY will be ending the night with an energetic and uplifting set.

Valletta Cultural Agency Chairman Jason Micallef said that “the New Year’s Eve celebrations are part of a vast program planned by the VCA for the festive period in Valletta. Last week we switched on the Christmas lights in the capital’s main streets, switched on a real Christmas tree in St George’s Square for the first time, and a Nativity Scene in Piazza de Valette, among other initiatives for the festive season in the Capital”.

Valletta Mayor Alfred Zammit said that “this is one of the Local Council’s favorite activities because it gives the opportunity to Maltese families to enjoy Christmas and the New Year in the communal spirit in Valletta without spending much”. He said that “Valletta should be the natural choice of those who would like to have fun this New Year’s Eve.”

This event is being organized by G7 events following a call for Cultural Partnership Agreements by the Valletta Cultural Agency within the Ministry for Justice, Culture and Local Government. The Valletta Local Council shall also be collaborating with the organizers of the event.

MEDIA CONTACTS:

Valletta Cultural Agency Contact

Tele: (+356) 2124 2018

Email: [email protected]

MTA US Editorial Contact

The Bradford Group

Amanda Benedetto/ Gabriela Reyes

Tel: (212) 447-0027

Fax: (212) 725 8253

E-mail: [email protected]

Gabriela Reyes

Account Manager 

The Bradford Group

347 Fifth Ave. Suite 1205

New York, New York 10016

T (212) 447-0027

F (212) 725-8253

[email protected]

www.bradfordglobalmarketing.com

Seychelles present at the fourth edition Abu Dhabi Travel Trade Event

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The Seychelles Tourism Board (STB), in partnership with the Cerf Island Resort in the Seychelles, braved the unusual cold weather of Abu Dhabi on November 21, 2019 to attend the 4th edition of Abu Dhabi Travel Trade Event (ADTTE).

The event, organised by Mr. Conrad Caeiro of Razzmatazz 360°, was held at the Splash garden at the Aloft Hotel in Abu Dhabi. Having been a big supporter of the last three editions of the ADTTE, the STB participated to the event as a platinum sponsor this year.

The outdoor set-up at the Splash garden was perfect for the occasion and provided to the 300 attendees present an opportunity to network with the 22 exhibitors including the Seychelles delegation.

The event’s program indulged the invited guests to some attractive raffle draws, give-aways and enjoyed a lavish dinner while pursuing their networking and shopping for their next holiday.

The STB and its sole partner Cerf Island resort being a prime sponsor for the ADTTE 2019 were placed at a strategic position allowing the two Seychelles representatives to maximize on their position to provide information about the destination as a prime holiday.

In order to entice the Abu Dhabi visitors the team offered extensive information about the destination as an island hopping paradise, promoting the various other attractions including the product and services available on Cerf Island.

Speaking about the STB’s participation at the ADTTE 2019 event, the STB representative in Abu Dhabi and Tourism Attaché Ms. Aliette Esther stated the prominence of the event creates an ideal platform for the promotion of the destination, which is in line with the STB marketing strategy to increase the destination’s visibility.

“ADTTE is now a signature event and is already being looked forward to by the travel trade professionals,” said Ms Esther.  “It gives the Seychelles maximum exposure and it is worthwhile attending. 

“We had many visitors at our stand who are dreaming of going to Seychelles and we managed to convince some of them to buy the ticket and go.  Others had already been to the Seychelles and were really happy with their trip, expressing the wish to go back once more.”

Aside from the networking aspect, the event also included music entertainment and an Egyptian tanoura dancer who dazzled everyone with his entrancing whirls and brightly lit costume. There was also a special cake ceremony, which was cut by the H.E. Ambassador, Ricardo Laverie of the Embassy of Panama Abu Dhabi and Ms. Esther, STB Abu Dhabi Tourism Attaché.

There are other similar events lined up in Abu Dhabi before the end of 2019.

MEDIA CONTACT: STB News Bureau, Tel: +248 4 671 354 / +248 4 671 313, [email protected]  www.seychelles.travel

Seychelles to celebrate the Wonders of the Ocean through its Ocean Festival

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A series of activities have been organized to commemorate this year’s Seychelles Ocean Festival (SOF) by the Seychelles Tourism Board (STB) and its various partners.

The event, which promotes marine-based tourism in the island archipelago, is to be held from Friday November 22, 2019 to Sunday November 24, 2019 and will be celebrated through a plethora of education and fun activities throughout the weekend.

In line with the STB marketing strategy, which includes promoting Seychelles as one of pioneers of conservation in the region, the SOF is a prime event for the destination as it provides a platform STB to sensitize the local population about the role and importance of the marine world for Seychelles as a destination.

The Minister for Tourism, Civil Aviation, Ports and Marine, Didier Dogley launched this year’s edition of the SOF on Friday November 22, 2019 at Eden Blue in a small ceremony, which regrouped various environment and tourism stakeholders all present for the good cause.

Speaking at the launch of the festivities Mrs. Sherin Francis STB Chief Executive commented on the commitment of the various partners in making the event a success.

“It is our civic duty to protect our environment for our future generation and for our planet. As a small country, we are extremely affected by global warming and because of that, our destination is threatened. Our promise of paradise to our potential visitors is mainly dependent on our ocean; this is why we put such emphasis on creating awareness around its conservation. It is very encouraging to see the dedication of our young people for our environment through their response to our call for collaboration,” said Mrs. Francis.

She also commended the various partners including the Ministry of Environment & Climate Change, the Ministry of Education, the Seychelles National Parks Authority (SNPA), the National Sports Council and the various NGO’s who have actively participated in the preparations of the events.

The festivities will be closed on Sunday November 24, 2019 at Beau-Vallon with a beach clean-up, a yoga session and a family fun day on the program. Several competitions– volleyball, football, amongst others are also on the activities for the day.

The SOF remains an important feature in Seychelles’ calendar of events and a key platform for highlighting the many attributes of Seychelles’ marine scene and all that it offers to visitors and locals alike.

For more news about Seychelles, please click here.

MEDIA CONTACT: STB News Bureau, Tel: +248 4 671 354 / +248 4 671 313, [email protected]  www.seychelles.travel

Seychelles Tourism Board joined by Turkish Airlines and Luxury Cruising Company – Crystal Cruises, promote Seychelles in Los Angeles, California, USA

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The Seychelles Tourism Board (STB) in collaboration with its partners Turkish Airlines and Luxury Cruising Company – Crystal Cruises, organized a “Seychelles Promotional Dinner” event for some 85 tourism professionals in the city of Los Angeles, California, USA.

The event, which was centered on the destination, its attractions and the various available products and services, took place at the Taix French Restaurant in October 2019.

As part of the evening, the 85 tourism professionals present enjoyed an extensive destination presentation by Mr. David Germain, STB Regional Director for Africa and the Americas, as he showcased the pristine beaches, lush flora including the various Islands to be visited.

The two partners to the events Crystal Cruises and Turkish Airlines also conducted presentations about their products and services associated with Seychelles.

Crystal Cruises Company- a Luxury Cruising Company headquartered in Los Angeles- presented to the Los Angeles participants its upcoming project in the archipelago. The “Crystal Esprit”, a Luxury vessel will be positioned in Seychelles for 3 months, between January, February and March 2020, offering an all-inclusive eight-day program in the Seychelles for potential clients.

Turkish Airlines, on its part presented the daily flights offers from North America to its central hub, Istanbul, with easy connections to Seychelles as the airline also operates daily flights to the archipelago from their hub.

The participants were also given a varied taste of what their clients can expect from a luxury Seychelles holiday and it included information about ground-handling services, to Cruises and flight schedules.

Speaking about the initiative to have such an important outreach in the North American market, the STB Regional Director for Africa and the Americas mentioned that the event was organized with the objective of raising the destination’s profile further in the North American region.

 “Collaboration is key as we endeavor to grow the Seychelles’ tourism market share in North America, and on the entire continent. I am very satisfied with the outcome of the event and satisfied as well with North America’s continued performance as a tourism market for Seychelles,” said Mr. Germain

As part of the publicity operations on the Northern American territory, a media lunch event was also organized in Beverley Hills, at the popular Fig & Olive Famous French Restaurant during the same month.

Nine journalists from some of the main publications in the Beverley Hills region attended the event. They were treated to video presentations about the Seychelles islands highlighting the products and services available, as well as the unique attractions of the archipelago.

The Seychelles Tourism Board is a member of APTA, the Association for the Promotion of Tourism to Africa, and as well as a member of USTOA, the United States Tour Operator Association.

For more news about Seychelles, please click here.

MEDIA CONTACT: STB News Bureau, Tel: +248 4 671 354 / +248 4 671 313, [email protected]  www.seychelles.travel