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Matthew D. Upchurch, CTC, Chairman & CEO of Virtuoso; Asilia Africa; Nikoi Island/The Island Foundation; ME TO WE (we.org) will receive 2019 World Tourism Awards

October 7, 2019 by PressEditor

World Tourism Awards

The 2019 World Tourism Awards will be presented to  Matthew D. Upchurch, CTC, Chairman & CEO of Virtuoso; Asilia Africa; Nikoi Island/ The Island Foundation; and Me To We (WE.ORG), on the opening day of World Travel Market (WTM) London, November 4, 2019 at ExCel London.  The awards are co-sponsored by The New York Times, The Travel Corporation, United Airlines and host sponsor Reed Travel Exhibitions. Emmy Award-winning journalist, Peter Greenberg, CBS News Travel Editor and world-renowned travel expert, will host the award presentation.

The distinguished 2019 Honorees are being recognized for outstanding initiatives related to the travel and tourism industry, and for fostering sustainable tourism and developing programs that give back to local communities.

The World Tourism Awards will honor Matthew D. Upchurch, CTC, Chairman & CEO of Virtuoso, in recognition of Virtuoso’s commitment to sustainable tourism practices; and its mission to make sustainability a greater factor in consumer choice when traveling – to preserve, protect and advance the local culture, environment and economies of the lands they visit and to increase success for those who are dedicated to travel as a force for good.

A World Tourism Award will also be presented to Asilia Africa, in recognition of Asilia’s multi-pronged approach to make a positive impact on the local communities, wildlife and vital ecosystems of East Africa. Through this holistic approach, they are able to empower these crucial wilderness areas as well as the people who call them home

Nikoi Island/ The Island Foundation will also receive a World Tourism Award in recognition of Nikoi Island and its commitment to sustainability by having a positive impact on the local culture, community, conservation; and for establishing the Island Foundation in 2010, which is transforming education for Riau’s island communities through the creation of 8 learning centers.

ME TO WE (WE.ORG) will be honored with a World Tourism Award in recognition of ME TO WE’s impact through its partnership with WE Charity; providing more than 1 million people with clean water, building 1,500 schools overseas, and empowering children with access to education; and of course, providing volunteer travel to those looking to change the world.

The Award itself, Caring for Our World, sponsored by VisitMalta, was specially designed and handcrafted on the Mediterranean Island of Malta by Mdina Glass.and celebrates the qualities of leadership and vision that inspire others to care for all people around the Globe.

About the World Tourism Awards

The World Tourism Awards, celebrating its 22nd Anniversary, are presented annually at World Travel Market (WTM) London and sponsored by The New York Times, The Travel Corporation, United Airlines and host sponsor Reed Travel Exhibitions. It was inaugurated to “recognize individuals, companies, organizations, destinations and attractions for outstanding initiatives related to the travel and tourism industry, and for fostering sustainable tourism and developing programs that give back to local communities.”  

The Award ceremony will take place on Monday Nov. 4, 2019, at WTM London, 4:30 PM to 5:30 PM, at Excel Centre, London, Platinum Suite 3 Level 3 and will be hosted by Peter Greenberg, CBS News Travel Editor. The Ceremony will be followed by a special reception hosted by United Airlines.

About World Travel Market

World Travel Market (WTM) portfolio comprises eight leading B2B events across four continents, generating more than $7 billion of industry deals. The events include:

WTM London, the leading global event for the travel industry, is the must-attend three-day exhibition for the worldwide travel and tourism industry. About 50,000 senior travel industry professionals, government ministers and international media visit ExCeL London every November, generating about £3.4 billion in travel industry contracts.

Next event: Monday 4 – Wednesday 6 November 2019 – London #IdeasArriveHere

Editorial Contact World Tourism Awards:

The Bradford Group:

Karen Hoffman/ Amanda Benedetto

The Bradford Group

Tel: 212 447 0027

E-mail: info@bradfordglobalmarketing.com

Editorial Contact World Travel Market:

Julia Newbound  

T: +44 (0)20 8910 7056 / M: +44 (0)7775 036 858

E-mail: julia.newbound@reedexpo.co.uk

Gabriela Reyes

Account Manager

The Bradford Group

347 Fifth Ave. Suite 1205

New York, New York 10016

T (212) 447-0027

F (212) 725-8253

gabrielar@bradfordglobalmarketing.com

www.bradfordglobalmarketing.com

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Filed Under: Travel & Tourism Tagged With: award, BB, CEO, island, traveling, Virtuoso, worldwide

UNIGLOBE Travel recognizes top professionals and agencies worldwide

June 4, 2019 by PressEditor

UNIGLOBE Travel International has announced the 2019 recipients of its performance and service awards. Winners were announced at the organization’s Global Rendezvous in Vienna, Austria to an audience of travel management companies (TMCs) from 25+ countries.

UNIGLOBE founder and chairman U. Gary Charlwood and president and chief operating officer Martin Charlwood presented the awards. Says Martin Charlwood, “UNIGLOBE is a family company, and the spirit of family defines our approach to customer service, supplier relationships and international operations. We congratulate all winners and thank them for their commitment to UNIGLOBE and our clients worldwide.”

The most prestigious award, TMC of the Year, was shared by UNIGLOBE Alliance Travel of the Netherlands and UNIGLOBE Travel Partners – NJ of New Jersey, USA.

Awards recognizing individual or team service and performance excellence went to UNIGLOBE Sportscorp Travel from Canada and UNIGLOBE Swire Travel, Philippines.

The John L. Henry, Whatever It Takes Award, went to Laura Koreman, UNIGLOBE Travel Holland and Andrew Burroughes, UNIGLOBE Preferred Travel, United Kingdom.  “John had a unique gift for bringing people together, showed great integrity and went above and beyond for UNIGLOBE and this industry,” says U. Gary Charlwood.

About UNIGLOBE

Working globally to serve clients locally across more than 60 countries, UNIGLOBE Travel leverages current technologies and preferred supplier pricing to save clients time and money on business and vacation travel planning. Since 1981, corporate and leisure travelers have depended on the UNIGLOBE Travel brand to deliver services that go beyond expectations. UNIGLOBE Travel was founded by U. Gary Charlwood, CEO and has its world headquarters in Vancouver, B.C., Canada.  Annual system-wide sales volume is $5.0+ billion.

Media contact: media@uniglobe.com

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eTN becomes a SUNx SDG 17 Partner calling for Climate Sanity in Tourism on Earth Day

April 23, 2019 by Forimmediaterelease

In nature, nothing exists alone is the message for Earth Day 2019. Announcing the public launch of its “SDG17 Partners Program” on Earth Day 2019, Professor Geoffrey Lipman co-founder SUNx, calls and president of the International Coalition of Tourism Partners (ICTP) asks the Travel & Tourism sector to join its “Plan For Our Kids” and take the “Climate Sanity” Pledge.

Professor Lipman, former Executive Director at IATA, President of WTTC and Assistant Secretary-General UNWTO, said:

“I’m confident that Travel & Tourism will play a leadership role in the global shift to a New Climate Economy: we just need a pathway for change and that lies in our faith in the next generation”

SUNx a legacy for Planetary Champion Maurice Strong has created a “Plan For Our Kids”, aiming to recruit 100,000 STRONG Climate Champions to advance its vision of a no Carbon 2050 sector totally compliant with the evolving goals of the Paris Accords.

He added “During the past year we have seen a welcome intensification of the pressures for a new commitment to Climate Sanity, which stops discussing whether climate change is existential and just gets on with solutions. That’s the common message from Greta Thunberg’s Friday’s for Futures and AOC’s Green New Deal: it’s the message from Earth Scientists and Nobel Economists: it’s the plea from Sir David Attenborough.

”Lipman concluded “SDG 17 Partners will share our long-term vision on the fact that Climate Change is eXistential and that we have to act NOW, as if this Earth Day is the first day of the rest of our lives. We all have different starting positions, based on our separate realities: but we have a shared goal of meeting the Paris Agenda and together taking a “No Carbon 2050 moonshot”. We can deliver Climate Friendly Travel ~ measured plans: green growth: 2050 no carbon proof “

Juergen Steinmetz president of the eTN Corporation said “We are proud to become a SUNx SDG 17 Partner and provide preferential support for this great cause. As long as I have known Geoffrey Lipman, he has been drumming home the message that Climate Change is eXistential and that if we don’t fix it now, it will fix us. We are in, and will use all our links, like ICTP and the African Tourism Board to support Climate Friendly Travel. going forward”.

For more on SUNx and its SDG 17 Partnership Program please contact: go to www.thesunprogram.com

What is Earth Day?

The first Earth Day on April 22, 1970, activated 20 million Americans from all walks of life and is widely credited with launching the modern environmental movement. The passage of the landmark Clean Air Act, Clean Water Act, Endangered Species Act and many other groundbreaking environmental laws soon followed. Twenty years later, Earth Day went global, mobilizing 200 million people in more than 190 countries and lifting environmental issues onto the world stage.

On April 22, 1970, millions of people took to the streets to protest the negative impacts of 150 years of industrial development.

In the U.S. and around the world, smog was becoming deadly and evidence was growing that pollution led to developmental delays in children. Biodiversity was in decline as a result of the heavy use of pesticides and other pollutants.

The global ecological awareness was growing, and the US Congress and President Nixon responded quickly. In July of the same year, they created the Environmental Protection Agency, and robust environmental laws such as the Clean Water Act and the Endangered Species Act, among many.

One billion people

Earth Day is now a global event each year, and more than 1 billion people in 192 countries now take part in what is the largest civic-focused day of action in the world.

It is a day of political action and civic participation. People march, sign petitions, meet with their elected officials, plant trees, clean up their towns and roads. Corporations and governments use it to make pledges and announce sustainability measures. Faith leaders, including Pope Francis, connect Earth Day with protecting God’s greatest creations, humans, biodiversity and the planet that we all live on.

Earth Day Network, the organization that leads Earth Day worldwide, has chosen as the theme for 2018 to End Plastic Pollution, including creating support for a global effort to eliminate primarily single-use plastics along with global regulation for the disposal of plastics.  EDN is educating millions of people about the health and other risks associated with the use and disposal of plastics, including pollution of our oceans, water, and wildlife, and about the growing body of evidence that plastic waste is creating serious global problems.

From poisoning and injuring marine life to the ubiquitous presence of plastics in our food to disrupting human hormones and causing major life-threatening diseases and early puberty, the exponential growth of plastics is threatening our planet’s survival.

Travel News | eTurboNews

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Soap bars around the world get a new life from Red Lion Hotels

April 22, 2019 by Forimmediaterelease

Based on US market statistics, the combined hospitality segment produces close to 440 billion pounds of solid waste per year. A great amount of this waste is made up of discarded soap and bottled amenities. However, through Clean the World’s Hospitality Recycling Program, these life-saving hygiene products can skip the landfill and, instead, be sent to one of Clean the World’s five Recycling Operations Centers where the products are sanitized, fully recycled, and given a second-life to help those in need. It’s a win-win for the hospitality industry, helping to reduce waste and transform lives around the world.

In celebration of Earth Day, Clean the World, dedicated to WASH (WAter, Sanitation and Hygiene) and global sustainability, is joining forces with RLH Corporation to collect and recycle gently-used bars of soap and bottled amenities at Hotel RL locations nationwide to help fight the spread of preventable diseases while preserving our planet.

“We are excited to collaborate with Clean the World,” said RLH Corporation SVP of Brand Strategy Amanda Marcello. “At Hotel RL, we are focused on the modern-day traveler, with core hotel elements that allow guests to immerse themselves in local culture while maintaining their connection to the world. We are always searching for opportunities to better our planet, the communities we live in and those around the world. With Clean the World, we will now be able to make a significant improvement in reducing the amount of waste our hotels produce while benefiting communities worldwide by recycling our bath amenities.”

Together, this Earth Day, Clean the World and RLH Corporation are bringing awareness to sustainable practices within the travel and hospitality industry. Eight Hotel RL locations adopting the Hospitality Recycling Program this week will begin recycling all soap and bottled amenities from over 1,600 guestrooms. In just one year, the Hotel RL portfolio of hotels is projected to provide over 6,700 pounds of soap and bottled amenities to Clean the World, resulting in the creation of an estimated 23,000 bars of newly-recycled soap to be distributed to those in need locally and globally.

“We are thrilled to join forces with RLH Corporation this Earth Day to share the importance of implementing new, eco-friendly approaches to daily operations that benefit and help to preserve our planet,” said Shawn Seipler, founder and CEO of Clean the World. “By diverting leftover soap and bottled amenities from landfills, RLH Corporation will not only help Clean the World provide health and hygiene programs to children and families around the world, but also set a great example of CSR and sustainability throughout the hospitality industry, encouraging others to help make a difference.”

Through this joint venture, newly-recycled bars of Clean the World soap will make their way to shelters, food banks and disaster relief initiatives in the United States, in addition to supporting hygiene education internationally through Clean the World Foundation’s WASH Education programming. Our global programming, in places like India, Kenya and Tanzania, has contributed to a 60 percent decrease in the rate of hygiene-related deaths in children under 5, helping to keep children healthy and in school.

Travel News | eTurboNews

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Destination Florence CVB partners with City of Florence for international tourism promotion

April 19, 2019 by Forimmediaterelease

Destination Florence CVB is the new official partner of the City of Florence to promote the destination and better the quality of tourism.

The Florence Municipality, The Florentine Chamber of Commerce and The University of Florence signed an agreement to outline new and effective strategies in the tourism field, relying on the governence of tourism and the ability to directly foster agreements between institutions and individuals, while defining and clarifying the roles of various on-site actors.

The agreement is dedicated specifically to the MICE tourism and to better the quality of tourism in all the Florenctine territories and it has the aim of choosing a partner to develop activities and strategies.

Thanks to the winning of a competition notice, Destination Florence Convention and Visitors Bureau has been selected as the unique partner of the City of Florence and its partners to promote the destination all over the world and acquire more conferences and events.

To develop the activities, the Municipality of Florence allocated 320.000 Euros per year for a total period of three years, to be renewed for two more years.

Destination Florence Convention and Visitors Bureau has been operating for over 20 years as a destination agency to attract large events, congresses, international marriages, and individual tourists. It represents a comprehensive outlet for tourism thanks to more than 300 partners, a network that makes it possible to have a synchronized bond with the territory and the operators functioning within, strengthened by signed agreements with trade associations of reference.

The Ministry of Tourism of the city of Florence, Cecilia Del Re, said “We are very proud to have selected a unique partner for the promotion of the city. Florence is a unique city to host conferences and events also thanks to the new tramvia, the huge renovation of our congress centre and the future major enlargment of our airport”.

Destination Florence CVB presented a project to better the tourism within the city of Florence thanks to specific activities and with two main goals: acquire more conferences and events and attract a qualified tourism.

OBJECTIVES OF THE PROJECT:

– Increase the number of winning bid and conferences to be held in the city
– Presence at primary Fairs and Events of the sector (ILTM Cannes, ATM Dubai…)
– Augment number of tourists with a qualified profile and high spending capacity
– Increase the average duration of stay within the territory
– Expand and diversify the range of services, products, and experiences
– Qualitatively enhance the image of Florence worldwide
– Promote qualified and certified tourist services in the city, including the greater metropolitan area, to include lesser-known concepts of great touristic value

Carlotta Ferrari, Director of Destination Florence CVB said: “Florence is one of the most attractive destination of the world in fact it is in the top five cities to host conferences and events. We will continue to promote Florence to acquire more conferences and events each year.”

“Also, thanks to the Destination Florence project, we will develop and promote tourism offerings, proposing a benchmark for a single, potential national model. We are working with the most innovative technology as our new chat bot that we will presented in the next months and we are also opening our official account on WeChat to promote Florence in the Chinese market.”

Travel News | eTurboNews

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Star struck: Half of world’s star rated hotels located in Europe

April 18, 2019 by Forimmediaterelease

Half of the world’s star rated hotels are located in Europe. The latest numbers show that there are 402.933 star rated hotels worldwide, of which 204.151 are located in Europe. Asia comes in second with a total 85.337 star hotels. The rising star welcomed almost 5.000 new star rated hotels over the past three years.

Italy leads the way

Europe is home to a total of 600.000 hotels and accommodations, of which a third is rated with a star. Glamour country Italy is the European star leader with 32.803 star rated hotels. Not surprisingly, the only European 7-star hotel is located in Italy: Hotel Seven Stars Galleria in Milan. This hotel has only seven suites with prices between 1.500 and 15.000 euro. Croatia is right behind Italy. The country is catching up fast, as the amount of star rated hotels has doubled since 2015. From 13.834 star hotels in 2015 to 29.282 in 2019.

UK vs France

Europe is doing especially well in the luxury department. The number of 5-star hotels has doubled over the past three years: from 5.508 to 9.112. Most 5-star hotels can be found in the United Kingdom: 1.212. This is almost three times as much as France. Even though France has double the amount of accommodations: 62.001 against 31.093 in the United Kingdom. Last in the European country list is Vatican City with just one 4-star hotel. Amen to that.

Asia is growing fast

Although Europe is a solid number one, the star of Asia is rising. The continent has 85.337 star hotels, 4.944 more than three years ago. Most Asian star rated hotels are located in China. But the number of star rated in hotels in backpackers favorite South East Asia has grown fast with 10% in three years: from 32.883 in 2016 to 36.365 in 2019.
Falling stars in The United States.

The United States has the highest amount of hotels and accommodations worldwide: 436.068. But only 45.462 of these hotels are star rated. If you’re looking for luxury, the United States should not be your pick. The country has just 806 5-star hotels, 68 less than two years ago.

7-stars in the Middle East

Luxury lovers will love the Middle East. There are only three 7-star hotels in the world, and two of them are in the Middle-East. Emirates Palace in Abu Dhabi and the famous Burj Al Arab in Dubai: the first 7-star hotel in the world. Prices vary from € 1.000 to € 50.000 per night. Seeing stars already?

Travel News | eTurboNews

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The future of flight: UN aviation agency looking for new designs and concepts

April 18, 2019 by Forimmediaterelease

The United Nations (UN) International Civil Aviation Organization (ICAO) has launched the Aviation Innovation Competitions and is looking for ideas, concepts, and prototypes from the next generation of aviation innovators.

The three competitions, managed by ICAO and supported by Transport Canada commemorate the agency’s 75th anniversary this year. Participants will be highlighted on ICAO’s digital content platforms, and global winners in each category will win grand prizes of $1000, $2000 and $5000. The global winner of the prototypes competition will also win a trip to Montréal to receive their award.

Submissions from elementary students, high school students and young adults must be uploaded by June 30, 2019.

Quote

“Canada is proud of its long-standing relationship with ICAO as Host State, and as an active member of the ICAO Council. Throughout 2019, we join ICAO and its other Member States in celebrating flight and the crucial importance of air connectivity worldwide. On this special milestone of its 75th anniversary, I am pleased to support ICAO’s Aviation Innovation Competitions and I encourage all young Canadians to apply.”

The Honorable Marc Garneau
Minister of Transport

Quick Facts

•Proudly hosted by Canada in Montréal, ICAO was created in 1944 to promote the safe and orderly development of international civil aviation throughout the world.

•ICAO sets standards and regulations necessary for aviation safety, security, efficiency, capacity and environmental protection, amongst many other priorities.

•Canada is one of 193 Member States and is also a member of the 36-member ICAO Council.

Travel News | eTurboNews

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Brexit has not deterred business travelers in the UK

April 17, 2019 by Forimmediaterelease

UK’s 2018 Hotels Market Report shows that the UK regional capitals are performing strongly with overall room nights booked growing by 8% across the top 250 UK cities.

London continues to be business travelers’ favorite capital for work trips with 663,000 room nights booked in 2018, an increase of 5% when compared to 2017. But Edinburgh experienced the highest level of growth in 2018 with room nights booked increasing by 16%, Belfast was up 13% and Cardiff up 5%.

The 2018 Hotels Market Report analyses data from corporate hotel bookings made between January and December 2018 by Advantage’s TMC members, who represent around 40% of the UK business travel sector, highlighting business travel trends and booking behaviour.

The report also shows significant growth for cities in the Midlands and North East, with Derby seeing the highest growth with 31% more booked room nights compared to 2017, while York, Nottingham and Gateshead also saw double-digit percentage increases.

Top Ten UK Cities – Booked Room Night Percentage Increase (year-on-year), January – December 2018

1. Derby – 31%
2. York – 22%
3. Plymouth – 21%
4. Inverness – 20%
5. Nottingham – 18%
6. Edinburgh – 16%
7. Reading – 15%
8. Belfast – 13%
9. Norwich – 11%
10. Gateshead – 10%

Global Results

The business world continues to travel widely, with the 2018 Hotels Report recording that hotel demand remains strong in many international cities with New York, Auckland, Wellington, Houston, Paris and Sydney topping the Advantage Top Cities list. In total, worldwide volume grew by over 393,000 room nights, a total increase of 8.74% compared to 2017, indicating that SME (Small and Medium Enterprise) corporate accounts, in which Advantage TMCs specialise, continue to perform strongly.

The total number of bookings made by Advantage business travel members in 2018 saw similar growth – up 8.76% – while the average length of stay remained constant, at 1.87 nights. Increased demand and higher occupancy globally meant hotel rates have increased by US$2 to an average daily rate (ADR) of US$169.41.

The report also looks at trends on bookings and ADR for cities and locations around the world, with New York once again topping the list as the highest volume worldwide city outside the UK, with 90,799 room nights booked at an average rate of US$395.97 per night. Increases were also seen in Bangalore (up 54%), Kuala Lumpur (up 36%) and Boston (up 27%).

The corporate hotel sector continues to grow, with another significant increase in bookings year-on-year, made by independent TMCs. Despite continued uncertainty in both the global and UK economies including Brexit, hotel room night demand is at record levels in many destinations. Although not all destinations in Britain saw an increase in room nights booked, ADR remained strong.

The report is representative of hotel bookings made across most of the major international and independent hotel groups including: Accor, Apex Hotels, Choice Hotels, Citadines, Clayton Hotels, Design Hotels, The Doyle Collection, Edwardian Hotels, glh Hotels, Hallmark Hotels, Hilton, HotelREZ, Hyatt, House of Daniel Thwaites, IHG, Jurys Inn & Leonardo Hotels, Loews Hotels, Macdonald Hotels, Maldron Hotels, Melia Hotels International, Millennium Hotels & Resorts, The Montcalm Hotels, NH Hotels, O’Callaghan Collection, Omni, Park Plaza, Pegasus, QHotels, Quest, Rotana, Radisson Hotel Group, Sabre Hospitality, Small Luxury Hotels, TravelClick, Travelodge, Village Hotels Club, WorldHotels Collection and Wyndham Hotel Group.

Travel News | eTurboNews

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Rolls-Royce Tay 611-8 engine achieves 10 million flying hours

April 17, 2019 by Forimmediaterelease

The Rolls-Royce Tay 611-8 engine, which entered service in 1987, recently achieved another incredible milestone by reaching 10 million flying hours in nearly 5 million flights. The engine powers a range of Gulfstream’s highly successful large-cabin business aircraft, such as the Gulfstream GIV, GIV-SP, G300 and G400, and has established a reputation for outstanding dependability, efficiency and low noise generation.

The performance of the Tay 611-8 enabled the Gulfstream GIV to revolutionise the business aviation market with its high cruising speed and the intercontinental range of about 4,300 nautical miles. Over the past three decades, the Tay 611-8 has achieved numerous records for speed and range. These achievements have been perpetuated by its successor, the Tay 611-8C, powering the Gulfstream G350 and G450. There are over 1,700 Tay 611-8 and -8C engines in service today, with many of these supported by Rolls-Royce’s market leading CorporateCare®.

The background to the first Tay order contract is part of aviation history. In December 1982 the basic details – engine price, quantity, payment terms – were written on a napkin in less than 10 minutes by Sir Ralph Robins, who at the time was the company’s Managing Director, and Allen Paulson, Gulfstream’s founder and then Chairman and CEO. The deal was formally settled in March 1983.

Dirk Geisinger, Director Business Aviation, Rolls-Royce, said: “Reaching 10 million flying hours is an impressive milestone and we are very proud of this achievement. With its legendary reliability the Tay 611-8 became the benchmark for ultra-reliable long distance business aircraft and perfectly illustrates why Rolls-Royce is the leading engine manufacturer in Business Aviation.

“The Tay family with its proven performance has been very successful for us and has propelled our market leadership in this sector. Combining this engine with our latest aftermarket programme CorporateCare Enhanced raises the bar for the whole industry by introducing uncapped troubleshooting, coverage for mobile repair team travel costs and nacelle coverage on later engine models.”

He adds: “CorporateCare Enhanced provides our customers with a global support infrastructure which includes Engine Health Monitoring, a worldwide network of Authorised Service Centres and globally distributed spare parts and engines, all managed by our dedicated 24/7 Business Aircraft Availability Centre. Our customers benefit directly from this investment in proactive care, an in most cases are prevented from missing a planned trip.”

Travel News | eTurboNews

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‘Stable genius’ Trump to Boeing: Add ‘some great features’ & rebrand 737 MAX

April 15, 2019 by Forimmediaterelease

President Trump offered some unsolicited advice to aviation giant Boeing on how to tackle the problems with its Boeing 737 MAX model after worldwide grounding. The presidential wisdom fit into a single tweet.

The self-declared “very stable genius” bragged on Monday that his knowledge of branding helped him become president, and revealed what he would do if he “were Boeing.”

“I would FIX the Boeing 737 MAX, add some additional great features, & REBRAND the plane with a new name,” Trump said. “No product has suffered like this one. But again, what the hell do I know?”

Boeing is struggling to turn the tide for the popular model which was universally grounded after two crashes left a total 346 people dead and were apparently caused by the same faulty anti-stall system. The producer is accused of cutting corners to fast-track the passenger jet to the market and failing to properly train pilots on how to deal with malfunctions.

Trump complained last month about the level of automation on modern aircraft, saying the planes require “scientists from MIT” to pilot.

Travel News | eTurboNews

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