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At IMEX America, improv group Four Day Weekend’s keynote will provide the whys and hows to bring improvisation to work

August 9, 2019 by PressEditor

Today’s work environment relies on trust, collaboration and listening. According to Four Day Weekend, a Ft. Worth-based improvisational comedy troupe, those are also the essential ingredients for successful improv. Two decades ago, as they went from a six-week engagement at someone else’s theater to performing and managing their own theater, Four Day Weekend’s co-founders realized they suddenly had a business to run. But no one in the troupe had a business degree or practical business experience.

That’s when they decided to use the skills they had developed as performers, and apply that to developing their business, which now includes more than 5,000 performances at two theaters, weekly summer camps for kids and ongoing classes for adults, a podcast, a best-selling book, “Happy Accidents: The Transformative Power of ‘Yes, and’ at Work and in Life,” and corporate consulting.

When performed on stage, “Yes, and” is the core tenet of improv in which one performer takes an idea from another (this is the “yes” part), and builds on it (the “and”), pushing it forward. For co-founders David Wilk and Frank Ford and cast member Emily Zawisza when it’s applied to business, “Yes, and” embodies all of the things that you want the business to have, helping to improve teamwork, morale, creativity, productivity, problem-solving and adaptability.

“Improv also teaches you a sense of play,” Ford says, which can be important to inspire risk taking that can lead to out-of-the-box ideas “that you might not have thought of otherwise…And improv teaches you to be unselfish. With the ensemble, collaborative nature of improve, my job is to make others on stage look good. And their job is to make me look good, and together, we all look good.”

That goal of collaboration helps the team achieve what it might not be able to accomplish as individuals, Wilk adds. “We’ve learned to listen well, and to build on the pertinent information of our partners so that it’s not what I know. It’s what we all know together. Because we are far more creative and productive together than we ever could be individually.”

The importance of support and listening

Success in improv requires listening. “For us, comedy is just a byproduct of this process. We know that our corporate clients are looking to utilize our skills for a different end result, but the process remains the same: support, listening and ‘Yes, and,” Zawisza explains.

“One thing we tell all our clients is that, us and them, we are all improvisers, every single day,” Wilk says. “What each of us does is unscripted. What we’ll be presenting at IMEX America are the tools and philosophies to be really successful in your work and personal lives by using “Yes, and.”

Four Day Weekend’s MPI keynote at IMEX America will include high-energy improve exercises, tools and insights on how to apply improvisation to be more successful on the job and in your personal life.

“We teach the principles of improvisation and how they apply to your professional and even personal lives. By experiencing these improv activities, we pinpoint behaviors and work to rewire the brain in the areas of communication, empathy, storytelling, listening/understanding, and creativity,” Ford says.

“We don’t get up with a PowerPoint. We show people how improv works, bring people on stage because it helps them remember,” Wilk adds. “This is a philosophy – sometimes you have to say no – but ‘Yes, and’ is about being positive (not being negative).”

Improv is important to meeting planners, Zawisza says. “You have to plan, have all your ducks in a row, but despite all that, something might change, so they have to think on the fly, be able to fail fast and recover in a positive way. That’s an improv mindset that can be really beneficial to those in the meeting and hospitality industry.”

“We’ve talked to meeting and event planners so we understand when something goes wrong, you have to adapt. You have to deal with problems. We focus on how do you react and how to look for the positive,” Ford says.

Media Contacts:
Emma Blake (UK): [email protected] or

Norman Birnbach (US): [email protected]   

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Filed Under: Travel & Tourism Tagged With: Blake, Four Day Weekend, MPI, says, weekends, Wilk

TSA: New airport security scanner poses “privacy risks” to passengers

April 24, 2019 by Forimmediaterelease

US Transportation Security Administration (TSA) is demanding modifications of a new airport security system because it poses “privacy risks” to passengers by showing too much of them on display, a newly published document has revealed.

Following a demonstration, the Transportation Security Administration has requested changes to the contract because the scanner they received “has privacy risks associated with the Graphical User Interface,” says the document dated March 26 and made public by Quartz on Monday.

While the document provides no further details on the exact nature of the privacy risks, the TSA required the scanner’s manufacturer to add additional security features before it would consider using the device in a “live environment.”

Using another government database, Quartz identified the contractor – whose name is redacted in the document – as Virginia security firm ThruVision. The document refers to ThruVision’s TAC scanner, which the company describes as a “proven people-screening camera that sees any type of item.”

The device is supposed to be part of TSA’s “Future Lane Experience” (FLEx), an effort to speed up security checks that have become a major headache for passengers in many airports.

The Los Angeles County Metropolitan Transportation Authority partnered with the TSA last year to deploy ThruVision’s portable TS4 scanner, which the TSA claims to have vetted “extensively” prior to using it on LA commuters. It is unclear whether the TSA had similar concerns about the TS4 before the device was used in the field.

Revelations about the TSA concerns over the new scanner come after last week’s report by ProPublica that accused the agency’s current hardware of “discriminating” against African-Americans by misreading their hair, requiring a disproportionate number of pat-downs.

The ACLU slammed the TSA in 2009 for using scanning technology to conduct “virtual strip searches” that provided TSA employees with photos of passengers’ genitals, breasts and buttocks. More was revealed in 2010, when the Electronic Privacy Information Center (EPIC) published TSA documents which further detail the scanners’ invasiveness.

Travel News | eTurboNews

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Four Seasons launches Bali’s first hotel arrival by river raft

April 24, 2019 by Forimmediaterelease

Famed for its dramatic treetop arrival via a suspension bridge, the World’s #1 Hotel is now offering guests a 180-degree change of perspective, with Bali’s first hotel arrival by river raft.

Submerged in a river valley close to the artistic center of Ubud, Four Seasons Resort Bali at Sayan has launched the innovative rafting check-in as an option for guests transferring from its sister Resort, the beach-front Four Seasons Jimbaran Bay on Bali’s south-west coast. Instead of the usual 90-minute road transfer, travellers combining a stay at both Resorts can instead be taken by private car (60 minutes’ drive) to the departure point for a two-hour rafting adventure down Bali’s longest river, the Ayung. While they enjoy a leisurely guided adventure through Class III rapids with views of lush jungle, rice terraces and majestic gorges, their luggage continues by car and precedes their arrival at Four Seasons Resort Sayan.

After discovering secluded sites – including a natural holy spring and an historic dam belonging to Bali’s th-century UNESCO World Heritage-listed subak irrigation system – rafters land directly at the Resort’s Riverside Restaurant. Waiting staff ensure a seamless check-in and within minutes guests are relaxing in their room, delivering a hotel arrival unlike any other.

“The Resort is well known for its magical rooftop arrival. Many guests stop in their tracks and are even brought to tears as they cross the bridge, full of wonder and awe, listening to the forest ‘symphony’ and descending into the hotel from the treetops. This new arrival by river offers the opposite view with a slow reveal from under the canopy of trees, making it perfect for repeat guests who have experienced the bridge arrival before,” says Resort Manager Gianni Costa. “It does not feel like a check-in experience, but rather a transition to another world, welcomed by the friendliest people on Earth.”

Travel News | eTurboNews

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IMEX exhibitors invited to make Sustainable Exhibiting Pledge

April 24, 2019 by Forimmediaterelease

IMEX in Frankfurt has invited exhibitors at this year’s show (21 -23 May) to make a Sustainable Exhibiting Pledge as it continues to increase its commitment to demonstrating and leading through best practice in sustainability.

Carina Bauer, CEO of the IMEX Group, said: “Our approach to sustainability is to lead by example, to encourage others to aim higher and to shine a spotlight on key industry campaigns. This year I’m inviting exhibitors to make a sustainable exhibiting pledge, to implement three simple green initiatives to help reduce their environmental impact at the show. A list of ideas on how to do this features in our IMEX in Frankfurt 2019 Sustainable Exhibiting Guide.”

In January the IMEX Group highlighted its commitment by making sustainability the third ‘pillar’ of this year’s IMEX Talking Point “Imagination.”

Carina Bauer explained: “We’re asking everyone in the global meetings industry to imagine a new beginning: to ask what if we all really committed to cutting down waste?

“We’ve continued to improve our own sustainability performance at both of our shows each year and we’re proud to say that our Frankfurt show is now 100 per cent hydro-powered. Thanks to our waste donation program plus the responsible recycling systems at Messe Frankfurt, we now send zero waste to landfill. This is virtually unheard of in the exhibition business!

“Our work to reduce and recycle more waste generated by both exhibitors and visitors is explained in our first ever IMEX in Frankfurt sustainability report which joins our annual IMEX America sustainability report.”

In line with its determination to lead the industry forward, IMEX was a launch partner when the Events Industry Council introduced its Principles of Sustainable Events in January after hosting two forums at IMEX in Frankfurt and IMEX America in 2018 when these principles were formulated.

A further element of its commitment to leading the industry, the IMEX team believes in sharing what it knows and has learned through experience. At IMEX in Frankfurt, learning about sustainability will feature prominently throughout the show. Starting on EduMonday, 20 May, there will be more than 20 opportunities to learn about sustainability among the 250 plus sessions in the extensive education program at the Inspiration Hub. What’s more, the first ever Sustainability Policy Round table, supported by Edmonton, will bring together industry leaders and experts to share insights at the InterContinental Frankfurt on 21 May.

Furthermore, in partnership with the Events Industry Council (EIC), IMEX will salute an organization making a significant commitment to reducing its environmental impact by announcing the winner of the IMEX-EIC Innovation in Sustainability Award at the IMEX Gala Dinner on 22 May.

Carina Bauer, CEO of the IMEX Group, says: “At both shows we continue to work closely with our partners including Meet Green, EIC, The Venetian®| The Palazzo® and the Sands Expo®, Messe Frankfurt and GES. We are wholeheartedly committed to providing education, inspiration and leadership on sustainability issues. The business events industry still has a long way to go before thinking green is the first thought, not the last.”

Travel News | eTurboNews

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South African Tourism appoints Trade Relations Officer

April 24, 2019 by Forimmediaterelease

Sherwin Arends joins South African Tourism (SAT) as Trade Relations Officer, bringing a wealth of knowledge and expertise to the role following 12 years’ experience working within the travel industry.

Originally from Cape Town, Sherwin moved to the UK six years ago after travelling the world as a member of cabin crew for Qatar Airways. His most recent role was Senior Product Executive for Audley Travel.

Sherwin will be tasked with building and maintaining relationships with key travel trade contacts in the UK and Ireland while utilising South African Tourism’s research and insights to ensure the agents are provided with all the tools and support to confidently sell South Africa.

Sherwin says: “I’m very passionate about my birth country and proud of my South African heritage so I am thrilled to be joining the South African Tourism team in the UK. I’m looking forward to showcasing South Africa as a leading tourist destination, with a focus on promoting the well-known areas and experiences and helping to uncover and educate the trade on the destination’s hidden gems.”

Tolene van der Merwe Hub Head for the UK & Ireland at South African Tourism says: “We are delighted that Sherwin will be joining our growing team. His wealth of industry knowledge combined with his personal experience of South Africa will be invaluable as we collectively promote the destination to holidaymakers through the UK and Irish trade.”

Travel News | eTurboNews

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