South East Asia Archives | For Immediate Release | Official News Wire for the Travel Industry

Half of the world’s star rated hotels are located in Europe. The latest numbers show that there are 402.933 star rated hotels worldwide, of which 204.151 are located in Europe. Asia comes in second with a total 85.337 star hotels. The rising star welcomed almost 5.000 new star rated hotels over the past three years.

Italy leads the way

Europe is home to a total of 600.000 hotels and accommodations, of which a third is rated with a star. Glamour country Italy is the European star leader with 32.803 star rated hotels. Not surprisingly, the only European 7-star hotel is located in Italy: Hotel Seven Stars Galleria in Milan. This hotel has only seven suites with prices between 1.500 and 15.000 euro. Croatia is right behind Italy. The country is catching up fast, as the amount of star rated hotels has doubled since 2015. From 13.834 star hotels in 2015 to 29.282 in 2019.

UK vs France

Europe is doing especially well in the luxury department. The number of 5-star hotels has doubled over the past three years: from 5.508 to 9.112. Most 5-star hotels can be found in the United Kingdom: 1.212. This is almost three times as much as France. Even though France has double the amount of accommodations: 62.001 against 31.093 in the United Kingdom. Last in the European country list is Vatican City with just one 4-star hotel. Amen to that.

Asia is growing fast

Although Europe is a solid number one, the star of Asia is rising. The continent has 85.337 star hotels, 4.944 more than three years ago. Most Asian star rated hotels are located in China. But the number of star rated in hotels in backpackers favorite South East Asia has grown fast with 10% in three years: from 32.883 in 2016 to 36.365 in 2019.
Falling stars in The United States.

The United States has the highest amount of hotels and accommodations worldwide: 436.068. But only 45.462 of these hotels are star rated. If you’re looking for luxury, the United States should not be your pick. The country has just 806 5-star hotels, 68 less than two years ago.

7-stars in the Middle East

Luxury lovers will love the Middle East. There are only three 7-star hotels in the world, and two of them are in the Middle-East. Emirates Palace in Abu Dhabi and the famous Burj Al Arab in Dubai: the first 7-star hotel in the world. Prices vary from € 1.000 to € 50.000 per night. Seeing stars already?

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The South East Asia Hotel Investors’ Summit returns for its third edition in May and will again feature top executives from both hotel owning groups and management companies and a range of cutting-edge topics.

SEAHIS focuses heavily on the issues facing hotel property investors. What topics are top-of-mind at the moment? Simon Allison, Chairman of hotel owners’ alliance HOFTEL which organizes the Summit notes:

The market in South-East Asia is generally booming, but investors in hospitality properties still face numerous challenges. These include:

• The need to pay numerous fees and taxes, to the online travel agents, to the brands and to the governments which between them can take almost half of what a guest pays the hotel

• The challenge of the sharing economy and of new forms of accommodation

• Oversupply as new properties get built

• The one-sided contracts which some hotel brands impose on them

• The dangers of relying too heavily on a single inbound market, like China – as the fall-off in demand in Phuket after the boat disaster showed last year

• Acquisitions of boutique brands by the majors – can these make money for their buyers and for the owners of the properties they manage

The last point is very much a relevant topic at the moment given the vast sums recently paid by Intercontinental for a stake in Six Senses, by Hyatt for Two Roads and by GIC for a stake in CitizenM.

These issues will be addressed at SEAHIS by many of the region’s most senior hotel and travel executives including Suchad Chiaranussati, CEO of SC Capital; Dillip Rajakarier, CEO of Minor International; Thomas Willms, CEO of Deutsche Hospitality; Brian Williams, Deputy Chairman of Swire Hotels; Aron Harilela, CEO of Harilela Hotels; Stephan Vanden Auweele, Chief Hospitality Officer of Asset World Corporation (TCC); Piyaporn Phanachet, CEO of U City; Andrew Langdon, SVP Development Asia, Accor; Mike Orgill, Director, Public Policy, Airbnb and Jake Stein, Senior Director, Owner Relations at Expedia.

“Last year almost 50% of all attendees were from groups which own or develop hospitality real estate, said Simon Allison, CEO of HOFTEL. “They want exciting and sometimes controversial content and we aim to deliver that. Our speakers are senior and so are most of the audience, so it’s a highly informed debate.”

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