More information on the African Tourism Board and to join visit www.africantourismboard.com
Brazil’s visa waiver policy announced in March is already generating positive results. Recent data from a study done by Amadeus Group shows a significant increase in the number of reservations made in the United States, as well as in Canada, Japan and Australia, the other three other countries benefiting from the new policy. Amadeus is one of the 10 largest technology companies in the world and one of the three largest in the travel segment.
In the United States, the increase was 53% in the number of trips confirmed for June and 97% in July compared to the same period of last year. In Canada, growth was 86% for June, 54% for July and, expressive, 135% for August this year.
“The numbers show that visa exemptions for strategic countries are a good measure, which generates jobs and income in Brazil. It is time for the country to take advantage of all its tourism potential”, said Marcelo Alvaro Antonio, the Brazilian Minister of Tourism.
Here are some suggestions of amazing destinations in Brazil for all tastes:
• Historic Cities: If you like your vacations with a heavy dose of culture, Brazil should definitely be on your list. We have several historic cities, with a heritage dating back to its colonial period. In Minas Gerais State, you can find cities like Ouro Preto and Diamantina – the center of gold mining in Brazil in the 18th century. In the Northeast state of Bahia, you will find Salvador, the first capital of Brazil, and a city that also has a rich history of its African heritage. A few miles from Salvador, in the State of Pernambuco, you will find the city of Olinda. Founded by the Portuguese in the 16th century, the city is linked to the sugar cane industry, with gorgeous Baroque churches, convents, and views to die for.
• Sun and Beach: With more than four thousand miles of coast, its exuberant nature bordering the beaches with coconut trees, and tropical forests, Brazil has options for all travelers looking to spend time outdoors. Most know the famous urban beaches of Rio de Janeiro, Florianópolis or Fortaleza, but there are also small beach towns like Trancoso, Boipeba, and Jericoacoara that can offer unique spots to get a tan. You can even find a stretch of sand in the Amazon, in the beaches near Manaus, along the Rio Negro.
• National Parks: Brazil’s natural beauties go beyond beaches and forests. The country is also blessed with great diversity, which includes waterfalls, canyons, wetlands and many different types of ecosystems throughout its many national parks. Think- Iguazu Falls, one of the most important forest reserves in South America. Another highlight is the Pantanal, in the central region of the country, home to hundreds of endangered species. And of course, the Amazon Rainforest.
Minister of Tourism, Hon Edmund Bartlett has committed J$200 million to the Linkages Networks to help build out more products to enhance the visitor experience and ensure more inclusive growth in the sector.
Speaking at the launch of the new Top Events Jamaica Initiative yesterday at Devon House, Minister Bartlett said, “This year, we will be spending 200 Million dollars on the Networks to create the level of inclusiveness that connects the ordinary Jamaican to the tourism product and the product to the ordinary Jamaican.
This will be a huge game changer and we are going to change the narrative and also change the feeling of the public that tourism is only for the bigger suppliers and doesn’t include the smaller players.”
The Tourism Linkages Network’s (TLN’s) main focus has been to bring local tourism suppliers in contact with other sectors such as agriculture and manufacturing. In doing so, the Linkages Network creates more economic opportunities for our local tourism suppliers who can then earn more.
Driving this inclusive growth are five networks geared towards building out authentic Jamaican experiences for the visitors and increasing the earning potential of small suppliers and they are – Gastronomy, Sports and Entertainment, Shopping, Knowledge and Health and Wellness.
The new Top Events Jamaica initiative, being spearheaded by the TLN, is designed to increase visitor participation in events and activities island-wide through strategic partnerships and leveraging the power of technology, social media, and advertising.
In highlighting the importance of this new platform, Minister Bartlett, said, “Top Events will place all our best entertainment products and offerings under one roof. In doing so we are allowing visitors and locals alike to chance to find these offerings with the click of a button. Top events will be a critical element that brings together our authentic Jamaican entertainment products under one roof through the use of technology.
This type of interface is critical in the age of technology especially given that entertainment forms a large part of why people travel and as such there is value in building out more products of this nature to drive arrivals and growth in the sector.”
The Top Events initiative will include a microsite and an easy to use mobile app to increase visitor awareness and participation in the over 900 events held in Jamaica each month. To qualify for listing on Top Events, event organizers must meet the predetermined criteria outlined by the TLN that guarantees continuity in the content delivery and effective data capture.
The TLN’s Sports and Entertainment Network (SEN) will be the driving force behind Top Events Jamaica and the body ultimately responsible for the final selection of “Top Events” to be added to the event calendar.
MEDIA CONTACT: Jamaica Ministry of Tourism, Corporate Communications, 64 Knutsford Boulevard, Kingston 5, Tel: 920-4926-30, Fax: 920-4944
News broke during World Travel Market Africa in Cape Town that effective Monday, April 15, Marthinus van Schalkwyk will transfer from Athens to Australia for the next four years as High Commissioner (Ambassador).
The tourism trade in South Africa and from the World of Tourism remember fondly Marthinus van Schalkwyk from his years as the Minister of Tourism of South Africa.
On April 29, 2004 Van Schalkwyk was appointed by President Thabo Mbeki as Minister of Environmental Affairs and Tourism for South Africa. He held the position until May 2009, when a new Ministry of Water and Environmental Affairs was created and he became Minister of Tourism.
Van Schalkwyk became President of the African Ministerial Conference on the Environment (AMCEN) in June 2008, when South Africa assumed the presidency of AMCEN at the beginning of its 12th Session.
In its annual review of ministerial performance for 2013. the Mail and Guardian honored his significant contributions as Tourism Minister.
Antigua & Barbuda’s Tourism Delegation led by the Hon. H. Charles Fernandez held a series of meetings with the country’s critical cruise line Partners at Seatrade Cruise Global, the cruise industry’s largest annual conference being held at the newly rebuilt Miami Beach Convention Center.
The annual Seatrade Cruise Global Conference presented Antigua and Barbuda with a not to be missed opportunity to showcase its products and services to the cruise industry buyers and decision makers. It provided unique networking opportunities with industry leaders from all facets of the industry, and exposed its tourism executives to the conference’s educational industry programs, which allows participants to stay ahead of the curve.
The Country’s vibrant destination booth was a hub of activity as Antigua and Barbuda tourism officials conducted a series of one-on-one meetings, and media interviews.
In its communication to the major cruise lines the destination provided updates to its industry partners on its recently announced partnership with Global Port Holdings (GPH) and the Government’s strategic plans to expand the St. John’s Port facilities, to position the destination to take advantage of the growing industry trend towards larger cruise ships.
GPH also used the opportunity to announce its partnership with its two new Caribbean destinations Antigua and Barbuda and the Bahamas at a gala reception attended by over 600 cruise industry stakeholders.
In meeting after meeting Cruise-line executives reconfirmed their support for the initiative taken by Antigua & Barbuda to improve its infrastructure to offer the best possible service to cruise passengers. This more than anything else will ensure it remains well positioned as a premier cruise destination of choice within the Caribbean on many of the cruise line itineraries.
A major increase for the destination comes from a Key European cruise line partner TUI Cruises whose new ship the Mein Schiff 2, will increase calls to the destination after an absence of three years. Mein Schiff 2 will visit the destination on its inaugural call on November 6th with a total of 13 calls for season 2019/20 bringing over 37,000 passengers.
Another key Partner Norwegian Cruise Lines will return with the Norwegian “Epic” which was a diversion that has now become permanent, along with the Norwegian “Bliss” in the breakaway plus class. This ship will make its inaugural call on December 9th with over 4,000 passengers.
Royal Caribbean Cruise Lines (RCCL) one of the Country’s key partners confirmed that larger ships will be serving the destination this upcoming season and we will see an increase to approximately 250,000 passengers this year from its various lines. Antigua and Barbuda continues to record strong customer satisfaction scores of 8.8 out of a maximum of 10 with RCCL guests.
MSC cruise lines the world’s fastest growing cruise line, indicated Antigua is and will continue to be a key port of call as the company has 10 new ships on order and will be increasing its fleet to 29 ships with the delivery of one new ship per year up to 2027.
In a joint meeting with representatives for all the Carnival Corporation Cruise Lines the commitment was given at the highest level by all the attendee member lines to continue to work together with Antigua and Barbuda to our mutual benefit.
The Country’s presence at Seatrade also facilitates local stakeholder partners to also meet cruise line executives to increase their tours and excursion business. Local partners included Wadadli Cats, South American Ventures Ltd, The Rendezvous Company and Tropical Adventures.
Minister of Tourism the Hon. Charles Fernandez in all meetings thanked our cruise line partners for their support over the years and reconfirmed our commitment to work with all partners for win-win outcomes as the country continues on its development path to be a premier port of call for all cruise lines visiting the Caribbean. “The Industry leaders have reported that 2018 was the best year for profitability and have forecasted that, with a record orderbook for 70 new ships over the next three years and a record 25 million set to cruise in 2019, the Caribbean continues to be the world’s number one cruising destination. The renewed focus on improving our infrastructure by the Government has now positioned the destination to increase its share of this business,” said Minister Fernandez.
The two arms of the African Tourism Board had their official launch event yesterday at the Cape Town International Convention Center Conference Theatre during World Tavel Market Africa.
The African Tourism Board Association and the African Tourism Board Marketing Association are joining under the brand African Tourism Board and are now seen as a new Chapter on how Africa becomes one tourism destination. Both arms have access to the “ATB friends of the media group”, and are coordinating activities and events whenever possible.
The Association is fully under African Leadership. It’s based in South Africa, and is forming an initial group of directors to work with newly appointed President Alain St. Ange from Seychelles.
On his team of supporters are Cuthbert Ncube, Regional Vice-Chair UNWTO Affiliate Membership and Chief Executive Director Kwela Fleet Management. The Hon. Minister or Tourism for the Kingdom of Eswatini, formerly Swaziland, Kwakye Donker, CEO African Tourism Partners in Ghana and South Africa, Francoise Kameni Lele, AFBS Cameron, the Hon. Minister Madam Memunatu B. Pratt, the Minister of Tourism and Cultural Affairs for Sierra Leone, among many others.
African Tourism Board Marketing Association is based in the United States and is providing overseas marketing support for Africa under the leadership of Juergen Steinmetz of the eTN Group in Hawaii, USA and Doris Woerfel in Pretoria, South Africa. Together with a team of global supporters, the marketing arm of ATB will explore new opportunities and cost-sharing projects for inbound tourism for the African Continent.
As a start at the ATB launch last night Dov Kalmann explained the potential of travelers from Israel for Africa and introduced the new African Tourism Board office in Tel Aviv.
Arjun Mukund from Delhi, India said 1.2 billion Indians are current and future potential travelers and he wanted to make sure the African Tourism Board in India will help to achieve growing interest for Indian tourists.
Additional ATB offices are planned in the United States and Germany to start with.
Chairman Juergen Steinmetz explained: “Sharing resources, going after potential niche markets, sharing costs and giving both destinations and stakeholders representation in key markets will help to raise awareness for the African continent. We like to open a window for large, medium and small businesses in a sustainable way.”
Newly appointed CEO Doris Woerfel sees huge potential for Africa from China and will be concentrating to build a broad membership base in Africa for ATB.
The launch was an action-packed event in Capetown hosted by Carol Weaving, Managing Director of Reed Exhibition Africa. She pledged the support of the World Travel Market for African Tourism Board.
Cape Town Tourism CEO Enver Duminy supported the need for an African Tourism Board in his welcome remark.
The highlight of the event was a 30-minute presentation by Dr. Peter Tarlow on security and safety. There is no tourism without security, he said in an engaging session last night. Dr. Tarlow was appointed as the new Travel & Security advisor for African Tourism Board Marketing Association. He is leading safertourism.com
The launch started with a dinner sponsored by Tony Smith of the HongKong based iFREE Group . The group also provided free ATB sim cards to everyone attending.
Professor Geoffrey Lipman introduced the African Lung initiative by video.
More information on African Tourism Board please visit www.africantourismboard.com
Community Tourism island wide, will receive a major boost following the commitment of approximately J$300 million by Minister of Tourism, Hon. Edmund Bartlett.
The money will be disbursed to sixty three (63) communities across the country to have small events and activities to attract more visitors, and increase potential earnings of small tourism suppliers.
“The building out of more tourism products under our Linkages Network, forms part of our overall growth strategy to attract more visitors by adding value and enhancing their experiences. Adding value has become a benchmark in the highly competitive tourism industry and when you are able to give more you will have a better value proposition for visitors than your competitors.
These community tourism projects will provide authentic Jamaican experiences, whether it be food or entertainment, for our visitors and increase earnings for our suppliers,” said Minister Bartlett.
The announcement was made today during the official launch of M-Academy at the Chinese Benevolent Centre in Kingston. M-Academy is a Jamaica Social Investment Fund and Main Events partnership that will provide alternative Livelihood and Skills Development. The main objective of the initiative is to provide demand driven skills in event production to 100 students from 7 parishes across Jamaica.
In endorsing the move, Minister Bartlett added that, “I am pleased that this initiative will help build the capacity of our young people who will in turn be able to earn and meet the demands in the entertainment sector, which is inextricably linked to tourism.
This means that we will be able to rely more on local talent to seamlessly execute mega productions such as festivals and conventions, which attract thousands of people.”
The M-Academy training program will initially certify 100 at risk youth in various aspects of world class event management and production skills by one of the leading entertainment companies in the Caribbean.
MEDIA CONTACT: Jamaica Ministry of Tourism, Corporate Communications, 64 Knutsford Boulevard, Kingston 5, Tel: 920-4926-30, Fax: 920-4944
A signature activity in US, the St. Kitts Tourism Authority conducted its 2nd annual Destination St. Kitts & Nevis US Roadshow 2019 from Monday, March 25 to Friday, March 29. The week-long series of 6 events were held in New York, New Jersey, Atlanta, Houston, Farmer’s Branch (Texas) and Dallas in order to grow visitor arrivals from these gateway markets and supporting flow markets. These events were designed to educate travel agents, tour operators, MICE buyers, wedding and honeymoon planners, media and experiential lifestyle consumers about everything the destination has to offer both business and leisure travelers.
“This year’s US Roadshow was a resounding success with record numbers of attendees for each event,” said the Hon. Lindsay F.P. Grant, Minister of Tourism for St. Kitts & Nevis. “Having attracted the sheer number of travel agents, MICE buyers, media and more who sell or publicize business and/or leisure travel demonstrates that there is growing interest and demand in these gateway markets for the tourism product that St. Kitts & Nevis has to offer.”
The first event was a brunch held at The Castle Hotel & Spa in Tarrytown, New York, an affluent suburb north of New York City on Monday, March 25. The second event was a dinner held at the Pleasantdale Chateau in West Orange, New Jersey, an upscale neighborhood in the northern part of the state, also on March 25. On Tuesday, March 26, the third event was a dinner held at the Westin Buckhead, located in an affluent suburb just north of Atlanta. The fourth event was a luncheon held on Wednesday, March 27, at the Hess Club in Houston. A cocktail reception held on Thursday, March 27 at the Brookhaven Country Club in Farmer’s Branch, an affluent suburb of Dallas, Texas, was the fifth event in the Roadshow, while the sixth and final event was a luncheon held at III Forks Restaurant in Dallas.
All events supported St. Kitts’ non-stop flights and attracted a total of 300 attendees combined, all of whom were travel agents, MICE buyers, tour operators, wedding and honeymoon planners, media or experiential lifestyle consumers. Attendees were top travel professionals representing some of the most respected organizations in the business, including Maritz Travel, Cox Enterprises, Pro Travel International, Meetings Plus, Valerie Wilson Travel, Houston Style Magazine, Frosch, Questex LLC, Travel Impressions, and Westchester magazine.
“Developing lasting relationships with top travel professionals in our key gateway markets is a key component of our overall marketing strategy for the destination and our Roadshow provides us with the opportunity to connect with these individuals face-to-face,” added Racquel Brown, CEO of the St. Kitts Tourism Authority. “In order to continue growing arrivals, we need to maintain and expand our base of sellers to help fill our non-stop flights as we continue to build out new and increased airlift from the US.”
In addition to being treated to a meal and lively conversation with representatives from St. Kitts, the individuals played games, listened to presentations and won a variety of prizes from hotel stays to bottles of St. Kitts’ own Brinley Gold Shipwreck rum that were provided by participating local island tourism stakeholders. In addition, attending travel agents were offered a special $150 incentive for booking clients’ air only on the non-stop flights to St. Kitts or air in combination with a hotel reservation at participating destination hotels, all offering special Summer Sunsation rates, between now and May 17, 2019 for clients’ travel through August 17, 2019 when they log their productivity on St. Kitts’ website or via the Destination Specialist program with Travel Agent University. As a result, many attendees are now adding St. Kitts & Nevis as a featured destination they will sell to their clients.
The delegation from St. Kitts inclded: the Hon. Lindsay F. P. Grant, Minister of Tourism for St. Kitts & Nevis; Racquel Brown, CEO of the St. Kitts Tourism Authority; Ambassador Jonel Powell, Chairman of the Artist Selection Committee for the St. Kitts Music Festival; Annie Sinzinger, US Marketing Manager for the St. Kitts Tourism Authority; Denise Zimber, Christina Mucha and Shayna White, Marketing Consultants for the St. Kitts Tourism Authority; Tom Jaronski, Golf Consultant for the St. Kitts Tourism Authority; and Candice Kimmel, CEO and Founder of Adams Unlimited, PR & Marketing Agency in North America for the St. Kitts Tourism Authority.
A number of tourism stakeholders from St. Kitts & Nevis were also part of the delegation, including: Troy Hendrickson, Carib Journey Masters; Tawanna Wigley, Sales Representative, Ocean Terrace Inn; Richard Berridge, General Manager, Kayanjet; Jaana Kuntonen, Sunlinc; Christine Marshall, Sales Manager, Park Hyatt St. Kitts; Sylvia Martinez, Director of Sales and Marketing, St. Kitts Marriott; Tim Thuell, Nisbet Plantation; Cyndi Miller-Aird, President, Miller + Aird Destination Marketing for Belle Mont Farm; Jamar Wilkins, Travel Industry Sales Manager, Four Seasons Resort Nevis; and Darren Thompson, General Manager, Royal St. Kitts.
Jordan, a country which is sheltered from the troubles of the region, is safe to travel in and around, independently or in a group. The country is presenting itself to the European MICE audience with fully-detailed proposals as well as a complete specializing catalogue thanks to the cooperation of The Platinum Services, a Rome-based event agency and DMC specializing in first class events in Italy, Europe and other selected areas, and Guarantee Travel Group, one of the biggest DMCs and event and travel agencies of the Country, benefitting from personal contacts with Jordan Minister of Tourism and Antiquities Majd Mohammad Shweikeh.
“Jordan’s MICE industry has come of age,” stated Regional Director Mr. Rami Qutishat. “It understands the particular demands of the meetings and incentive market and strives to exceed expectations. It has harnessed the ingredients needed to provide groups with a successful event that touches the hearts of most discerning delegates and resides in their memories». For nearly half a century, Late King Hussein was viewed as a respected world leader and a symbol of peace and reconciliation. Today, his son King Abdullah II echoes the same voice of moderation – not by chance, he’s been recently presented the Peace Lamp in Assisi, Italy.”
Jordan is located at the crossroads of three continents, making it an ideal meeting place for international events. Flying time from most European, African and Asian cities is around four hours, and there is easy and direct access from the USA and Canada. GMT +2 hours; US Eastern Standard Time +7 hours.
Aqaba’s King Hussein International Airport (KHIA) is a gateway to the Red Sea and is becoming an important regional hub for business and leisure travelers. It is the only airport in Jordan to operate an Open Skies policy.
The national carrier, Royal Jordanian Airlines, flies to 54 destinations and is a member of One World Alliance with code sharing alliances with many airlines. The country boasts a fine array of international hotels, with new investments constantly adding a number of exciting developments to the portfolio. The country is now embracing the concept of eco resorts and is increasingly supporting green initiatives.
Besides the wealth of meeting space available in all the major hotels, the opening of the King Hussein Bin Talal Convention Center in 2006 on the shore of the Dead Sea signaled Jordan’s commitment to this sector.
Jordan touches many senses – from spicy aromas and culinary pleasures to an invigorating mud wrap, first glimpse of Petra’s Treasury and the sound of desert silence. It is one of nature’s most unusual adventure playgrounds, containing some of the world’s best preserved Nabataean and Roman cities, as well as the Dead Sea, the lowest point in the world; and for an even greater adrenalin rush, it unveils the crags that tower over Wadi Rum or the waterfalls in Wadi Mujib.
“Jordan is a country with rich cultural heritage,” stated Loredana Chiappini, owner of The Platinum Services. MICE events are set against a spectacular backdrop of mountains, deserts and seas that have provided the stage for many of history’s most momentous dramas. When you combine world-class meeting facilities with an inspiring range of incentive activities in a dramatic setting, you will have the ingredients for a very special event. With easy access, value for money and highly experienced DMCs, success is assured.”
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The African Tourism Board is ready to be launched in Cape Town on Thursday during the upcoming World Travel Market at the Cape Town International Convention Centre,
A president and a CEO will be introduced during the launch event.
The focus of the launch event is diverse and includes Peace, Environment, Investment, Marketing, and Security.
African Tourism Board will be exhibiting at the World Travel Market on Stand AP12
15.30-15.40 Welcoming remarks
Interim chairman of African Tourism Board
Chairman International Coalition of Tourism Partners
Introducing the African Tourism Board, Vision, Board Members, African Leaders,
Introduction of the new ATB President
Tourism, Investments & Peace:
It’s a People Business
Dr. Taleb Rifai
Former UNWTO Secretary-General
A special place: Cape Town
CEO Cape Town Tourism
A Minister of Tourism Speaks:
Hon. Moses Vikati
Minister of Tourism & Environmental Affairs
Kingdom of Eswatini, formerly Swaziland
Africa Tourism Leadership Forum and Awards
CEO African Tourism Partner
Ghana & South Africa
The Role of Cameroon Tourism
Francoise Kameni Lele
Travel & Tourism Security and Safety
Dr. Peter Tarlow, USA
Travel Security and Safety
African Lung: It’s a launch today
Professor Geoffrey Lipman
President International Coalition of Tourism Partners
The launch of Africa Lung, the most ambitious travel & tourism climate response program with its central focus on Africa.
Reaching out to Overseas Markets
The US Market Potential: Not only New York or Los Angeles
Juergen Steinmetz, president eTN Corporation
Inbound markets from USA
Chinese Tourists: How to do it
Doris Woerfel, CEO Southern Cross Experience, South Africa
China inbound market for Africa
Travelers from Israel: A huge potential
Dov Kalmann, Israel
Israel inbound market for Africa
Why Indians want to explore Africa
Arjun Mukund, T&A Consulting, Delhi, India
Indian inbound market for Africa
The Road Forward for African Tourism Board
I have a dream!
Alain St. Ange, Seychelles
Former Minister of Tourism Seychelles
President St. Ange Consulting
The Global Trade Show for Africa
Managing Director of Reed Exhibition Africa