Simba, the happiest safari company from Tanzania joins African Tourism Board

African Tourism Board today added Simba Safaris a family owned Safari and Tour company from Tanzania to its rapidly growing list of members. Simba Safaris is also a giant in travel and tourism at the same time and more than just a travel company.

Where Africa becomes one destination is the slogan of the African Tourism Board, and a Simba Safaris thought it was a perfect match to join.

The company states on its website Simba Foundation endeavors to improve the quality of life for the children in need. Through multiple services and projects, focusing particularly on children in extreme poverty, we are striving to reduce the illness, child mortality, provide educational opportunities and support community development.

We believe that the happiest people are not those getting more, but those giving more; there is no higher religion that human service. To work for the common poor people is the greatest creed.

As our constant endeavor to give back to society, we are constantly looking for the like-minded people who are conscious of fulfilling their social responsibilities. We would like you to get involved in this noble cause.

Simba Safaris has operated luxury safaris for over forty years and is one of East Africa’s most experienced luxury safari operators.

The company has operated safaris throughout East Africa, offering an exceptional experience at unbeatable value. Safari is their priority and the operator spend considerable funds to make our equipment safe and reliable. The staff is the best-trained in the field. When it comes to safety Simba Safaris is not cutting corners.

SIMBA SAFARIS is a family owned and operated a company. The 3 brothers and their team of safari professionals have been operating luxury safaris for over 40 years. Our Offices in Tanzania and Kenya are managed by safari experts who average more than ten years experience with Simba Safaris and have first-hand knowledge about the areas in both the countries.

CEO Firoz Dharamshi has a message for his clients: “The reason you chose Simba Safaris is simple. Since our very first client in 1969 Simba Safaris has left no stone unturned in the delivery of unmatched customer experience for Luxury Tanzania Safaris. This fact has been underscored by the recent introduction of our luxury safaris division -“Simba Excellence.” This exciting new division was established to cater exclusively for a discerning clientele seeking only the very best Tanzania and Zanzibar has to offer.

With the establishment of Simba Excellence, Simba Safaris has taken an important step to consolidate its leadership position. Through Simba Excellence, we provide our clientele with the only most exclusive hotels, lodges & camps in Tanzania & Zanzibar.

Simba Excellence vehicles are not only the newest in the industry but include additional features and comfort our clients appreciate. While Simba Safari driver guides are considered some of the best in business, Simba Excellence Driver Guides are a cut above – “The best of the best”.

Simba Excellence represents the culmination of everything we have learned over the past 40 years as pioneers of the Tanzania Safari industry. We’re very pleased to be able our guests this level of service as well as the very best Tanzania & Zanzibar has to offer. My personal commitment to you is that your Simba Safari experience will exceed your expectation while providing excellent value for your money.

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We look forward to welcoming you to Tanzania and assure of our of an exceptional safari experience. If there is anything we can do to make your adventure more special, please don’t hesitate to contact me personally. You can reach me at: [email protected] or call my office directly at +255 (27) 2549116-8.”

Juergen Steinmetz U.S. based chairman of the African Tourism Board Marketing Corporation, said: We’re looking forward working with Simba Safaris to reach out to new markets in the United States, Europe, India and beyond.

Founded in 2018, the African Tourism Board an association that is internationally acclaimed for acting as a catalyst for the responsible development of travel and tourism to, from the African region.

Membership information is available on



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About the author

Linda Hohnholz