African Tourism Board Friends of the Media Network now in 28 countries

Africa is a hot travel and tourism focus for the press.  The African Tourism Board friends of the ATB media club now has more than 90 journalists and publications as members in 27 countries.

Today Olivia Greenway of Greenway Media joined the African Tourism Board and says:  ” I’m a London-based travel journalist, established since 2008.  I would like to write more about Africa and need support that is more easily accessible to do so. So far I have written about and visited South Africa (where I used to live), Kenya, Zanzibar, Zimbabwe, Tanzania, Swaziland, Rwanda, and Mozambique.

I write for the Daily Telegraph, Metro and Daily Mail newspapers as well as for monthly magazines, trade outlets, and in-flight.

My work can be seen on my website and I’m quite active on Twitter. (@oliviagreenway)

Juergen Steinmetz, chairman of the U.S. based African Tourism Board Marketing Corporation says: “We’re building a global network of journalists in our friends of the media club.  We see the press as stakeholders and as a valuable source of experience and knowledge. We rely on such influencers to help build a global vision for Africa.

Therefore we not only welcome journalists to join us as an observer but invite them to become a member and part of our organization for just $25 a year. Our model is not to generate revenue on membership fees, but we think even a token of a fee shows commitment. We need committed members and partners, and our members are committed to each other to build a better and united African Tourism industry.”

Current ATB friends of the media are in

  • Austria
  • Belgium
  • Canada
  • Egypt
  • Finland
  • Germany
  • Hong Kong
  • India
  • Indonesia
  • Jamaica
  • Japan
  • Mexico
  • Kenya
  • Nigeria
  • Philippines
  • Portugal
  • South Africa
  • Spain
  • Sri Lanka
  • Sweden
  • Tunisia
  • UAE
  • Uganda
  • UK
  • USA
  • Zimbabwe

Founded in 2018, the African Tourism Board is an association that is internationally acclaimed for acting as a catalyst for the responsible development of travel and tourism to, from, and within the African region. For more information and how to join, visit

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About the author

Linda Hohnholz