World News | forimmediaterelease.net

... press releases & Breaking World News

Marriott International official hotel sponsor of Brand USA United Stories international campaign

by

Today, Brand USA, the destination-marketing organization for the United States, announces Marriott International across the United States as the official hotel sponsor for United Stories. The sponsorship will help expand the global reach of the United Stories campaign, which aims to inspire international travelers to visit the USA through visual storytelling efforts. This new United Stories collaboration also provides Marriott International, one of Brand USA’s founding and diamond partners, fresh localized content and innovative ways to reach international customers.


eTN Chatroom for Readers (join us)

Launched earlier this year in partnership with Beautiful Destinations, United Stories utilizes mobile content creation labs to track and share relatable, human stories to inspire lasting emotional connections between international travelers and people and places across the United States. Throughout the year, accomplished content creators, storytellers, and influencers will travel to various points of interest across the country in eye-catching, buzz-worthy vehicles branded with #UnitedStories.

“We are thrilled to collaborate with Marriott International on United Stories. Marriott’s strong international brand recognition and ongoing dedication to their customers makes them an ideal partner to expand the reach of this campaign,” said Tom Garzilli, chief marketing officer of Brand USA. “We believe in the power of storytelling to engage global audiences and highlight the diversity of real travel experiences in the USA. Our partnership will help deliver these inspiring stories to an even larger population of international travelers, extending the United Stories campaign to millions of people around the world.”

Marriott Bonvoy will be integrated within the United Stories campaign to generate awareness and create connectivity with its newly launched travel program. This includes branding of the mobile content creation labs and hosting influencers and content creators at hotels across the USA.

GOT NEWS? click here

possible to reach millions worldwide
Google News, Bing News, Yahoo News, 200+ publications

“The United Stories mission aligns with our passion for travel, said Kieran Donahue, vice president, marketing, The Americas. “Our sponsorship of United Stories is a great extension of our ongoing partnership with Brand USA. The mobile content labs allow us to show the breadth, depth, and variety of our brands, destinations, and hotels throughout the U.S., and most importantly, connect with our members and guests in a way that showcases how good travel can enrich and unite the world.”

The Marriott Bonvoy travel program is built on the belief that all travel is good travel; it enriches the individual and connects the world. The program offers a global footprint of extraordinary hotel brands, experiences for every passion on Marriott Bonvoy Moments, and the richest rewards and benefits.

The United Stories mobile content lab launched in January and has traveled to nine U.S. states and territories: Alaska, Arizona, Florida, Hawai’i, Puerto Rico, South Dakota, Tennessee, Texas, and Vermont. At each destination, United Stories content creators spotlight first-person perspectives of American culture via locals, influencers, and travelers.

Travel News | eTurboNews

The Travel & Adventure Show San Francisco, USA

by

The Seychelles Islands marked its presence through its marketing body Seychelles Tourism Board (STB), as it exhibited at the Travel & Adventure Show 2019 edition.

The event took place in the city of San Francisco, in Northern California, on March 21-22, 2019.

The STB team was represented by the Regional Director for Africa & the Americas, David Germain, was present at the Show on the organisation’s behalf to showcase Seychelles as an extraordinary holiday destination to the 9,500 consumers, travel trade and Media who visited the exhibition at the Santa Clara Conference Center.

Mr. Germain mentions STB’s participation to the event is in line with its marketing efforts in the USA for increased arrivals from North America in 2019.

“Destination awareness and visibility is central to all we endeavor to do as Seychelles Tourism to grow our country’s market share in North America, and on the entire continent,” said Mr. Germain.

The annual participation by the STB at the Travel and Adventure shows in different cities of the United States each year, allow the STB to showcase Seychelles to a wide audience of consumers in the United States, creating awareness of the destination.

Viewed as one of North Americas largest consumer show for tourism and leisure, it is the place for holidaymakers to find information and offers about the latest travel trends, new destinations, among others.

In the prospect of raising the destination’s profile, the STB continues to increase its marketing efforts in North America during 2019, with marketing activities in different major cities in the United States during the year.

Mr. Germain further mentioned that as part of the marketing activities planned for the market for the year, media trips and agent’s familiarization visits to Seychelles would take place during the year, in collaboration with airline partners.

Mr. Germain explained that through the current available flight connectivity between North America and most major airlines, the destination has become even more accessible with easy connections to the archipelago via either Africa, Europe or the Middle East.

“Through our constant presence on the United States Market, Seychelles is today more known to the affluent North American travellers than in the last decade and the current visitor arrival figures from the Americas to the archipelago confirm that the North American market is one with great potential” said David Germain.

For the past 15 years, the Travel & Adventure Show has conducted more than 80 events in the major cities of the United States of America, connecting over 1.5 million travel enthusiasts, with over 3,700 unique travel professionals, facilitating face-to-face dialogue, which has resulted in more than 2.1 billion dollars in travel bookings worldwide.

Travel News | eTurboNews

Korean Air and the Hanjin Group Chairman and founder of Skyteam died in Los Angeles

by

Yang Ho Cho, 70, Chairman and CEO of Korean Air and the Hanjin Group, died peacefully April 7 in a Los Angeles hospital after a brief illness.  He was considered to be an Air transport pioneer.

Mr. Cho’s reach extended far beyond Asia.  He was a founder of the Skyteam international airline alliance and led the bid committee that took the 2018 Winter Olympics to Korea.  He recently completed development of the iconic Wilshire Grand complex in downtown Los Angeles, the tallest building west of the Mississippi.

He served on the Board of Governors of the International Air Transport Association (IATA); the Board of Trustees of his alma mater, University of Southern California; and has received honorary doctorate degrees from Embry Riddle Aeronautical University (Florida) and the Ukraine National Aviation University.

Under his guidance, Korean Air became a global powerhouse flying to 124 cities and 44 countries, emerging as America’s largest Asian airline with 15 North American gateways. He recently negotiated a joint venture with Atlanta-based Delta Air Lines, that created the industry’s most comprehensive transpacific network. The airlines are scheduled to launch a new non-stop route between Boston and Seoul on April 12.

Mr. Cho was in the airline industry all his life, as his father, Choong-Hoon Cho, had acquired and privatized Korean Air 50 years ago.  The younger Cho was named the airline’s Chairman and CEO in 1999 having served as President and CEO four years earlier. Mr. Cho began working for Korean Air as a manager in the Americas Regional Headquarters in Los Angeles in 1974 after graduating from the University of Southern California.

Three weeks ago Korean Air investors removed him from the board in a victory for shareholder activism.

Mr. Cho’s leadership has been widely recognized over the years. He was awarded the title of `Grand Officier’ in France’s Légion d’Honneur, ‘Polaris’ in Mongolia and also the `Mugunghwa Medal’ in Korea – all of which are the highest order of civil merit awarded in these countries.

In addition to his corporate responsibilities, Mr. Cho was vice chairman of the Federation of Korean Industries, co-chairman of the Korea-U.S. Business Council, and served as the co-president of l’Année France-Corée 2015-2016’, celebrating 130 years of diplomatic relations between Korea and France.

Mr. Cho is survived by his wife, Myung-hee Lee, son Walter, daughters Heather and Emily and five grandsons.  Services are pending in South Korea.

Travel News | eTurboNews

The Set Hotels announces key staffing changes

by

The Set Hotels, comprised of the Hôtel Lutetia in Paris, the Hotel Café Royal in London, and the Conservatorium in Amsterdam announced several key staff changes. Here are the comings and goings:

Matthias Kaesweber, Vice President of Sales & Marketing is leaving The Set Hotels after three productive years to pursue other opportunities. During his time with the company, Matthias successfully created and led a highly effective global sales team, whilst playing a significant role in the continuous business growth of Conservatorium in Amsterdam, Café Royal in London and the highly anticipated re-opening of Lutetia in Paris in 2018.

Ruurd Hooijer has been appointed as Senior Director of Sales & Marketing for The Set Hotels, based in Amsterdam. Ruurd joined The Set Hotels from The Leading Hotels of the World in New York where he held the position of Senior Director, Travel Trade for North America for three-and-a-half years. In his role, Ruurd was overseeing Leading’s global partnerships with American Express, Virtuoso and other agency partners for its 400 independently-owned, luxury hotels worldwide. Prior to this, Ruurd held the position of Director of Sales at Conservatorium.

James Baker, Director of Sales & Marketing, The Americas remains in charge of The Set Hotels in North America, supported by Michal Galili Censor, Director of Sales for North America whose responsibilities have expanded as a result of her success in North America with Mamilla and The David Citadel hotels in Jerusalem, now proudly representing The Set Hotels, too.

The General Managers and Directors of Sales on-property will continue to play an active role visiting The Set Hotels’ valued trade and media partners in North America alongside James and Michal.

Travel News | eTurboNews

WTTC Global Summit: Next stop San Juan

by

Discover Puerto Rico, the Island’s first-ever and new Destination Marketing Organization, today announced that island will serve as the host for the World Travel & Tourism Council 2020 Global Summit, following the formal announcement made by WTTC at today’s closing ceremony of the 2019 Summit in Seville, Spain. Representing the global private sector of travel & tourism, the Global Summit is regarded as the most important worldwide event in the sector, and gathers significant global business leaders, yearly.

“We’re honored to have been chosen as host destination for the upcoming World Travel and Tourism Council 2020 Global Summit. Puerto Rico is a place where rich culture and natural wonders lay the foundation for an immense bounty of one-of-a-kind experiences. We’re thriving as a destination of global importance and hosting this Summit will elevate even further our tourism offering, positively impacting the local economy. We look forward to welcoming the global tourism industry next year to discover all that Puerto Rico offers,” said Brad Dean, Chief Executive Officer of Discover Puerto Rico.

In Puerto Rico, the travel industry employs roughly 77,000 people, contributes 6.5% to the Island’s GDP and impacts a noteworthy 17 additional sectors of the economy. This, on the rise given the Island’s increasing popularity as a must-visit destination on a global scale, and validated given the selection by the WTTC, as the first U.S. Island territory to host the respected event.

“We are delighted to bring next year’s Global Summit to the beautiful tropical Caribbean island of Puerto Rico, a welcoming and diverse destination that is attracting travelers from all over the world,” said Gloria Guevara Manzo, President and CEO of WTTC. “We’re particularly excited because the destination provides ease in traveling and doing business since Puerto Rico is a US territory yet has the allure of the Caribbean.”

The WTTC Global Summit will be held from April 21-23, 2020 at the District San Juan, a five-acre hospitality and entertainment district opening later this year. The complex is currently being designed and poised to be the most vibrant and popular setting for events, conventions and performances in the Caribbean.

Puerto Rico’s unique history and offerings set it apart as a global destination, including a fusion of Taino Indian, Spanish and African cultures, seen vividly in the food, music and architecture. Found on the Island is El Yunque, the only tropical rainforest in the U.S. forest system; three of the world’s five bioluminescence bays; and El Monstruo, the longest zip line in the Americas. Visit DiscoverPuertoRico.com for more information on the destination and its variety of offerings and lodging options.

Travel News | eTurboNews