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Africa Tourism Leadership Forum: Next stop Durban

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Themed “Stimulating intra-Africa Travel through thought leadership,” the 2019 Africa Tourism Leadership Forum (ATLF) is the only Pan-African public-private tourism leadership dialogue platform that is convened, led, and hosted by Africans in Africa. The African Tourism Board is a strategic partner for the event.


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The 2019 ATLF and Awards will be hosted by Durban KwaZulu-Natal Convention Bureau in Durban, under the auspices of the Provincial Government of KwaZulu-Natal, South Africa from August 29-30, 2019. It is convened by African Tourism Partners with the support of its key strategic partners including BDO South Africa, NEPAD, Africa Travel Associations (ATA) and Voyages Afriq.

According to Mr. Sihle Zikalala, Provincial Minister for Economic Development, Tourism and Environmental Affairs in the KwaZulu-Natal, gatherings like ATLF allow thought leaders in Africa to bring into the limelight exceptional industry developments and inspiring stakeholders who work hard to build a sustainable African travel and tourism industry.

“As the proud host of ATLF 2019, we look forward to welcoming all stakeholders from across the continent and the rest of the world, not only this innovative event but, also to experience what South Africa and our beautiful Province offer the world. ATLF is an African Project that we must all be part of and support,” says Mr. Zikalala.

The 2018 ATLF and Award edition was held in Accra in Ghana. It was hosted by the Government of Ghana through Ghana Tourism Authority and its parent Ministry of Tourism, Arts and Culture. This was attended by Tourism Ministers as well as over 500 public and private sector executives. These included representatives of UNWTO, NEPAD, Diplomatic Corps, Directors-General, global hotel brands, travel management companies, associations, regional executives of airlines, tour operators, educational institutions, researchers and many other industry professionals.

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Kwakye Donkor, Africa Tourism Partners’ (ATP) CEO congratulates KwaZulu-Natal Province for winning the bid to host the 2019 ATLF and Awards. “The Provincial Leadership has truly exemplified true values of thought leadership by aiming to bring together industry leaders in Africa to Durban, to once again advance their commitment to promote intra-Africa travel, dialogue and recognize change-makers in Africa’s tourism development as a collective,” says Donkor.

Among the key focus areas of dialogue during the 2019 ATLF and Awards are:

  • The present and future imperatives of Visa Openness, E-visas and Air Connectivity
  • Outlook on the impact Business and MICE Tourism on national economies
  • What it takes for Africa to harness the multi-level Chinese outbound travel market
  • How to embrace and optimize disruptive technological innovation for intra-Africa travel
  • Delivering critical travel and tourism infrastructure with Development Finance Institutions
  • Spotlight on wildlife and biodiversity conservation as strategic tourism assets in Africa
  • Skills Development and Capacity Building across the sector value chain and more
  • Practicalities of Measuring the Return on Destination Marketing Investment

The Africa Tourism Leadership Awards recognizes the best African travel and tourism industry change-makers and innovators. For strategic partnerships, attendance or more information, please contact Ms. Nozipho Dlamini at: nozipho@africatourismpartners.co.za and +27 81303 7030.

Travel News | eTurboNews

American Tourist Kidnapped in Uganda: African Tourism Board in action with expert Dr. Peter Tarlow

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Not only leopards were roaming Queen Elizabeth National Park today, but criminals who kidnapped an elderly American tourist in the park today, and put the well-organized travel and tourism industry in Uganda on edge.

The Uganda Ministry of ICT & National Guidance issued this statement:

Yesterday, Tuesday 2nd April 2019 four armed men not yet identified between 5,00pm and 7,00pm staged an ambush and kidnapped an American Tourist with his Ugandan driver near Katoke gate in the Queen Elizabeth National Park.

Four other four tourists who were left abandoned and unharmed later contacted the base (lodge) and were quickly moved to safety.

A joint operation by the Uganda Police, Uganda Peoples Defense Forces (UPDF) and Uganda Wildlife Authority Game Wardens is underway to locate and rescue them.

The priority at this point is to locate, rescue and bring them back safely.

eTN talked to Lilly Ajariva. She is a Ugandan conservationist and tourism expert. She is the Chief Executive Officer of the Uganda Tourism Board, the Ugandan government agency that is charged with promoting the country as a tourism destination. She was appointed to that position on 10 January 2019.

When asked why an American Tourist was picked by the kidnappers, Ms. Ajarova thinks the selection was based on the age and not the nationality.

eTN reached out to Dr. Peter Tarlow, head of safertourism.com 

Dr. Peter Tarlow

Dr. Peter Tarlow is also the security and safety expert for the newly-founded African Tourism Board and will be speaking at their launch event in Cape Town next week. Peter is scheduled to meet with UTB CEO Lilly Ajarova to discuss any assistance the Africa Tourism Board can give in this situation.

Dr. Tarlow told eTurboNews: “The tragic kidnapping that recently occurred in Uganda should not be seen as indicative of overall safety in Uganda.

“Very much to the contrary, Uganda has been known over the decades to be a safe and secure destination. Unfortunately, there are bad people in every part of the world and travel implies risk.

“However, Uganda cannot afford to rely on its recent past but must show the world what it is doing in the future.

“Despite the fact that the situation is very fluid and the facts, at midnight Uganda time is still unclear, there are a number of things that Uganda can do immediately and in the short and long term to mitigate the damage to its reputation.

“These suggestions come from my long-term work with Aruva after the Natalie Holloway case and with kidnapping issues both in Mexico and in Latin America.”

With limited data, the African Tourism Board security expert suggests the following, and as more data becomes apparent, additional information will be provided.

We urge Uganda Tourism Officials to:

1)  Tell the truth. Under no circumstance, minimize, become defensive or refuse to accept the severity of the situation. Do not lie to reporters.

2)  Have one person be the tourism spokesman or woman and funnel all information through that person.

3)  If the information is not yet known, state that facts and then state that there will be regularly-scheduled updates. Give specific times and locations.

4)  Have the military of a police officer standing next to the spokesperson to indicate that this is a serious matter.

5)  Make sure that it is clear that the government is working with all foreign embassies and updating them on a regular basis.

6)  Indicate that Uganda is working with the visitors’ families and will do everything that is needed to help the family.

7)  Announce that there is a special unit at work (assuming this unit exists) that deals with hostage rescue and recovery. If it does not exist, then contact friendly foreign governments that have experience in this matter.

We hope for the short term that Uganda:

1)  Announces that the country is doing an update on its risk management.

2)  Gets articles in the media that speak about Ugandan positives.

3)  Indicates that the perpetrators will be found and that they will suffer the full consequences of the law.

4)  Opens a foreign visitor hotline so that all visitors can get up-to-date information.

5)  Announces that the Ugandan tourism police will be opening (or strengthening) their tourism police unit and that they will receive additional training.

6)  Make it clear that Uganda tourism is working with international boards such as the African Tourism Board  (ATB) and that there will be exchanges of information between the African tourism bureaus through the ATB.

Juergen Steinmetz, the interim chair of the African Tourism Board, said: “We are standing by to assist Uganda and are in touch with UTB and our security expert Dr. Peter Tarlow. We will be meeting with Lilly next week in Capetown and hope this crime will be resolved at that time and that our fellow American tourist is returned safely. I am confident Dr. Tarlow can be of great assistance to Uganda Tourism and for the African continent when it comes to safety and security.”

More information on African Tourism Board: www.africantourismboard.com
More information on Safer Tourism: www.safertourism.com

Travel News | eTurboNews

2nd annual Africa Business and MICE Tourism Master Class to be held in Johannesburg this June

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The 2nd edition of the Africa Business and MICE Master Class will be held in Johannesburg at the BDO South Africa offices from June 10-12, 2019. The African Tourism Board is a supporting partner for this event. This program will grant industry professionals and practitioners from across Africa an opportunity to learn from renowned industry experts, connect with like-minded individuals and benefit from first-hand advice on how to advance growth in their organisations, businesses and destinations. This class will be presented by Africa Tourism Partners and its lead strategic partners, BDO South Africa and South Africa Conference Association Industry (SAACI). “Collaboration is integral to the growth of the MICE industry across Africa. BDO is proud to be associated with the Africa MICE Masterclass program where not only newcomers benefit from the expertise of established industry players, but the experts also learn from each other,” highlights Christelle Grohmann, Director, BDO Advisory. “We look forward to hosting you from June 10-12 at our office in Johannesburg,” she adds.

This year’s program has been designed in response to the high interest and recognition that the 2018 Africa Business and MICE Master Class received, making it a sought-after Continuing Professional Development (CPD) and Capacity Building program among practitioners and professionals. The inaugural course was held at the same time last year and featured illustrious industry experts and attendees from 14 African countries including Botswana, Ghana, Madagascar, Lesotho, Malawi, Mozambique, Nigeria, Tanzania, Swaziland, Kenya, Rwanda, South Africa, Zimbabwe and Zambia. “Many attendees at the Africa MICE Masterclass 2018 voiced their satisfaction with the event indicating that the intimate and interactive format and the depth and range of knowledge of the speakers kept them absorbed throughout. Even the speakers commented on it being a well-rounded learning experience that also benefited them. This is industry learning from industry from real working examples,” states Lee-Anne Bac, Director, BDO Advisory & Masterclass 2018 Attendee.

Considering the increased number of African exhibitors and buyers who participated at the 2019 Meetings Africa held in February this year, it is apparent that more countries, tourism boards, convention bureaus, conference facilities, professional conference organizers and the entire African Business and MICE Tourism community now appreciate the significance of the sector. Speaking at the 2019 Meetings Africa, South Africa Minister of Tourism, Mr. Derek Hanekom stated that Business Tourism has earned its place at the economic table. He also revealed that the sector earned R71 billion revenue and contributed R115 billion to South Africa’s Gross Domestic Product (GDP). This buttresses the sector’s relevance in African economies.

The Master Class is a two-and-a-half day CPD program designed with a variety of theory and practical sessions and the opportunity for further engagement in the form of business-to-business meetings. It will be conducted in conjunction with BDO South Africa, and key industry associations, including SAACI. The course is delivered by faculty experts through a practical and interactive Action-Learning methodology. This approach allows attendees to gain fresh industry insights and global best practices, learn from industry experts and connect with executives from across the continent.

To register, for Business-to-Business or sponsorship opportunities please contact: Ms. Aretha Nozipho Bohlela at: aretha@africatourismpartners.com or +27 81 303 7030.

Travel News | eTurboNews

VoyagesAfriq CEO appointed UNWTO Senior Expert for Communications in Africa

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The Managing Editor and CEO of VoyagesAfriq Media Limited, Mr. Kojo Bentum-Williams, has been appointed as the UN World Tourism Organization‘s Senior Expert for Communications in Africa.

This appointment will see him lead communications of the organization’s activities and events in Africa. This new appointment took effect in March 2019 and part of his core mandates is to grow the UNWTO’s ten points agenda in Africa under the Zurab Pololikashvili-led administration.

He is also expected to coordinate with the Africa Department at UNWTO to reach out to members of the African media and hold clinics to further train and inform travel media on the continent.

Kojo is the founder and managing editor of VoyagesAfriq Media Limited, a pan African travel media company which publishes VoyagesAfriq Travel Magazine Quartely and operates the online portal VoyagesAfriq.com.

He previously worked as the press secretary to Ghana’s former ministry of Tourism Culture and Creative Arts until 2014 and also worked a press officer at the Ghana Tourism Authority.

He has covered a wide range of global travel and tourism conferences and he is seen by many as one of the authorities in the affairs of the UN Tourism Agency.

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