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Bartlett commits J$300 million to strengthen Jamaica’s Community Tourism

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Community Tourism island wide, will receive a major boost following the commitment of approximately J$300 million by Minister of Tourism, Hon. Edmund Bartlett.


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The money will be disbursed to sixty three (63) communities across the country to have small events and activities to attract more visitors, and increase potential earnings of small tourism suppliers.

“The building out of more tourism products under our Linkages Network, forms part of our overall growth strategy to attract more visitors by adding value and enhancing their experiences. Adding value has become a benchmark in the highly competitive tourism industry and when you are able to give more you will have a better value proposition for visitors than your competitors.

These community tourism projects will provide authentic Jamaican experiences, whether it be food or entertainment, for our visitors and increase earnings for our suppliers,” said Minister Bartlett.

Minister of Tourism, Hon Edmund Bartlett (2nd R) engaged a batch of the first cohort of students to be trained at the M-Academy. M-Academy, which was launched today in Kingston, is a Jamaica Social Investment Fund and Main Events partnership providing alternative Livelihood and Skills Development.

The announcement was made today during the official launch of M-Academy at the Chinese Benevolent Centre in Kingston. M-Academy is a Jamaica Social Investment Fund and Main Events partnership that will provide alternative Livelihood and Skills Development. The main objective of the initiative is to provide demand driven skills in event production to 100 students from 7 parishes across Jamaica.

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In endorsing the move, Minister Bartlett added that, “I am pleased that this initiative will help build the capacity of our young people who will in turn be able to earn and meet the demands in the entertainment sector, which is inextricably linked to tourism.

This means that we will be able to rely more on local talent to seamlessly execute mega productions such as festivals and conventions, which attract thousands of people.”

The M-Academy training program will initially certify 100 at risk youth in various aspects of world class event management and production skills by one of the leading entertainment companies in the Caribbean.

MEDIA CONTACT: Jamaica Ministry of Tourism, Corporate Communications, 64 Knutsford Boulevard, Kingston 5, Tel: 920-4926-30, Fax: 920-4944

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Bartlett hosts successful community meeting with Jamaican Diaspora in the UK

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Jamaica Tourism Minister, Hon. Edmund Bartlett says his recent meeting with key members of the Jamaican Diaspora in London was very successful.

Speaking at a community meeting, held at the Jamaican High Commission in London, United Kingdom, yesterday, Minister Bartlett spoke of the importance and impact of the UK and global diaspora on the economy of Jamaica. He also commented that nobody can promote and advocate for Jamaica better than Jamaicans living around the world.

With visitor figures for January – March 2019 already outperforming the previous period in 2018 by 13 per cent, Minister Bartlett updated the diaspora community on the island’s key tourism developments for the year ahead including 10,000 additional rooms by the end of 2020.

He also highlighted the new graduate school for hospitality management and tourism and the wider upskilling programs and qualification opportunities for Jamaicans on the island, to continue to grow the direct economic benefits for the workers of the tourism industry first hand.

“Making up 10 per cent of all arrivals into Jamaica each year, and with one in five workers in the Caribbean employed by tourism, it’s important that we do not underestimate its penetration because if we do, we will lose sight of the fact that almost everyone in Jamaica has their being and sustenance connected to tourism.

Working closely with our diaspora communities around the world is vital to promoting our unique tourism message and we value them as advocates and ambassadors hugely,” said Minister Bartlett.

Minister Bartlett also talked in detail about the importance of the recently launched Global Tourism Resilience and Crisis Management Centre in Jamaica. A first of its kind, the Centre offers a global tourism resource dedicated to research and analysis on destination preparedness, management and recovery from disruptions or crises around the world which is being pioneered at the University of the West Indies.

Minister Bartlett, who represented Prime Minister, the Most Honourable Andrew Holness at the Caribbean Council’s House of Lords Annual reception in London, returned to the island today.

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Bartlett to address Caribbean Council’s House of Lords Annual Reception

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Jamaica Tourism Minister, Hon. Edmund Bartlett, left the island yesterday to give the keynote address at the Caribbean Council’s House of Lords Annual Reception in London. Minister Bartlett, who is representing Prime Minister, the Most Honorable Andrew Holness, will also attend a key investment meeting.

The Caribbean Council’s House of Lords Reception is an annual event. Each year one of the Caribbean islands is spotlighted and this year is Jamaica’s year.

“I am pleased and honored to be representing our Prime Minister for this a second time. This is a critical platform which will allow me to highlight the country’s achievements and investment opportunities to an influential group of policy makers and political and business leaders.

A main focus of the presentation will be to discuss the future of Caribbean tourism and underpinning that will be building resilience in the region. I am especially pleased that I will engage major stakeholders such as representatives from the diaspora,” said Minister Bartlett.

As part of the Caribbean Council’s Annual event, an investment meeting is also scheduled with investor companies willing to invest in Jamaica. Minister Bartlett will meet with investors from London Regional, Deco Dart from Cayman, the Inicia Vicini Group and Mott MacDonold a key sponsor of the Caribbean Council’s event.

Minister Bartlett will also take the opportunity to meet with the production team for the upcoming James Bond Film that will feature Jamaica. The 25th film in the James Bond series will feature Jamaica with The Daily Mail confirming recently that principal filming will take place in Jamaica and at studios in the United Kingdom.

“My colleague Minister, Olivia Grange and I will have further discussions with producers of this internationally recognized film series which will have a major positive impact for brand Jamaica.

In fact, this will be the second time that Jamaica is featured in this popular film series as the island hosted filming in the first ever Bond film titled Dr No in 1962,” said Minister Bartlett.

Minister Bartlett is scheduled to return to the island on April 4, 2019.

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Grange Pen to get a J$960 million infrastructural upgrade

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The Jamaica Tourism Enhancement Fund (TEF) is investing a little under $J1 billion for the Resort Squatter Settlements Upgrade Project for the community of Grange Pen in St. James.

The Housing Agency of Jamaica (HAJ) will oversee the infrastructural upgrade for the regularization of 535 households in the community. This is equivalent to approximately 8000 square feet per lot.

Speaking at the ground-breaking ceremony for the project on March 29, Tourism Minister and Member of Parliament for the area, Hon. Edmund Bartlett said the project was started in 2010 as part of the then Government’s mission to provide housing solutions for workers in the tourism industry through the TEF.

“We are going to be building a level of development that you have never seen before in this parish…We have proposals for participants, RFPs [request for proposals]out for public-private participation for us to build those houses for the people – primarily workers of the tourism industry,” said the Minister.

The general scope of works, which will take place over a 24-month period, includes: road scribing and paving, draining infrastructure, construction of a sewage treatment plant, water supply connection to the National Water Commission, electricity distribution, and land titling.

A highway will also be created from Grange Pen through Barrett Hall to Greenwood, signaling the next phase of the development for the area. The Minister also shared that upon completion, the community of Grange Pen will be renamed.

In his first ever public address as Minister of Economic Growth and Job Creation, with responsibility for housing, Senator the Hon. Pearnel Charles Junior added that, “it is perhaps everyone’s dream to own their own home…It is my responsibility now to be the one to ensure that I drive the processes of accountability to make sure that we are providing the housing that is necessary to all communities across this country.”

He also stated that it is the Government’s goal to provide for low to middle income earners by “giving them improved access to mortgages, so that they can be able to go through the financing that is required to access the housing that will be provided across communities.”

The Tourism Minister also announced that a major development is in the works for Lilliput which will have significant economic benefits for the people in Montego Bay.

“We have concluded much discussions, the purchase of the land has been completed in phase 1 and phase 2 is also being completed with the Rolling’s family. We will have close to 4000 additional rooms which will require a level of service from the people in this area.

The way forward for us is an integrated, involved and inclusive tourism where the hotel developments and the communities are going to be one in the same,” said Minister Bartlett.

Chairman of the HAJ Norman Brown and Councillor Anthony Murray from the St James Municipal Corporation welcomed the development project in Grange Pen as in important initiative which will drastically transform the community.

As part of efforts to improve the look and feel of the product, the Ministry of Tourism, through the Tourism Enhancement Fund (TEF) has so far invested J$6 billion in Montego Bay and its environs. The work carried out by the TEF includes road rehabilitation, drain cleaning and housing solutions.

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Major tourism attraction to be developed around birthplace of Jimmy Cliff

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Jamaica Tourism Minister, Hon. Edmund Bartlett, has indicated plans to fully develop the community of Somerton in St. James, where cultural icon Jimmy Cliff was born, as a major tourism attraction.

“The town of Somerton holds the rich cultural history of some of the most celebrated Jamaicans such as former Prime Minister PJ Patterson, former Governor General Sir Howard Cooke’s family, Lennie Little-White, renowned film maker, Ms. Violet Neilson former Speaker of the House of Representatives and Bishop Herro Blair.

Perhaps the most celebrated of all is Grammy award winning singer Jimmy Cliff who still lives in Somerton and even filmed some of his greatest work here. We are excited about this history that has helped to fashion the community and can be positioned and leveraged as a major tourism attraction and generate economic growth,” said Minister Bartlett.

Minister Bartlett made the announcement at the official ground breaking for the Somerton to Fording road rehabilitation project yesterday [March 28, 2019]. The project will see restoration work on the roadway from fording to the Somerton square which will be named the Jimmy Cliff highway. The general scope of work will include road signage, construction of drains and asphaltic concrete repairs and overlay.

Minister of Tourism, Hon Edmund Bartlett (2nd Right) and Dr the Hon James “Jimmy Cliff” Chambers (C) today participated in the official ground breaking ceremony for the Somerton to Fording road rehabilitation project. Joining in the moment are (from L-R) Bishop Reverend Dr. Herro Blair, His Worship the Mayor, Councillor Homer Davis, Dr. Carey Wallace, Executive Director of the Tourism Enhancement Fund, Mrs. Jennifer Griffith, Permanent Secretary in the Ministry of Tourism, Mr. Lennie Little-White and the Hon Godfrey Dyer, Chairman of the Tourism Enhancement Fund.

“The community needs to now be repositioned, it needs to be reimagined and today represents the start of that reimagining. We are going to doing as series of infrastructure work aimed at preserving the rich cultural history.

We are going to develop a Jimmy Cliff museum and restore the waterfall where Jimmy Cliff frequented. So the aim is to create Somerton as an important tourist attraction around Jimmy Cliff and that will bring pilgrims and fans from all over the world who have been inspired by his accomplishments.”

The community of Somerton in St. James is located eleven miles from Montego Bay, and is known for having birthed and raised a long list of distinguished Jamaicans. The most noted is Dr. the Hon James Chambers, known professionally as Jimmy Cliff. He is a ska and reggae musician, multi-instrumentalist, singer, and actor. Cliff is one of only two living musicians to hold the Order of Merit, the highest honor that can be granted by the Jamaican government for achievements in the arts and sciences.

“I am a son of the soil and I will always be. My house remains in Somerton because this is where I want to be so I welcome these developments and thank everyone who will be a part of it,” said the world renowned singer and actor, Dr. the Hon James ‘Jimmy Cliff’ Chambers.

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