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IMEX in Frankfurt’s five steps to igniting imagination and powering up business results

May 16, 2019 by PressEditor

IMEX in Frankfurt returns on 21-23 May, bringing together business event professionals from around the world to meet and do business. Planners and exhibitors alike can also tap into the rich thread of imagination ideas and activations running through the show, forming IMEX’s Talking Point for 2019. Here are five ways attendees can ignite their imaginations and power up their business results at IMEX in Frankfurt next week:

1. Collaborate and co-create – IMEX is always the living embodiment of the phrase: ‘Coming together is a beginning; keeping together is progress; working together is success.’ This year planners can network and learn with their peers at one of the many events designed for specific audiences in the meetings and business events industry: Exclusively Corporate, Association Day, Agency Directors Forum.

The Policy Forum brings policymakers together with influential industry leaders to engage national and local governments in the advancement of our industry. This year’s red hot theme: Placemaking.

2. Think and act inclusively – Gender equality, female empowerment and diversity are the focus of She Means Business, a conference created in partnership with tw tagungswirtschaft celebrating the role of women in business and events. Anne Kjaer Riechert, Co-founder & Managing Director, ReDI School of Digital Integration, will deliver the keynote (open to all EduMonday attendees) and senior executives from organisations – including PWC, Deutsche Bank and Lufthansa HR Management, Eurometropole de Strasbourg, Rwanda Convention and Melbourne Convention – are among the speakers.

Diversity and inclusion sessions and speakers are also woven throughout the four-day IMEX education program. New for 2019 is PCMA’s #Iamremarkable workshop on EduMonday. Designed to tackle ‘gender-related modesty norms and glass ceilings’ and led by a team from Google, it will empower everyone taking part to speak openly about their accomplishments, in the workplace and beyond.

Not forgetting the industry leaders and innovators of the future, the IMEX-MPI-MCI Future Leaders Forum brings together budding business event professionals to gain expert insight into the meetings industry, learning from and connecting with inspirational industry experts and fellow students.

3. Become more sustainable – Keep a look out for the Imagination Wall in the new Discovery Zone (Hall 9), showcasing innovations in sustainability, the IMEX team’s favorite ‘green’ household products and examples of the green products and materials used at IMEX shows. Attendees can also be inspired by huge strides in environmentally friendly practices – exhibitors who’ve signed up to IMEX’s new Sustainability Pledge, plus nominees for the IMEX-EIC Innovation in Sustainability Award.

“Imagine you could change the world, your country or your city with just one wish. Tell us what it would be?” Attendees are challenged to become change-makers by answering this call and pinning their wishes on the Wishing Tree, found in leafy Central Park, part of the Hall 9 Discovery Zone.

4. Unleash creativity – The sights – and smells! – of the new Discovery Zone are designed to prompt planners to question the conventional and explore fresh approaches to business meetings and events, with a strong emphasis on ‘experiential’. Expect fire-infused magic tricks, Painting Parties, holograms, dancing robots and a piano… played using your feet. Parts of the show are also infused with a new IMEX scent, designed to uplift and inspire.

EduMonday on May 20 at Kap Europa will showcase its own mini ‘Imagination Zone’, where attendees can tap into their artistic streak at a painting party or unleash some fancy moves at a silent disco to close out the day.

Many of the learning sessions at the Inspiration Hub – the show’s learning powerhouse – focus on the topic of imagination and creativity, offering a wide range of insights delivered by experts from both within and outside the global business events industry.

5. Understand the power of technology – Technology can help to drive innovation but many planners question ‘where do I begin?’ Participating in one of the technology-driven learning sessions or visiting one of the many event tech suppliers is a good place to start. Practical applications of event tech, diversity and a firm focus on future thinking all form part of a packed program of sessions at The ZEUS Innovators Club in Hall 9. New for this year is the Red Lab, where experts from outside the events sector will deliver fresh perspectives on topics such as ‘Incorporating VR, AR and AI into learning’, ‘Virtual screens and the future of workplace design’, ‘How can data transform the event industry?’ and ‘Are service robots an answer to the challenges in the meetings industry?’.

At the dedicated technology area on the show floor in Hall 8, planners can meet suppliers, experience the latest innovations and gain valuable advice – The Meeting Pool returns to head up the TECHknowledge area of the show floor, offering bite-size tech tutorials on topics including how to boost personal and professional productivity, and how technology can drive sustainability.

IMEX in Frankfurt takes place 21-23 May 2019.

MEDIA CONTACTS: Emma Ward, [email protected] ; Chris Lewis, [email protected]

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Filed Under: Travel & Tourism Tagged With: Business, business events, Events, Hall, IMEX, Industry

Airbus to attend Turkey’s IDEF 2019

April 18, 2019 by Forimmediaterelease

Airbus will attend Turkey’s IDEF 2019, 14th International Defense Industry Fair, held at TÜYAP Fair and Congress Center in Büyükçekmece, Istanbul from April 30th to May 3rd.

At the exhibition Hall 2, Stand 234, Airbus will display a range of innovative defence and security products and services, including military aircraft and helicopters, perfectly in line with the aspirations of the Turkish Armed Forces in regard with the recently launched modernization programs.

Airbus will showcase a scale model of the A330 MRTT – the only new generation strategic tanker/transport aircraft combat proven and available today. The large 111 tonnes basic fuel capacity of the successful A330-200 airliner enables the A330 MRTT to excel in air-to-air refuelling missions without the need for any additional fuel tank.

Also on display, the scale mock up of the C295 in Maritime Patrol Aircraft configuration – a very robust and reliable, highly versatile tactical airlifter able to carry up to 9 tonnes of payload, at a maximum cruise speed of 480 km/h. Fitted with a retractable landing gear and a pressurised cabin, it can cruise at altitudes up to 25,000 ft, while retaining remarkable short take-off & landing (STOL) performance from unprepared, short, or soft airstrips, as well as excellent low level flight characteristics.

A scale mock up of the Astrobus S Earth observation satellite will be on show. The latest generation of Earth Observation Satellites for Very High Resolution (VHR) applications, it combines the advantages of a low-mass system (around 400 kg only) with the strong performance of a larger Earth observation satellite platform.

Turkey is a key partner for Airbus. With nearly 30 years of successful collaboration in civil and military aviation, Airbus is committed to long-term, mutually-beneficial industrial cooperation, working closer with its partners and customers as flag carrier Turkish Airlines, the Ministry of Defense and Presidency of Defense Industries, as well as Turkey’s air force, navy and coast guard.

Travel News | eTurboNews

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Somatheeram, world’s first Ayurvedic resort, will join anniversary 25th edition of OTDYKH Leisure 2019

April 17, 2019 by Forimmediaterelease

Somatheeram will, once again, participate at the leading B2B travel exhibition OTDYKH Leisure, which will take place September 10-12, 2019.

Held in Moscow each year, OTDYKH leisure is a perfect start for the upcoming winter season on the Russian inbound and outbound market.

Somatheeram Ayurveda Group in Kerala, India is the foremost resort group in the world for authentic Ayurvedic treatments, Yoga and Meditation.

Founded by Baby Matthews in 1985, today Somathreeram has five deluxe Ayurvedic resorts in Kerala and enchanting houseboats in the backwaters.  The mission of the Group is “to offer the essence and soul of the ancient medical science of Ayurveda and the art of Yoga and Meditation.”

AYURVEDA is a 5000 year old Indian traditional system of medicine. The healing power of Ayurveda has the answer to almost every known ailment.   It is considered to be the oldest form of health care in the world. Ayurveda maintains good health and corrects unstable health. It ensures an honest balance between you, your body and nature.  Ayurveda medicines and supplements are composed only of substances taken from nature. Because they have no side effects, patients do not become physically or psychologically dependent on them.

Somatheeram offers all Ayurveda clinical treatments and treatment packages.  You can choose from rejuvenation therapy, detoxification/body purification, slimming/weight reducing, anti-stress/stress management and beauty care.

Somatheeram is one of over 900 companies participating in the exhibition from every corner of the globe. Once again, OTDYKH team is expecting an outstanding Indiana exposition. In 2018 the expo welcomed India with a record-breaking number of companies. The country was represented by the collective stands of India Tourism and by regional stands of Kerala, Andhra Pradesh, Goa, Indian Railway Catering and Tourism Corporation as well as by private resorts, hotels, hospitals and companies such as Caper, Sita Somatheeram etc.

Every year Somatheeram is using its presence at OTDYKH International Travel Market to showcase its wide and varied spectrum of Ayurveda treatments procedures.

Somatheeram team is looking forward to meet you at OTDYKH Leisure 2019, Moscow, Expocentre Fairgrounds, Pavilion 2, Hall 1.

Download a Somatheeram brochure.

If you are considering attending the show from September 10-12, 2019, please register free of charge online.

For information on exhibiting please contact Ms. Anna Huber at [email protected], International office: +43 1 230 85 35

eTN is a media partner for OTDYKH.

Travel News | eTurboNews

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Italian exhibition group launches key words for the 2020 tourism industry

April 15, 2019 by Forimmediaterelease

Active food and wine tourism, the quality of life, the search for beauty and creativity: the combination of ingredients on which tourists increasingly base their choice of vacation will be at the center of the 2019 expo showcase of TTG Experience, SIA Hospitality Design e SUN Beach&Outdoor Style, the three leading expos dedicated to the tourism chain – respectively focused on vacations, the hospitality sector and that of outdoors and beaches – organized by Italian Exhibition Group, being held from Wednesday 9th to Friday 11th October 2019 at Rimini Expo Centre.

The tourist flow scene confirms positive signs from Italy: in the first eleven months of 2018, with 208.5 million nights’ stay by foreign tourists in accommodation facilities (+1.8%), Italy is in second place in Europe, ahead of France (134.7 nights, +5.7%) and behind Spain (287.8 million, -1.6%). In this context, the three expos, with an unequalled offer for the expo sector, will respond precisely to the tourist trade’s requirements.

TTG Travel Experience

The 56th edition of TTG, is a national and international reference point for the Italian offer for tourists and Italian tourism abroad. The most important B2B tourist expo and the one most attended by tourism professionals will host 130 destinations, in a layout divided into three areas – The World, Global Village and Italy – conceived to highlight all the latest in vacation products.

TTG Travel Experience 2019, with two special projects, will intercept the trends that increasingly influence tourists’ choice of destination: the interest in wine and food and that for active vacations.

223 million euros were spent in 2017 by foreign visitors to Italy on food and wine, 70% more than spending in 2013. With the Eatxperience project at TTG Travel Experience 2019, an entire hall will be dedicated to food and wine tourism with a format conceived precisely for trade members: food service in hotels is also among the opportunities to include in travel proposals.

On the other hand, with a high visual impact, the special Be Active project will feature proposals, opportunities and trends for vacations in Italy, where in 2016 18.6% of the tourists indicated sport as the motivation for their vacation.

SIA Hospitality Design

The expo that is a national reference point for the hospitality sector, SIA Hospitality Design, at its 68th edition, boosts its format linked with design and Italian-made products, addressing three issues that are particularly topical for the hospitality sector: Design (design for hospitality will not only be the first focus of SIA, but also the leitmotif of the entire expo); Water: (bathrooms, wellness and swimming pools, as well as services, technology, products, cosmetics and wellness treatment); Taste (the most important food service moments for accommodation facilities: breakfasts and aperitifs). Each project will have a dedicated arena involving professionals, an exhibition and expo areas.

Sun Beach & Outdoor Style

For decades, the b2b expo that is a reference point for the outdoor, beach facility and campsite worlds, SUN Beach&Outdoor Style, at its 37th edition, has focused on two macro sectors: the beach facility world and the campsite and village show world.

Contests are confirmed, in collaboration with Mondo Balneare, Best Beach Bar, Best Design Beach and Best Italian Beach, to award prizes respectively to the best beach facilities from the point of view of food & beverage, architecture and tradition. All the new products and services on the start-up front will be featured at SUNNext, the space dedicated to innovation, in collaboration with Mondo Balneare and CNA Emila-Romagna.

Travel News | eTurboNews

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Myanmar’s Thingyan water festival kicks off Saturday morning

April 13, 2019 by Forimmediaterelease

Traditional Thingyan water festival has kicked off in Myanmar’s regions and states in full swing.

Yangon Region Chief Minister U Phyo Min Thein on Friday extended wishes to the people for a happy water festival and prosperous new year.

Thingyan water festival will last until April 16 and the new year will fall on April 17, in which Myanmar people decide to turn over a new leaf and leave misfortunes from old year.

Yangon region’s water throwing pavilion was unveiled Friday by the chief minister in front of the region’s City Hall located in downtown area of Yangon city.

The opening ceremony was followed by the performances by the Myanmar traditional dancer troupes in colorful dresses with Thingyan music.

Special celebrations featuring “Walking Thingyan Festival” was also being celebrated by people roaming around the city to receive the water-throwing from pandals where people throw water using hoses.

Meanwhile, Mandalay Region Chief Minister Dr. Zaw Myint Maung also ceremonially inaugurated a water-throwing pandal in the country’s second largest city Mandalay, calling for peace and socio-economic development across the country starting from the new year.

Among Myanmar’s 12 seasonal festivals throughout the year, the Thingyan water festival represents the grandest which is believed to bring peace and prosperity to everyone.

Myanmar people annually celebrate traditional Thingyan water festival to welcome new year as other Southeast Asian countries such as Songkran in Laos and Thailand as well as Chaul Chnam Thmey in Cambodia.

As part of celebration of the festival, people throw and douse water onto one another to wash sins and to make clear the moral impurities from old year.

Travel News | eTurboNews

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