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Seychelles Destination training provided to North American Travel Trade

February 27, 2020 by PressEditor

Destination Seychelles hit the ground running in North America as the Seychelles Tourism Board (STB) team conducted a “Seychelles product & destination” training session for 45 travel agents from the city of Chicago and the region.

STB Regional Director for Africa & the Americas, Mr. David Germain, took advantage of his presence in the City of Chicago, Illinois, for the Travel and Adventure Show, during the weekend of February 8, 2020 to February 10, 2020.

The chosen agents for the training included partners who are already involved with selling Africa and the Middle East, placing Seychelles as a unique destination in the region providing a perfect escapade designed for pristine nature and cultural diversity.

The Luncheon training session was held on Thursday February 7, 2020 at the Maggiano’s Restaurant, North Clark Street, Chicago, Illinois 60654, USA.

The participants present at the event acquired updated information about Seychelles as a multifaceted destination, which includes a variety of recreational activities involving nature and its diversity of products. During the meeting, participants had the opportunity to ask questions regarding Seychelles in general.

Mr. Germain stated his satisfaction after the successful event and mentioned that the training Seminar is a very efficient tool to boost the confidence of the travel trade in North America to better understand and sell Seychelles.

Mr. Germain said: “We have seen the importance of those training sessions as it provides the STB with the perfect platform to introduce the agents to the archipelago. For the past 3 consecutive years since the STB initiated the training seminars in the various cities in the Americas, on the side-lined of its main event, the participants have not only increased in numbers, but the STB have also noticed the increased awareness of Seychelles in North America”

He further mentioned that, feedback from agents regarding the training included their appreciation at the commitment of the STB for the North American market.

 “There is currently a very positive trend in bookings to Seychelles from North America at the beginning of this new year, and this is being boosted by more training seminars where travel agents in North America continue to obtain vital tourism related information about the archipelago, and support from the Seychelles tourism board, to better sell Seychelles” said Mr. Germain.

The total number of visitor’s arrivals from the USA in 2019 amounts to 10,870 visitors representing an increase by 10 percent for the same period in 2018.

Seychelles as a destination needs no introduction to the affluent North American travellers today. In the last decade, the beautiful exotic destination has made a name for itself and the current visitor arrival figures from the Americas to the island destination confirm that the North American market is one with great potential.

MEDIA CONTACT: STB News Bureau, Tel: +248 4 671 354 / +248 4 671 313, stbnews@seychelles.travel  www.seychelles.travel

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Filed Under: Travel & Tourism Tagged With: David Germain, Germain, North American Travel Trade, STB

The Travel & Adventure Show San Francisco, USA

April 9, 2019 by Forimmediaterelease

The Seychelles Islands marked its presence through its marketing body Seychelles Tourism Board (STB), as it exhibited at the Travel & Adventure Show 2019 edition.

The event took place in the city of San Francisco, in Northern California, on March 21-22, 2019.

The STB team was represented by the Regional Director for Africa & the Americas, David Germain, was present at the Show on the organisation’s behalf to showcase Seychelles as an extraordinary holiday destination to the 9,500 consumers, travel trade and Media who visited the exhibition at the Santa Clara Conference Center.

Mr. Germain mentions STB’s participation to the event is in line with its marketing efforts in the USA for increased arrivals from North America in 2019.

“Destination awareness and visibility is central to all we endeavor to do as Seychelles Tourism to grow our country’s market share in North America, and on the entire continent,” said Mr. Germain.

The annual participation by the STB at the Travel and Adventure shows in different cities of the United States each year, allow the STB to showcase Seychelles to a wide audience of consumers in the United States, creating awareness of the destination.

Viewed as one of North Americas largest consumer show for tourism and leisure, it is the place for holidaymakers to find information and offers about the latest travel trends, new destinations, among others.

In the prospect of raising the destination’s profile, the STB continues to increase its marketing efforts in North America during 2019, with marketing activities in different major cities in the United States during the year.

Mr. Germain further mentioned that as part of the marketing activities planned for the market for the year, media trips and agent’s familiarization visits to Seychelles would take place during the year, in collaboration with airline partners.

Mr. Germain explained that through the current available flight connectivity between North America and most major airlines, the destination has become even more accessible with easy connections to the archipelago via either Africa, Europe or the Middle East.

“Through our constant presence on the United States Market, Seychelles is today more known to the affluent North American travellers than in the last decade and the current visitor arrival figures from the Americas to the archipelago confirm that the North American market is one with great potential” said David Germain.

For the past 15 years, the Travel & Adventure Show has conducted more than 80 events in the major cities of the United States of America, connecting over 1.5 million travel enthusiasts, with over 3,700 unique travel professionals, facilitating face-to-face dialogue, which has resulted in more than 2.1 billion dollars in travel bookings worldwide.

Travel News | eTurboNews

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The Travel & Adventure Show San Francisco, USA

April 9, 2019 by PressEditor

The Seychelles Islands marked its presence through its marketing body Seychelles Tourism Board (STB), as it exhibited at the Travel & Adventure Show 2019 edition.

The event took place in the city of San Francisco, in Northern California, on March 21-22, 2019.

The STB team was represented by the Regional Director for Africa & the Americas, David Germain, was present at the Show on the organisation’s behalf to showcase Seychelles as an extraordinary holiday destination to the 9,500 consumers, travel trade and Media who visited the exhibition at the Santa Clara Conference Center.

Mr. Germain mentions STB’s participation to the event is in line with its marketing efforts in the USA for increased arrivals from North America in 2019.

“Destination awareness and visibility is central to all we endeavor to do as Seychelles Tourism to grow our country’s market share in North America, and on the entire continent,” said Mr. Germain.

The annual participation by the STB at the Travel and Adventure shows in different cities of the United States each year, allow the STB to showcase Seychelles to a wide audience of consumers in the United States, creating awareness of the destination.

Viewed as one of North Americas largest consumer show for tourism and leisure, it is the place for holidaymakers to find information and offers about the latest travel trends, new destinations, among others.

In the prospect of raising the destination’s profile, the STB continues to increase its marketing efforts in North America during 2019, with marketing activities in different major cities in the United States during the year.

Mr. Germain further mentioned that as part of the marketing activities planned for the market for the year, media trips and agent’s familiarization visits to Seychelles would take place during the year, in collaboration with airline partners.

Mr. Germain explained that through the current available flight connectivity between North America and most major airlines, the destination has become even more accessible with easy connections to the archipelago via either Africa, Europe or the Middle East.

“Through our constant presence on the United States Market, Seychelles is today more known to the affluent North American travellers than in the last decade and the current visitor arrival figures from the Americas to the archipelago confirm that the North American market is one with great potential” said David Germain.

For the past 15 years, the Travel & Adventure Show has conducted more than 80 events in the major cities of the United States of America, connecting over 1.5 million travel enthusiasts, with over 3,700 unique travel professionals, facilitating face-to-face dialogue, which has resulted in more than 2.1 billion dollars in travel bookings worldwide.

MEDIA CONTACT: STB News Bureau, Tel: +248 4 671 354 / +248 4 671 313, stbnews@seychelles.travel  www.seychelles.travel

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Filed Under: Travel & Tourism Tagged With: Germain, Marketing, North American, North American travellers, Northern, San Francisco, Seychelles islands, STB, Travel, travellers, USA

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