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BraytonHughes Design Studios Transforms Historic Downtown Napa Building

September 11, 2019 by PressEditor

AVOW restaurant brings the winery to the people in a new downtown setting

The internationally-acclaimed design firm  BraytonHughes Design Studios is pleased to announce AVOW Napa, a new hospitality project designed as a vow to bring luxury to everyday life. A collaborative effort by Copper Cane Wines and Provisions, Architectural Resources Group (ARG), BraytonHughes and Cello & Maudru Construction, the project is a labor of love of Joe Wagner, a native of Napa whose family’s legacy in the region stretches back across seven generations. Located at 813 Main Street, AVOW is a renovation of the historic Fagiani’s, one of downtown Napa’s most beloved landmarks. The new tri-level bar and restaurant officially opened its doors on July 10.

“With AVOW, we intend to bring an iconic landmark back to illustrious roots, mirroring the revitalization of old town Napa,” explains Copper Cane Wines & Provisions Owner, Joe Wagner, whose family founded the Caymus Vineyards in 1972 and whose own company crafts high-end wine brands such as Belle Glos and Quilt. “With the interior remodel, BraytonHughes opened up what was closed and created levels for memorable moments to unfold.”

Originally constructed in 1908, the building’s long and storied past, along with its charming Renaissance Revival architecture, inspired Wagner to acquire the property in 2016.

“We take pride in building significant structures that signal the evolution of The Valley,” says Bill Schaeffer, partner and operations manager at Cello & Maudru, a company whose first chapter began with the renovation of Napa’s historic Hess Collection Winery in 1987 and continues with planning and handcrafting beautiful places throughout the Bay Area. “AVOW is one of several projects we are planning and constructing for Copper Cane Wines and Provisions. Working closely with Joe Wagner and Jim Blumling, Copper Cane’s vice president of operations, we strived with Brayton Hughes and Architectural Resources Group to bring life to this historical space and look forward to its reestablishment as a downtown Napa landmark.”

The new restaurant, lounge and bar will be a high-end addition to the burgeoning downtown Napa area. Guests are invited to taste from the Copper Cane portfolio of wines and wines from Wagner’s friends and family.

The fresh materials and interiors by BraytonHughes echo the keen eye and creative vision of Joe, a winemaker and creator of some of the most sought-after brands, who was determined to bring a dynamic food and wine experience to an urban setting. Rather than a restaurant with a room or series of rooms with tables, chairs and food as the focal point of a repeatable experience, AVOW features flexibility in spaces and less static dining areas for a more effervescent experience. 

“We embraced the building and how its three levels lend themselves naturally to delicately layered interiors,” explains Towan Kim, principal at BraytonHughes Design Studios. “Playing with a palette of varying degrees of texture, color and porousness, we created a downtown Napa destination that suits guests of all types, with a range of experiences to choose from depending on occasion and mood. A place to discover a new wine, or enjoy an old favorite whether alone, on a date or with family or friends.”

Inspired by the Past, but Perfect for Present-Day Napa

A major part of the update including peeling off the tiled exterior façade, which darkened the interior, and returning the building back to its original structure, thus reviving the proper store front with windows that offered views from inside and out. The building’s new street-level windows along with two arched windows on the second level are welcoming and inviting, shedding ample light to enliven the scene within.

“AVOW is an extremely significant project for downtown Napa, and it was a great privilege to work with the amazing ownership, design and construction team as the historic architect responsible for the exterior restoration,” says ARG Principal, Naomi Miroglio, FAIA.  “Steeped in a complex history, the building at 813 Main Street illustrates both the neighborhood’s commercial boom of the late 1800s, through its Richardsonian Romanesque details, as well as Main Street’s era of working-class bars as evidenced by the much-loved Art Deco tile storefront installed in the 1940s.”

To provide a dynamic street presence for the new restaurant, ARG’s team worked to reconstruct the historic storefront while also honoring the memory of the family who owned the bar from 1940 – 2010 through interpretive displays/plaques.  Balancing this history and in homage of the team behind AVOW, the faces of Wagner’s family members and first twenty-five staff members of Copper Cane Wines & Provisions are plastered in molds mounted on the wall of the restaurant’s third floor.  BraytonHughes’ designers worked in very close partnership with the Copper Cane team to draw upon features of the original building while imbuing the space with new dynamism. The painted white brick wall was sandblasted back to its natural reddish orange color, hearkening back to the building’s original material. Tin ceilings showcase a color gradation that lightens with each floor, akin to the distinct guest experiences at every level. 

Departing from the former heavily fortified building, AVOW now includes a street-level bar that offers a large, open, social area and wine lounge for Wagner’s showcase of favorite wines; a polished restaurant and oyster bar on the second level; and an active bar/lounge and patio on the third.

A Spectrum of Experiences from Floor to Floor

BraytonHughes allowed windows, nooks, entrances and passageways on each level to guide the design, listening to the possibilities suggested by each space. Though tones may or may not change subtly from floor to floor, with darker features on the lower level, medium tones on the second, and airy spaces with lighter-toned features on the third, the common denominator across all three levels are the tin ceilings, original, refinished wood floors, and oak and brick texture on the walls.

The main level bar features marble, dark wood, dark leather and bronze finishes to accentuate the clean, sophisticated décor. Toward the back of the building, and accessible by what feels like a secret passageway, a lounge affords intimate conversations and wine tastings. BraytonHughes infused a speakeasy theme into this space with layers of quiet, appropriately placed lights, comfortable sofas and lush fabrics, and charcoal grey ceilings.

An oyster bar is the focal point of the second-level restaurant, where guests can see the shucking and catch glimpses of kitchen staff behind a translucent screen made with glass. Playing with levels of visibility and the interplay of open and intimate spaces, BraytonHughes designed the screen to suit the fine dining occasion, creating a backdrop for the end of the dining room that reflects back to the glazed, arched street-facing windows.

The second-floor restaurant décor is glamorous, with a sophisticated color palette lightened by the generous use of wood. The room features an array of booths made with white oak wood with a cerused grey finish and leather upholstery along with four-top tables constructed of solid walnut tops with metal bases. The large, channel-tufted booths create nooks for smaller groups while a racetrack chandelier with resin-like crystals adds a suspended grace note over the four-top tables. In a glass cabinet above the booths, a large scale showcased alongside a collection of wines calls to mind the balance a wine achieves when all components are working in harmony.

Proceeding to the rooftop deck on AVOW’s third floor, guests will find a terrace equipped with Iroko wood lounge seating, indoor bar height custom tables with brass and bronze plated finishes, and a centered firepit.

About BraytonHughes Design Studios

BraytonHughes Design Studios is an internationally acclaimed design firm based in San Francisco, California. Established in 1989, BraytonHughes has developed the design of hospitality, commercial, corporate, institutional and residential projects into a comprehensive practice recognized for design excellence. Today, BraytonHughes Design Studios has dozens of diverse projects spanning five continents. The firm’s philosophy of “total design” encompasses space, interior architecture, furniture, art, and decorative objects designed or chosen with an artistic sensibility. Each project is created to convey a unique sense of place, created through a common foundation of exacting detail and carefully crafted materials.

For more information, visit bhdstudios.com.

About Architectural Resources Group

With offices in San Francisco, Los Angeles, and Portland, Oregon, Architectural Resources Group’s practice helps people realize opportunities in the historic built environment to create great places, enhance investment, and enliven community. The firm’s services include new design in historic settings, adaptive reuse, rehabilitation, seismic strengthening, sustainable design, restoration, programming and facility master planning, feasibility studies, and interior design. ARG was founded in 1980 and is a women-owned business.

For more information, visit argsf.com.

About Cello & Maudru Construction

Cello & Maudru Construction began when Kris Cello and Bill Maudru teamed up to renovate Napa’s historic Hess Collection Winery in 1987. Since then, it has joined with inspired owners and visionary designers to plan and handcraft hundreds of beautiful places throughout the Bay Area. The company specializes in long-imagined estate residences, wineries, boutique resorts, museums, and restaurants.

For more information, visit cello-maudru.com.

About Copper Cane Wines & Provisions

Founded in 2014, Copper Cane has redefined the modern winery with their unique approach to the winemaking process. When grapevine canes begin to lignify, or turn to winter hardy wood, they take on a copper hue. This color shift signals that the green character and harsh tannins have been purged from the vine (and therefore the wine). Only then are the grapes ready for harvest. For Copper Cane’s founder, Joseph Wagner, this patience is essential. While most growers pick their grapes as sugar content hits a certain mark, Wagner waits for physiological maturity to ensure consistency year to year. The result is a wine full of rich, ripe fruit flavors—a style Wagner and his family have always loved. Representative brands include Elouan, Belle Glos, Napa Valley Quilt, and Böen. In addition to his many brands of wines, Joseph also owns the premium cigar line Avrae and the Napa Valley restaurant AVOW.

For more information, visit coppercane.com.

Media contacts:  Hwee Peng Yeo, Marguerite Munoz, Grecia Corleto or Lauren Cardey at Glodow Nead Communications, 415-394-6500, [email protected]glodownead.com.

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Filed Under: Travel & Tourism Tagged With: Brayton, Copper Cane Wines, designers, Napa, spaces, Wagner, winter

Arab Hotel Investment Conference is back: Why it’s so amazing

April 11, 2019 by Forimmediaterelease

Last year, the move of the 14th Arab Hotel Investment Conference (AHIC) from Dubai Jumeirah Madinat to the neighboring Emirate Ras Al Khaimah (RAK) was a huge challenge.

Ras Al Khaimah is where? It is one-hour drive from Dubai Airport.

Arriving at midnight at Dubai Airport, and driving  on a sheer endless straight highway through the desert, it certainly was an entirely new experience: no skyscrapers, no traffic jams, nothing but a totally  empty highwa  which is normally clogged up during the day, with only some camels walking along enroute during the night.

After the one-hour drive, all of a sudden there was a wake-up call as lights of a monumental building like a Fata Mogana (mirage) emerged from the horizon. Getting closer, it was not a Fat Mogana but the newly-opened Waldorf Astoria Hotel.

Photo © Elisabeth Lang

As the function rooms at the Waldorf Astoria hotel were not big enough to host the AHIC event with  nearly 2,000 delegates, a gigantic fully-airconditioned tent was built just for this event and only for the 3 days of the conference.

We are talking about a cost of nearly 2 million dollars set in the sand for a humongous fully-equipped tent with the latest technologies – Wi Fi, a TV broadcasting studio, and a revolving stage. Just amazing!

BBC Hard Talk presenter Stephan Sackur, who had just arrived from ice-cold Moscow, was interviewing Russia’s Foreign Secretary, Sergej Lavrov, and then found himself on the beach on a revolving stage the next day with a colorful audience and an outside temperature of 45 Celsius (113 degrees Fahrenheit).

Photo © Elisabeth Lang

A red carpet was rolled out for the rulers and dignitaries of Ras Al Khaimah and the entire region with people rushing towards the AHIC village on the beach.

Ras Al Khaimah is the most authentic and UAE’s second-smallest emirate and is quietly boosting its tourism, free zones, and real estate.

Despite being the second smallest emirate in the UAE with a population of just 400,000, strong real estate and hospitality sectors, as well as corporate giants such as RAK Ceramics and Gulf Pharmaceutical Industries (Julphar) have helped RAK avoid the oil-related economic crisis of its neighbors.

During AHIC 2019’s opening, the Ras Al Khaimah ruler launched a contest to create a “unique” resort.

The ruler, Sheikh Saud bin Saqr Al Qasimi of Ras Al Khaimah, launched the Grand RAK Project competition which is open to delegates registered at the event.

Photo © Elisabeth Lang

Sheikh Saud said: “We support projects and concepts that spark creativity and place Ras Al Khaimah at the forefront of the tourism sector which aims to create a new resort that is unique to the emirate.

“Sustained growth is already the hallmark of Ras Al Khaimah’s tourism industry, and we seek to ensure this continues by utilizing our strategic tourism plan to reach well-defined targets.”

Working in teams combining hotel designers and operators, entrants will have 3 months to prepare a preliminary concept vision supported by a high-level feasibility appraisal.

The winning project will be allocated a coveted beachfront location.

Photo © Elisabeth Lang

The judging panel for the Grand RAK Project includes Abdullah Al Abdooli, Managing Director and CEO, Marjan; David Daniels, Director of Architecture, SSH; Filippo Sona, Managing Director, Global Hospitality, Drees & Sommer; and Kevin Underwood, Principal, HKS Hospitality Group.

While the UAE remains RAK’s strongest market, representing about 40 percent of total visitors, Europe is gaining ground. The number of German tourists to RAK grew by 53 percent last year, followed by 28.5 percent growth from the UK, 25 percent from India, and 4 percent from Russia.

The Government of Ras Al Khaimah has an established history in the tourism sector commencing with the opening of the first internationally-branded hotel back in 2001 and is galloping forward on a large scale.

Photo © Elisabeth Lang

With the launch of the first Arabian Hotel Investment Conference last year, the spotlight shone on Ras Al Khaimah. The program, featuring more than 100 speakers from around the world, has been curated around this year’s theme with a focus on addressing the current tensions in the owner-operator relationship, uncovering innovative approaches to business, analyzing future market demand trends, and fostering harmonious relationships between all stakeholders in order to sustain growth and prosperity

In his speech, Jonathan Worsley, Chairman of AHIC, said:

“It is evident to me that we are going through transformational change within the Middle East’s hotel investment market. As more supply comes online and the market becomes increasingly competitive, the dynamic of the owner-operator relationship has shifted. As the landscape becomes more competitive it is key that all parties are working together towards the same goals. With this backdrop in mind, together with our advisory board and partners at Insignia, we concluded that evolution in 2019 is not about creating disruptive moves but about finding constructive steps that create an environment of clarity and collaboration. Hence, we came to our 2019 theme, Synchronized for Success.

“Synchronicity not just in relationships but in the alignment of business strategy with what is happening in the broader macro-economic environment as some of the most ambitious projects of our generation are announced and social transformations, technical innovations, and shifting consumer behavior are changing the hotel investment landscape at a staggering pace.”

How can business be synced with these new dynamics?

The visionary industry leader, Stardom Speaker Sebastien Bazin, Chairman & CEO of ACCOR, will address the AHIC community on “What is your compass during times of disruption, innovation, and global turmoil?”

Conference Chair Stephen Sackur will take a break from his day job as host of HARDtalk and head back to the beach as he has been assigned one job at AHIC 2019 – to ask the questions the industry wants addressed the most so that attendees walk away with the insights they need.

Synchronized for success? Three owners and three operators will sit down with Stephen Sackur to discuss how they are “Syncing for Success.” Never in the history of the hotel industry has there been such a rapid build-up of hotel rooms. How does the industry cope and what business models are evolving that will help retain and attract more owners and investors? Stephen Sackur will present these tough questions to the operators.

Who else is there? Among the speakers are:

The Managing Director & CEO of Marjan responsible for creating and designing Ras Al Khaimah’s key freehold master plans including the spectacular Al Marjan Island, a world-class tourism development offering excellent opportunities for investors.

Abdullah Al Abdouli, Head of Investment & Finance, The Red Sea Development Company which is creating an exquisite ultra-luxury destination within a pristine 28,000 km² area that includes an archipelago of more than 50 unspoiled islands, volcanoes, desert, mountains, nature, and culture.

Jay Rosen, Chief Executive Officer, Public Investment Fund, Amaala, and ultra-luxury development that is part of an integrated approach to developing Saudi Arabia’s Red Sea coast focusing on wellness, healthy living, and meditation. The development will cover an area of more than 3,800 sq. km. and will target more than 2,500 hotel keys.

The Chief Executive Officer of RAK Properties has drawn regional and global interest for launching state-of-the-art luxury hotels, resorts, and malls. With more than $540 million worth of available capital, the company is behind the Anantara Mina Al Arab, Ras Al Khaimah, and the 350-key InterContinental Ras Al Khaimah Mina Al Arab Resort.

The AHIC 2019 is taking place from April 9-11 at the AHIC Village, Ras Al Khaimah.

This copyright material, including photos, may not be used without written permission from the author and from eTN.

Travel News | eTurboNews

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Luxury boutique cruise line launching coastal fleet

April 11, 2019 by Forimmediaterelease

Scheduled to begin full operations in November 2019, an explorer class vessel will serve three new destinations with year-round departures. The full announcement on vessel name, facts, destinations and itinerary details will be released globally on May 8, 2019.

Boutique luxury cruise line, Aqua Expeditions, is set to enter the coastal cruise market in the fall of 2019, after operating as an Amazon and Mekong River cruise line for the past twelve years.

A month ago, Aqua Expeditions finalized the purchase of a long-range 200-foot explorer yacht originally built for Britain’s Royal Navy; the vessel is now undergoing a complete refurbishment designed to transform it into an ultra-modern luxury expedition cruise ship catering to affluent explorers.

The May 8 announcement will also unveil a brand-new, state-of-the-art, luxury river cruise vessel to consolidate Aqua Expeditions’ position as one of the leaders in the river-cruise market. Once this and the recently-purchased expedition vessel are in operation, Aqua Expeditions will have doubled its fleet from two to four vessels by mid-2020.

“Even as we grow, as an owner, I remain deeply involved in every aspect of the new vessels – from the minutiae of the design details to the intricacies of the itineraries — just as we did when we started out in 2007,” says CEO Francesco Galli Zugaro, “and, as with all Aqua Expeditions vessels, we are partnering both with renowned designers and critically acclaimed chefs to provide a world-class experience.”

Travel News | eTurboNews

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AIDS/HIV research supported by design community

April 6, 2019 by Forimmediaterelease

Members of the Design Industries have supported AIDS research since 1984 through the Design Industries Foundation Fighting Aids (DIFFA), a 501 (c)(3) charitable organization incorporated in New York State.

DIFFA started as a grassroots organization and today is a national foundation headquartered in New York City with chapters in Chicago, Dallas, San Francisco and the Pacific Northwest. The organization also partners with gift and home industries and other organizations throughout the USA. DIFFA and its partners have raised over $44 million for hundreds of HIV/AIDS organizations nationwide providing education and prevention programs that run the gamut from condom distribution and needle exchanges to protection of legal rights and security for people living with HIV/AIDS.

Every March, DIFFA invites local and international designers to take raw space and morph it into a showcase of WOW dining table-top environments. It is co-located with the Architectural Digest Design Show and thousands of designers, architects, buyers, sellers, media and design educators support this unique event held at Pier 92 in Manhattan.

Dining by Design attracts over 40,000 guests who view dining installations by more than 30 designers, architects, manufacturers and brands. Designers include: Black Designs + Artists Guild, Sheila Bridges, Mikel Welch, Stacy Garcia, Damour Drake, Kingston Design Connection, Joshua David Home, Inc. Architecture, Lucina Loya, Patrick Mele for Benjamin Moore, Roric Tobin for Modern Luxury and David Scott Interiors for Roche Bobois and Stonehill Taylor for Ultrafabrics.

Curated Design-Inspired Table-Scapes

  • Patrick Mele for Benjamin Moore

This table-scape celebrates glamour from an earlier decade and another world. It is presented in a contemporary format with a mélange of berry, cream, gold and silver giving the space an airy and spring-like ambiance that enhances the trompe l’oeil details and highlights its creativity.

  • Rockwell Group

This table-scape is inspired by The Peacock Room, James McNeill Whistler’s masterpiece of interior decorative art. The tableau features digital wallcovering and a custom handmade peacock-feather tablecloth, creating an abstract, modern interpretation of luxuriously – decadent space.

  • Stonehill Taylor for Ultrafabrics

“Journey” links nearly 4 decades of research and human achievement in the fight against AIDS. The colors and patterns suggest the body and being, while the swirling, layered centerpiece addresses hope and optimism thanks to ongoing advances in science and technology.

  • Mckenzie Liautaud/Robert Verdi

Inspired by water and the nexus between the river and the sea, jewelry designer @Mckenziel and tastemaker @RobertVerdi present a table-scape that features pearls and their origin. Dinner guests are seated on pearl-like stools at a table set with silver and crystal under the stars.

Auction (Curated)

Dining by Design features a silent auction that presents innovative products, original works of art and unusual, quirky experiences.

  • Infiore Floor Lamp by Estiluz

The lamp was designed by the Lagrania Studio. Fiore means flower in Italian, and this is an original elegant lamp that opens it petals and shines it unique light wherever it is placed. The bi-injected polycarbonate petals provide a two-color lighting effect. A halogen bulb is hidden within and is protected by satinized glass that delivers a warm, pleasant light that presents different tones and color effects.

  • Izmir Filo Table Lamp

This playful table lamp was designed by Andrea Anastasio for Foscarini. The lamp and its cord land casually on a tripod, and on the cord are large, effective glass beads. The Filo Lamp is an artistic masterpiece that will be admired forever.

For additional information: diffa.org

Travel News | eTurboNews

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