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Puerto Rico Tourism: Out with the old, in with the new

April 25, 2019 by Forimmediaterelease

“Since our inception last July, we hit the ground running to accelerate the tourism economy,” said Brad Dean, CEO of Discover Puerto Rico. “This brand campaign follows a strong publicity effort that set up Puerto Rico as the top place to visit in 2019 and a recently revamped website, DiscoverPuertoRico.com.

“The creative highlights our two strongest assets – our culture and our people – and will help us strengthen traveler’s familiarity with what makes our Island one-of-a-kind.”  The campaign officially launches today across digital channels via digital banners, social, pre-roll and a follow-up TV spot that will launch in coming weeks in key markets. Additional marketing support is expected throughout the rest of 2019, to attract visitors to the Island during the summer travel season.”

Discover Puerto Rico, Puerto Rico’s newly-established Destination Marketing Organization (DMO), announced today the rollout of Puerto Rico’s brand campaign called “Have We Met Yet?” which draws inspiration from Puerto Rico’s cultural and natural offerings and at its essence, focuses on the hospitable and welcoming nature of its people. By posing the question “Have We Met Yet?” the creative re-introduces the Island to the world and brings to life the exotic yet familiar essence of Puerto Rico. As the U.S. mainland’s “neighbor to the south,” the new campaign showcases through Puerto Rico’s iconic doors how the Island welcomes visitors with open arms.

Following extensive research that showed that Puerto Rico’s brand identity was neutral in the minds of travelers, this new campaign is this next phase of Discover Puerto Rico’s brand repositioning process, enabling the Island to fully capitalize on its rich tourism product offerings and emerge as a leading Caribbean destination. The creative repositions the island as that neighbor that one dreams of – with the festive flair, the ocean view, the incredible art collection, the delicious food. Puerto Rico is the neighbor you’ll laugh with, celebrate with, and maybe even fall in love with.

“Puerto Rico’s people, its rich culture and unparalleled natural offerings, combined with the fact that it’s a U.S. territory and easily accessible, were key factors that led to this creative. We’re excited to debut this brand campaign as it opens the door, literally, to endless possibilities that showcase the spirit of the Puerto Rican people and everything the Island has to offer,” said Leah Chandler, CMO of Discover Puerto Rico.

Travelers exposed to the new brand campaign will be immediately drawn by the colorful vibrant doors and stunning imagery found throughout the Island. The creative highlights many aspects that make Puerto Rico a unique destination—ranging from its people, its cuisine, its festive spirit, its natural attractions, and much more.

“The campaign invites travelers to visit Puerto Rico and meet us, the neighbor that you can’t live without,” said Chandler. “Puerto Rico was named the #1 Place to Visit in 2019 by the New York Times and has topped over 20 other notable lists of places to visit this year,” she added. “We want to send a message to all travelers that this is THE year to visit Puerto Rico. The entire island is eager to welcome them.”

The creative was ideated and produced by Beautiful Destinations, with support from local production crews who traveled throughout the Island to capture the beautiful scenery, thousands of colorful doors, and welcoming faces of the Puerto Rican people.

To view the “Have We Met Yet?” creative online, visit YouTube.com/DiscoverPuertoRico and be on the lookout for additional campaign creative coming soon.

Travel News | eTurboNews

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Dusit International makes its grand debut in Qatar

April 24, 2019 by Forimmediaterelease

With a view to capture major market share in Qatar’s hospitality sector, Dusit International, one of Thailand’s leading hotel and property development companies, is set to make its Qatar debut with the launch of Dusit Doha Hotel on 25 April 2019.

Located in the heart of Doha’s vibrant West Bay area, adjacent to the breezy Corniche, Dusit Doha Hotel is a five-star modern oasis only 20 minutes by car from Hamad International Airport, and just a five-minute walk from Doha Exhibition and Convention Centre, the City centre Mall and The Gate Mall, making it a perfect stopover for business and leisure travellers alike.

Designed to provide luxury experiences at excellent value, the full-service property comprises 261 well-appointed guestrooms and suites and 96 elegant apartments for short- and long-stay guests. Dusit’s unique brand of Thai-inspired gracious hospitality, honed and developed over more than 70 years, ensures guests can expect memorable, personalised service delivered with genuine care, warmth and respect. Rooms and suites at Dusit Doha Hotel are designed to provide the utmost in comfort and convenience, with expansive living areas ranging in size from 41 sq m for a Superior Room to 131 sq. m for a Suite. Apartments are available in one-to three-bedroom configurations and provide spacious living areas ranging from 95 to 193 sq. m.

Leisure and recreation facilities include a rooftop swimming pool, children’s pool, and a sundeck area offering panoramic views of West Bay. Guests will also find a wealth of dining outlets to choose from, including three restaurants, a classic French café, and a relaxing rooftop lounge.

Ready to welcome guests by the hotel’s opening date is Taste, a contemporary all-day dining restaurant serving tantalising dishes from around the globe and also hosting regular theme nights. This will soon be joined by Dusit’s signature Thai restaurant, Benjarong, which serves Royal Thai cuisine made using the finest local and imported ingredients.

Other upcoming outlets include Antoinette’s Café, bringing a taste of Europe to Doha via fresh French pastries and other baked treats, and The House, offering premium steaks and seafood.

Ideal for weddings, corporate meetings, and memorable social gatherings, the hotel also offers a versatile 574 sq. m ballroom which can accommodate up to 500 people. Spacious and bright with abundant natural light, this atmospheric venue features its own private terrace and can be divided into two smaller venues, each with a separate entrance.

Dusit’s signature Devarana Spa is also set to open at the hotel, offering a wide range of luxury massage therapies and wellness treatments conducted in elegant, private treatment rooms. Designed to promote maximum relaxation, the elegant spa will occupy the entire 29th floor of the hotel, offering separate male and female sections.

“A modern oasis for people to meet, dine, stay and relax, Dusit Doha Hotel delivers the ultimate in luxury and comfort for locals and international visitors alike,” said Mr Gerhard Stutz, Cluster General Manager, Dusit Doha Hotel. “Qatar is one of the fastest growing countries in terms of tourism, and its reputation as a destination of choice is only set to be cemented further when the FIFA World Cup is held here in 2022. As such, there could not have been a more opportune time to launch Dusit Doha Hotel. We now look forward to delighting guests with our unique brand of Thai-inspired gracious hospitality while positioning the hotel as the market leader in Doha.”

Travel News | eTurboNews

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TIME Hotels to open five new properties across Middle East in 2019

April 22, 2019 by Forimmediaterelease

TIME Hotels, the UAE-headquartered hospitality company and hotel operator, is set to announce plans to open five new properties across the Middle East during 2019 – as it targets 35 properties by 2025.

The properties, which will see the growth and launch of existing as well as new TIME Hotel brands to key territories throughout the region, will be unveiled during Arabian Travel Market 2019, which takes place at Dubai World Trade Centre from 28 April – 1 May.

Mohamed Awadalla, CEO TIME Hotels, said: “Our pipeline of hotels and residences meet the demands of multiple value-driven markets by offering a high-quality experience right across all of our branded properties.

“We currently have 15 properties in operation across the UAE and wider GCC with new additions in Dubai, Sharjah and Saudi Arabia scheduled for this year as well as extending our presence to Egypt – further supporting our strategic business plan to increase our total portfolio to 35 properties across the Middle East by the end of 2025.”

TIME Hotels will debut its TIME Express Hotels brand with the opening of a property in Sharjah, during the third quarter of 2019. The three-star TIME Express Hotel Al Khan will feature 55 keys in total and is located 15 minutes from Dubai International Airport, 20 minutes from Sharjah International Airport and a 15-minute walk from Al Khan Beach.

In Dubai, TIME Asma Hotel is scheduled to open during the second quarter of 2019. The four-star property, located in Al Barsha, will feature 232 rooms including 12 suites, a gym, swimming pool, jacuzzi, four meeting rooms, a business centre and two restaurants.

“Plans are in place for two floors of the hotel to be reserved exclusively for female travellers, with dedicated services, including: personalised room service, a female-only check-in counter, dedicated ladies-only guest relations, in-house baby-sitting services, and in-room tablets highlighting all of the services offered for women as well as enhanced bathroom amenities in each room,” said Awadalla.

Meanwhile, TIME Hotels’ international openings in Saudi Arabia and Egypt demonstrate the brand’s strength and popularity in markets outside of the UAE.

TIME Hotels opened its second property in Saudi Arabia at the beginning of April. Featuring 28 deluxe apartments – comprising four one-bedroom units and 24 two-bedroom units – TIME Dammam Residence is located 35 minutes from King Fahad International Airport and just minutes from various shopping and dining destinations in Dammam.

Joining TIME Dammam Residence in the kingdom will be TIME Golden Tower Al Khobar. Scheduled to open August 2019, the 65-key property will be strategically located on Al Khobar Main Street and within close proximity to Al Khobar Waterfront. The property will feature a roof-top garden lounge, a gym and a high-tech business centre.

In Egypt, TIME Nozha Beach Aqua Park Hotel & Resort will open its doors during Q3 2019. The four-star property – located in Ras Sudr, on Egypt’s Red Sea Coast – will feature 52 rooms and four suits as well as five castles, 93 villas, 891 chalets and 136 studios.

Located along a 945 metre stretch of white sand beach, the resort will feature the largest aqua entertainment complex in Ras Sudr, complete with various water slides, wave pools and water sport activities.

Awadalla, said: “This is a very exciting chapter in TIME Hotels’ short history as we open TIME Nozha Aqua Park & Resort, our first beach resort and first property in Egypt. Built with leisure and adventure visitors in mind, this resort is fully-equipped with everything the modern traveller requires for the perfect family getaway.”

These scheduled openings follow the signing of a new management agreement by TIME Hotels Management to operate Dunes Hotel Apartments’ three properties located throughout Dubai.

TIME Hotels took over day-to-day operations of TIME Dunes Hotel Apartment Al Barsha, TIME Dunes Hotel Apartments Al Qusais and TIME Dunes Hotel Apartments Oud Metha following the signing of the agreement on 24th January 2019.

“It has been a busy year for TIME Hotels with a raft of properties announced with several of them due to come online within the next 12 months. We have been very strategic with our openings, identifying and assessing the demand within the market and implementing the most suitable brand from the TIME portfolio, that best matches that demand and we’re looking forward to bringing more properties into our portfolio,” added Awadalla.

Travel News | eTurboNews

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Time Hotels to open five additional hotels in Dubai, Sharjah and Saudi Arabia

April 22, 2019 by Forimmediaterelease

TIME Hotels, an UAE-headquartered hospitality company and hotel operator, is set to announce plans to open five new properties across the Middle East during 2019 – as it targets 35 properties by 2025.

The properties, which will see the growth and launch of existing as well as new TIME Hotel brands to key territories throughout the region, will be unveiled during Arabian Travel Market 2019.

Mohamed Awadalla, CEO TIME Hotels, said: “Our pipeline of hotels and residences meet the demands of multiple value-driven markets by offering a high-quality experience right across all of our branded properties.

“We currently have 15 properties in operation across the UAE and wider GCC with new additions in Dubai, Sharjah and Saudi Arabia scheduled for this year as well as extending our presence to Egypt – further supporting our strategic business plan to increase our total portfolio to 35 properties across the Middle East by the end of 2025.”

TIME Hotels will debut its TIME Express Hotels brand with the opening of a property in Sharjah, during the third quarter of 2019. The three-star TIME Express Hotel Al Khan will feature 55 keys in total and is located 15 minutes from Dubai International Airport, 20 minutes from Sharjah International Airport and a 15-minute walk from Al Khan Beach.

In Dubai, TIME Asma Hotel is scheduled to open during the second quarter of 2019. The four-star property, located in Al Barsha, will feature 232 rooms including 12 suites, a gym, swimming pool, jacuzzi, four meeting rooms, a business centre and two restaurants.

“Plans are in place for two floors of the hotel to be reserved exclusively for female travellers, with dedicated services, including: personalised room service, a female-only check-in counter, dedicated ladies-only guest relations, in-house baby-sitting services, and in-room tablets highlighting all of the services offered for women as well as enhanced bathroom amenities in each room,” said Awadalla.

Meanwhile, TIME Hotels’ international openings in Saudi Arabia and Egypt demonstrate the brand’s strength and popularity in markets outside of the UAE.

TIME Hotels opened its second property in Saudi Arabia at the beginning of April. Featuring 28 deluxe apartments – comprising four one-bedroom units and 24 two-bedroom units – TIME Dammam Residence is located 35 minutes from King Fahad International Airport and just minutes from various shopping and dining destinations in Dammam.

Joining TIME Dammam Residence in the kingdom will be TIME Golden Tower Al Khobar. Scheduled to open August 2019, the 65-key property will be strategically located on Al Khobar Main Street and within close proximity to Al Khobar Waterfront. The property will feature a roof-top garden lounge, a gym and a high-tech business centre.

In Egypt, TIME Nozha Beach Aqua Park Hotel & Resort will open its doors during Q3 2019. The four-star property – located in Ras Sudr, on Egypt’s Red Sea Coast – will feature 52 rooms and four suits as well as five castles, 93 villas, 891 chalets and 136 studios.

Located along a 945 metre stretch of white sand beach, the resort will feature the largest aqua entertainment complex in Ras Sudr, complete with various water slides, wave pools and water sport activities.

Awadalla, said: “This is a very exciting chapter in TIME Hotels’ short history as we open TIME Nozha Aqua Park & Resort, our first beach resort and first property in Egypt. Built with leisure and adventure visitors in mind, this resort is fully-equipped with everything the modern traveller requires for the perfect family getaway.”

These scheduled openings follow the signing of a new management agreement by TIME Hotels Management to operate Dunes Hotel Apartments’ three properties located throughout Dubai.

TIME Hotels took over day-to-day operations of TIME Dunes Hotel Apartment Al Barsha, TIME Dunes Hotel Apartments Al Qusais and TIME Dunes Hotel Apartments Oud Metha following the signing of the agreement on 24th January 2019.

“It has been a busy year for TIME Hotels with a raft of properties announced with several of them due to come online within the next 12 months. We have been very strategic with our openings, identifying and assessing the demand within the market and implementing the most suitable brand from the TIME portfolio, that best matches that demand and we’re looking forward to bringing more properties into our portfolio,” added Awadalla.

Travel News | eTurboNews

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Disney Cruise Line and Captain Minnie Mouse inspire future female ship captains

April 18, 2019 by Forimmediaterelease

With a collection of new initiatives, Disney Cruise Line is aiming to inspire the next generation of female leaders in the maritime industry. The debut of Captain Minnie Mouse, new youth programs and the funding of scholarships are designed to empower girls and young women to pursue careers in the cruise industry and chart a course for success.

Inspiring Youth through the Magic of Captain Minnie Mouse

Disney characters delight and inspire children around the globe, and Disney Cruise Line is counting on the power of the mouse – Minnie Mouse – to spread the message of exploring new horizons, both by land and by sea.

Captain Minnie Mouse, in her crisp new uniform with smart white trousers or skirt and a bold red jacket emblazoned with captain’s insignia, will make the rounds on all Disney ships starting in April.

Empowering Women through Maritime Scholarships

In 2019, Disney Cruise Line will sponsor four scholarships at the LJM Maritime Academy in The Bahamas for female cadets who aspire to be ship captains and shipboard leaders. The scholarships, one for each of the ships in the Disney Cruise Line fleet, will include tuition to the three-year program. The scholarships will include two years of study at the academy and one year of service aboard a Disney ship.

“Our Disney characters have a unique ability to inspire and connect with children, and we know Captain Minnie will encourage young girls around the world to consider a career in the maritime industry,” said Jeff Vahle, president of Disney Cruise Line. “We are excited to work with LJM Maritime Academy to offer scholarships for young women who are pursuing their passions and following their dreams in our industry.”

Nautical Fun for Children at Sea

Onboard Disney Cruise Line ships later this year, Captain Minnie Mouse will appear in an all-new youth activity where young captain hopefuls practice STEM (science, technology, engineering and math) skills in a fun maritime-themed activity. Children will hone their STEM and problem-solving abilities – skills that play an important role in the maritime industry – in a series of engaging, hands-on activities.

The interactive experience will be a journey of discovery, exploration and imagination that will be offered in Disney’s Oceaneer Lab aboard all Disney ships.

Why Knot – Taking Nautical Fun Ashore

As part of a commitment to encourage future generations to pursue careers in the maritime industry, Captain Minnie Mouse will visit children in some of Disney Cruise Line’s homeports and ports of call.

Children will have an opportunity to meet Captain Minnie Mouse and be inspired by her “can do” qualities and ability to tackle any goal she sets her mind to.

As part of these local community visits, Captain Minnie Mouse will be accompanied by a female Disney Cruise Line officer or crew member to showcase their roles in the maritime industry and raise awareness about career choices for women aboard a cruise ship.

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