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Indian travelers expected to spend $136 billion by 2021

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The Indian traveler has come of age, spending approximately $94 billion in 2018, on around 2 billion domestic and international trips, helping the Indian travel and tourism industry achieve unprecedented scale.


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The momentum is expected to continue and the industry will grow at a 13 percent CAGR to $136 billion by 2021, according to a report, ‘How Does India Travel’. The report outlines how India spends on travel, the influence of online channels in their purchase journey and potential growth opportunities for travel businesses till 2021.

Deep diving into the $136 billion spends, the report cites a 12 percent growth in transportation ($50 billion), 13 percent growth in lodging ($21 billion) and consumption, which includes spends on shopping, recreation and food, to grow at 13 percent ($65 billion) over the next three years. Additionally, as more people come online, smartphone penetration improves and use of digital payments goes up, the report estimates that Indian travelers will spend an additional $24 billion on online travel bookings over the next three years, a growth from 25 percent in 2018 to 35 percent in 2021.

Online is a significant source of research

Elucidating the planning journey of Indian travelers, both for business and leisure, the report calls out five phases of a customer journey – Interest, Research, Booking, Experience and Sharing. The report states that during key research-heavy phase of interest, research and experience, digital plays a pivotal role with over 86 percent of consumers being influenced by online channels. During this phase, travelers spend their maximum time on search, travel tour provider websites, price comparison websites, and travel articles. Online video too plays a significant role with 21 percent of travelers being influenced by this platform. In the booking and sharing phase, the report states that nearly 60 percent of customers book transport and lodging online, and over 50 percent share feedback online with social media being the dominant platform.

Talking about the market opportunities for online travel players, Vikas Agnihotri, Country Director – Sales, Google India said, “New users perceive that online channels are geared towards the more frequent flyers and experience-oriented travellers; and existing travelers research online but the lack of trust in payments and booking experience make them end up booking offline. If travel players tap these online users through personalised marketing, messaging and travel plans, they can further augment online travel bookings. This can be done by adopting digital technologies to influence customers early in the journey and moving from one-time engagement to ongoing relationships to have a positive impact.”

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“There is a perception amongst consumers that online channels are geared towards premium customers, along with a marked distrust around payment and pricing terms. It is imperative for businesses to address these concerns in order to effectively tap into the growing base of users.” Arpan Sheth, partner Bain & Company said.

Decoding the Indian travelers

The report further identified the five cohorts of travelers in India, across business and leisure travel, and categorised each against their online research behavior:

Frequent flyers: Nearly 70 percent of them booked online, cumulatively spent $17 billion in 2018. They make their choices based on convenience, availability, brand preference and past experiences.

Budget business traveler: 86 percent of them researched online whereas only 60 percent book online, cumulatively spent $20 billion in 2018. This cohort makes their decisions based on cost of travel, availability and consultation amongst their personal business network.

Experience-oriented traveler: Around 70 percent of their bookings were done online and cumulatively spent $22 billion in 2018. They extensively research both online and offline for ‘authentic’ experiences and convenience of options; display high loyalty towards preferred brand of airlines or hotels and actively share experiences.

Budget group traveler: 90 percent researched online and 55 percent booked online, cumulatively spent $29 billion in 2018. They make multiple decision-makers in the process and take the final decisions based on minimal cost.

Occasional travel visiting friends/relatives: 92 percent researched online but only 60 percent booked online, spent $6 billion in 2018. They maximize family convenience within a budget and believe online terms and conditions are restrictive.

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San Francisco International Airport purchases six new electric buses

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Today Proterra announced that San Francisco International Airport (SFO) has purchased six 40′ Proterra Catalyst E2 electric buses and three 60 kW Proterra plug-in chargers, joining a growing list of airports across North America transitioning to electric buses for airport ground transportation. The new battery-electric bus fleet will reduce Bay Area emissions and support SFO’s goal of carbon neutrality by 2021 while cutting its bus operating costs.

As one of the fastest-growing airports in the U.S., SFO has ambitious plans in place to reduce its carbon footprint. SFO’s Five-Year Strategic Plan sets goals of carbon neutrality across airport-controlled operations by 2021 and the reduction of greenhouse gas emissions by 50 percent from a 1990 baseline. Part of that plan includes the creation of a Clean Vehicle Policy to promote the adoption and deployment of low emission vehicles by both airport departments and ground transportation providers. The new battery-electric Proterra Catalyst buses will replace six diesel buses in its current operating fleet and will eliminate more than 23 million pounds of greenhouse gas tailpipe emissions over the 12-year life of the vehicles. SFO expects to purchase additional battery-electric buses to replace its CNG vehicles, for a greener, more modern fleet.

“Earth Day serves as a call to action; an opportunity for us to reaffirm our commitment to the environment,” said Airport Director Ivar C. Satero. “SFO is an airport industry leader in sustainability, and we have set big goals to achieve zero net energy use, zero waste, and carbon neutrality. By deploying San Francisco’s first public battery-electric buses, we’re on the path to zero emissions in our ground transportation services, leading the way in our quest to be the world’s most sustainable airport.”

The new electric buses will integrate batteries that are designed and manufactured down the street from the airport at Proterra’s Silicon Valley headquarters in Burlingame, California. With 440 kWh of battery capacity on board, the buses will be part of SFO’s fleet that currently provides buses to shuttle passengers between the terminals, long-term parking garages and other airport locations along daily routes.

SFO joins other California airports that are leading the electrification trend across ground transportation fleets, including Sacramento International Airport (SMF) and Silicon Valley’s Norman Y. Mineta San José International Airport (SJC). Beyond California, five additional airports across the country have chosen Proterra electric vehicles for their ground transportation needs, including Raleigh-Durham International Airport (RDU), Honolulu International Airport (HNL), John F. Kennedy International Airport (JFK), Newark Liberty International Airport (EWR) and LaGuardia Airport (LGA).

“San Francisco International Airport has long been a leader in sustainability and joins other forward-thinking airports around the country in transitioning ground fleets to 100 percent battery-electric buses,” said Proterra CEO Ryan Popple. “We are proud to help one of our local airports offer superior service and meet its sustainability goals while also providing reduced vehicle maintenance costs and lower total cost of ownership.”

Travel News | eTurboNews

Russian billionaire buys world’s first private icebreaker

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One of the top 50 richest Russians, banker Oleg Tinkov, wants to present what he calls a first private icebreaker to the public next year, before the €100 million vessel sets sail to the Antarctic among other destinations.

Founder and owner of Tinkoff Bank, worth $2.2 billion, is going to show off the SeaExplorer 77, the newest addition to his pet-project, La Dacha, at the major global yacht show in Monaco as early as 2020.

After the presentation, the superyacht will head to the gems of the Indian Ocean, the Seychelles and Madagascar, Russia’s scenic Kamchatka peninsula and Alaska, before challenging its reinforced icebreaker hull in Antarctica in late 2021 and the beginning of 2022.

“It is yachting, but a completely different one,” Tinkov explained. “It’s about exploring, but not about drinking martini and showing off in Saint-Tropez.”

The ‘icebreaker’ cost the billionaire more than €100 million (US$112 million). The banker wants to enjoy it himself for around 20 weeks per year and plans to lease it for the rest for €690,000 per week.

The entrepreneur says he was the first to order such a vessel. In fact, it is an expedition yacht, which can break ice up to 40 centimeters thick and maintain autonomy at sea for up to 40 days. The 77-meter vessel, offering luxury accommodation for up to 12 guests in addition to the crew, also features two helicopter hangars, a dive center and decompression chamber, and carries a submersible, two snow scooters and waverunners.

Microsoft founder Bill Gates has already showed interest in the luxury sea adventure, and wants to have a three-week long charter, while a Russian businessmen from the Forbes list, whose name Tinkov did not reveal, wants to rent the boat for six months.

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Shopping at – where else? The Dead Sea Mall!

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When you think of the Dead Sea, do you think of a mall? What about a mall with luxury stores, an ice cream store, cafes, and even a spa?

A beautiful new mall at the Dead Sea, situated directly on the boardwalk and beach on the southern end of the salty attraction, offers both Israelis and tourists products at prices less the Value Added Tax amount. The cost of the rebate will be footed by the developer of the mall. Overseas tourists will be able to claim a double discount as they can still get a VAT rebate on many items.

The Dead Sea is the lowest point on Earth and is surrounded by the stunning landscape of the Negev Desert. The saline water of the lake gives lead to the name Dead Sea, because no fish can survive in the salty waters. The other result of the salty water of the Dead Sea is its renowned health and healing properties and the unique feature that one can float naturally in them.

There are a number of public beaches open along the shores of the Dead Sea. Popular beaches include the Ein Gedi Beach and the beach at the Ein Bokek resort where many hotels offer private beaches, and where some beaches charge an entry fee.

If for nothing else, tourists can always go in simply to enjoy the air conditioning.

Travel News | eTurboNews

SBC Travel Group announces new Chief Digital Officer

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SBC Travel Group, a technology company, has officially appointed Chief Digital Officer Anthoney Jayasekera. He steps into this role with more than 18 years of experience within the hospitality sector, having worked in digital marketing and online distribution for several leading global brands including Minor Hotels, Crown Melbourne and Aitken Spence Hotels where he was in charge of driving digital strategies.

“SBC Travel excites me as they have a passion for embracing new technology and building solutions for travel,” Mr. Jayasekera says. “Being with hospitality and travel for the last 18 years, I’ve been able to see the paradigm shift from traditional to digital platforms.  It’s exciting to see the transformation from then to now. However, there’s still more opportunity to improve and disrupt current processes so they can be secure, faster, novel, and cost-effective with the use of new advancements in technology.”

In his new role with SBC Travel Group, Mr. Jayasekera will direct the overall digital strategy for all business units within SBC Travel, manage the website and social presence and manage all digital marketing initiatives.

For more information on SBC Travel, please visit sbctravel.io.

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