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MSC Cruises partners with Martha Stewart

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MSC Cruises – the Swiss-based world’s largest privately-owned cruise line – is partnering with internationally acclaimed home and lifestyle expert Martha Stewart on new, exclusive culinary and discovery experiences on board and ashore to make MSC Cruises’ guests vacation moments even more special and memorable. The partnership — themed Celebrate, Discover, Experience — includes specially curated shore excursions, celebration surprise gift packages, and onboard special holiday dinner menus and recipes.

“MSC Cruises is committed to developing enriching guest experiences and as such we partner with world-class experts in their field to create together something truly unique,” said Gianni Onorato, CEO, MSC Cruises. “Martha Stewart’s philosophy and passion for discovery is a perfect match for MSC Cruises and we are excited to bring her innovation, style and expertise to life in this special partnership designed to help our guests create memorable vacation moments with friends and family.”

“I’ve always enjoyed introducing people to new experiences, and I’m thrilled to be working with MSC Cruises on a partnership that embodies the true celebratory nature of travel, exploration and discovery,” said Martha Stewart. “The excursions showcase some of my favorite activities and help MSC Cruises’ guests discover some of the authentic and hidden treasures of destinations throughout the Caribbean. The holiday dinner menus and surprise gift packages encompass what I believe celebrations should include: good food, good company and commemorating great adventures and inspiration wherever we are.”

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Boeing scraps 2019 financial forecast, halts share buybacks in wake of 737 MAX disaster

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World’s biggest aerospace corporation was forced to pull its full financial forecast for the current year due to unresolved issues surrounding Boeing’s once best-selling 737 MAX aircraft.

Boeing also announced plans to pause share buybacks, citing “a challenging time for our customers, stakeholders and the company.”

“Across the company, we are focused on safety, returning the 737 MAX to service, and earning and re-earning the trust and confidence of customers, regulators and the flying public,” Boeing Chairman and CEO Dennis Muilenburg said in a statement.

The manufacturer had previously posted a report on the first-quarter earnings that managed to fall in line with analysts’ expectations, while its revenue was slightly less than projected. Boeing’s earning per share totaled the expected $3.16 from January through March, while the revenue amounted to $22.92 billion against $22.98 billion forecasted by London-based provider of financial markets data Refinitiv.

Boeing stressed that the previous guidance didn’t reflect the impact of two crashes of the company’s flagship planes, leading to the grounding of all 737 MAX 8 jets by global regulators, lawsuits from some air carriers and a decline in market value.

According to the producer, more than 135 test and production flights of updated software for the 737 MAX have been carried out so far.

Boeing’s bestseller crashed on March 10 not far from the Ethiopian capital of Addis Ababa six minutes after takeoff on the way to Nairobi, Kenya. The tragedy, which killed 157 people, marked the second crash involving the same jet model in less than six months. In October, the same type of aircraft, operated by Indonesia’s Lion Air, crashed in the Java Sea shortly after takeoff, claiming the lives of 189 people.

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Art Gallery or Hotel? Hotel Oriental Express in Tokyo Ginza

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Hotel Oriental Express in Tokyo Ginza is scheduled to open on July 26, 2019.

The concept of Hotel Oriental Express Tokyo Ginza is the “Art Gallery Hotel” where guests can experience an extraordinary stay in the whimsical atmosphere of Ginza artworks generated in collaboration with art galleries in Ginza. The hotel also aims to play a role for Japan based young talented artists to express their artworks to guests from all over the world.

The lobby and rooms, which are themed in white with an accent of silver or in Japanese, “Gin” for “Ginza,” are decorated with carefully selected wall art which express the four seasons of Japan. The lobby doubles as a gallery space, featuring beautiful artworks from partnered galleries in Ginza. Hotel guests can purchase their favorite artworks on the spot.

Experience the town of art Ginza

The lobby and rooms, which are themed in white with an accent of silver or in Japanese, “Gin” for “Ginza,” are decorated with carefully selected wall art which express the four seasons of Japan. The lobby doubles as a gallery space, featuring beautiful artworks from partnered galleries in Ginza. Hotel guests can purchase their favorite artworks on the spot.

  • Wall art designTop left: Wisteria in full bloom in early summer, gently blowing in the breezeTop right: Goldfish scooping at a summer festival; Fireworks reflecting on the water surface Bottom left: Melting snow ice, awaiting spring
  • Examples of wall art design in partnership with Nada Art Gallery
  • Wall Art Artist: Ms. Maya Ogata

Ms. Maya Ogata began her art career with a graphic design company after graduating from university. While working for this company, Ms. Ogata  was actively engaged in numerous solo and group exhibitions as a wall art artist. Ms. Ogata has painted walls of guest houses, stores, and event spaces as well as presented her art in live performances nationwide.

Revive Your Senses

Breakfast: On a daily basis, the breakfast buffet offers five types of seasonal soups. The hotel’s chef recommends this simple but nutritious breakfast to revive your senses and to start your day. The soups can also be made to go, so guests can enjoy their breakfast at their convenience.

Cafe: During the daytime, the restaurant area is exclusively open to all hotel guests to be used at their leisure. Guests can freely relax and enjoy their time surrounded by artworks, with a drink of their choice from the hotel’s selection of coffee, herbal tea, green tea etc.

Enhance your sensitivity

Music: All guest rooms are equipped with a Bluetooth speaker and embellished with carefully selected wall art depicting beautiful flowers of each season in Japan. Guests can look, feel, and embrace the art and sounds while spending a relaxing time in their room.

https://tokyoginza.hotelorientalexpress.com/

 

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Indian travelers expected to spend $136 billion by 2021

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The Indian traveler has come of age, spending approximately $94 billion in 2018, on around 2 billion domestic and international trips, helping the Indian travel and tourism industry achieve unprecedented scale.

The momentum is expected to continue and the industry will grow at a 13 percent CAGR to $136 billion by 2021, according to a report, ‘How Does India Travel’. The report outlines how India spends on travel, the influence of online channels in their purchase journey and potential growth opportunities for travel businesses till 2021.

Deep diving into the $136 billion spends, the report cites a 12 percent growth in transportation ($50 billion), 13 percent growth in lodging ($21 billion) and consumption, which includes spends on shopping, recreation and food, to grow at 13 percent ($65 billion) over the next three years. Additionally, as more people come online, smartphone penetration improves and use of digital payments goes up, the report estimates that Indian travelers will spend an additional $24 billion on online travel bookings over the next three years, a growth from 25 percent in 2018 to 35 percent in 2021.

Online is a significant source of research

Elucidating the planning journey of Indian travelers, both for business and leisure, the report calls out five phases of a customer journey – Interest, Research, Booking, Experience and Sharing. The report states that during key research-heavy phase of interest, research and experience, digital plays a pivotal role with over 86 percent of consumers being influenced by online channels. During this phase, travelers spend their maximum time on search, travel tour provider websites, price comparison websites, and travel articles. Online video too plays a significant role with 21 percent of travelers being influenced by this platform. In the booking and sharing phase, the report states that nearly 60 percent of customers book transport and lodging online, and over 50 percent share feedback online with social media being the dominant platform.

Talking about the market opportunities for online travel players, Vikas Agnihotri, Country Director – Sales, Google India said, “New users perceive that online channels are geared towards the more frequent flyers and experience-oriented travellers; and existing travelers research online but the lack of trust in payments and booking experience make them end up booking offline. If travel players tap these online users through personalised marketing, messaging and travel plans, they can further augment online travel bookings. This can be done by adopting digital technologies to influence customers early in the journey and moving from one-time engagement to ongoing relationships to have a positive impact.”

“There is a perception amongst consumers that online channels are geared towards premium customers, along with a marked distrust around payment and pricing terms. It is imperative for businesses to address these concerns in order to effectively tap into the growing base of users.” Arpan Sheth, partner Bain & Company said.

Decoding the Indian travelers

The report further identified the five cohorts of travelers in India, across business and leisure travel, and categorised each against their online research behavior:

Frequent flyers: Nearly 70 percent of them booked online, cumulatively spent $17 billion in 2018. They make their choices based on convenience, availability, brand preference and past experiences.

Budget business traveler: 86 percent of them researched online whereas only 60 percent book online, cumulatively spent $20 billion in 2018. This cohort makes their decisions based on cost of travel, availability and consultation amongst their personal business network.

Experience-oriented traveler: Around 70 percent of their bookings were done online and cumulatively spent $22 billion in 2018. They extensively research both online and offline for ‘authentic’ experiences and convenience of options; display high loyalty towards preferred brand of airlines or hotels and actively share experiences.

Budget group traveler: 90 percent researched online and 55 percent booked online, cumulatively spent $29 billion in 2018. They make multiple decision-makers in the process and take the final decisions based on minimal cost.

Occasional travel visiting friends/relatives: 92 percent researched online but only 60 percent booked online, spent $6 billion in 2018. They maximize family convenience within a budget and believe online terms and conditions are restrictive.

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African Tourism Board President St.Ange: African Tourism is together here

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The new president of the African Tourism Board is not a newcomer in the African travel and tourism industry. Alain St. Ange was the minister of Tourism for Seychelles and prior to that the head of the Seychelles Tourism Board.
He had made a name for all of Africa when he started the Victoria Carnival for Africa and the world.
Commenting on his new position he stated: “When I took up the position of President of the African Tourism Board, this brought the world of African Tourism together as I received calls from so many tourism ministers and heads of tourism-related bodies from across Africa, and it clearly showed the importance of tourism for the continent.
Even the Seychelles President, Mr. Danny Faure, sent words of congratulations after I assumed my role as President of the African Tourism Board, as did the island’s former President Mr. James Michel.
For Seychelles, the importance of tourism as the industry respected as the pillar of the economy, is known and accepted.
But Seychelles is no different to the rest of Africa because a buoyant tourism industry can only help consolidate the economies of so many countries on the continent.
We are now planning the next meeting where together we can look at the challenges we are facing and share success stories and learnings.
The newly-appointed CEO of the African Tourism Board, Doris Woerfel, who is based in Pretoria, South Africa, sees huge potential for Africa from China and is already concentrating to build a broad membership base in Africa for ATB.
She is now moving to contact industry players across Africa to plan the next meeting which will probably be held in August of this year.
The press from across Africa will be invited to attend because success for the African Tourism Board is so dependent on them.”
He concluded in saying: May I urge everyone in the public and private sector to rally behind African Tourism Board to make Africa one Tourist Destination and join.

More information on the African Tourism Board and to join visit www.africantourismboard.com 

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eTN becomes a SUNx SDG 17 Partner calling for Climate Sanity in Tourism on Earth Day

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In nature, nothing exists alone is the message for Earth Day 2019. Announcing the public launch of its “SDG17 Partners Program” on Earth Day 2019, Professor Geoffrey Lipman co-founder SUNx, calls and president of the International Coalition of Tourism Partners (ICTP) asks the Travel & Tourism sector to join its “Plan For Our Kids” and take the “Climate Sanity” Pledge.

Professor Lipman, former Executive Director at IATA, President of WTTC and Assistant Secretary-General UNWTO, said:

“I’m confident that Travel & Tourism will play a leadership role in the global shift to a New Climate Economy: we just need a pathway for change and that lies in our faith in the next generation”

SUNx a legacy for Planetary Champion Maurice Strong has created a “Plan For Our Kids”, aiming to recruit 100,000 STRONG Climate Champions to advance its vision of a no Carbon 2050 sector totally compliant with the evolving goals of the Paris Accords.

He added “During the past year we have seen a welcome intensification of the pressures for a new commitment to Climate Sanity, which stops discussing whether climate change is existential and just gets on with solutions. That’s the common message from Greta Thunberg’s Friday’s for Futures and AOC’s Green New Deal: it’s the message from Earth Scientists and Nobel Economists: it’s the plea from Sir David Attenborough.

”Lipman concluded “SDG 17 Partners will share our long-term vision on the fact that Climate Change is eXistential and that we have to act NOW, as if this Earth Day is the first day of the rest of our lives. We all have different starting positions, based on our separate realities: but we have a shared goal of meeting the Paris Agenda and together taking a “No Carbon 2050 moonshot”. We can deliver Climate Friendly Travel ~ measured plans: green growth: 2050 no carbon proof “

Juergen Steinmetz president of the eTN Corporation said “We are proud to become a SUNx SDG 17 Partner and provide preferential support for this great cause. As long as I have known Geoffrey Lipman, he has been drumming home the message that Climate Change is eXistential and that if we don’t fix it now, it will fix us. We are in, and will use all our links, like ICTP and the African Tourism Board to support Climate Friendly Travel. going forward”.

For more on SUNx and its SDG 17 Partnership Program please contact: go to www.thesunprogram.com

What is Earth Day?

The first Earth Day on April 22, 1970, activated 20 million Americans from all walks of life and is widely credited with launching the modern environmental movement. The passage of the landmark Clean Air Act, Clean Water Act, Endangered Species Act and many other groundbreaking environmental laws soon followed. Twenty years later, Earth Day went global, mobilizing 200 million people in more than 190 countries and lifting environmental issues onto the world stage.

On April 22, 1970, millions of people took to the streets to protest the negative impacts of 150 years of industrial development.

In the U.S. and around the world, smog was becoming deadly and evidence was growing that pollution led to developmental delays in children. Biodiversity was in decline as a result of the heavy use of pesticides and other pollutants.

The global ecological awareness was growing, and the US Congress and President Nixon responded quickly. In July of the same year, they created the Environmental Protection Agency, and robust environmental laws such as the Clean Water Act and the Endangered Species Act, among many.

One billion people

Earth Day is now a global event each year, and more than 1 billion people in 192 countries now take part in what is the largest civic-focused day of action in the world.

It is a day of political action and civic participation. People march, sign petitions, meet with their elected officials, plant trees, clean up their towns and roads. Corporations and governments use it to make pledges and announce sustainability measures. Faith leaders, including Pope Francis, connect Earth Day with protecting God’s greatest creations, humans, biodiversity and the planet that we all live on.

Earth Day Network, the organization that leads Earth Day worldwide, has chosen as the theme for 2018 to End Plastic Pollution, including creating support for a global effort to eliminate primarily single-use plastics along with global regulation for the disposal of plastics.  EDN is educating millions of people about the health and other risks associated with the use and disposal of plastics, including pollution of our oceans, water, and wildlife, and about the growing body of evidence that plastic waste is creating serious global problems.

From poisoning and injuring marine life to the ubiquitous presence of plastics in our food to disrupting human hormones and causing major life-threatening diseases and early puberty, the exponential growth of plastics is threatening our planet’s survival.

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Russia to use Fan-IDs (again) as visas for 2020 UEFA Euro Cup visitors

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Upper house of the Russian parliament, the Federation Council, have passed on Monday a bill allowing foreign tourists with Fan-IDs to travel to Russia without entry visas for matches of the 2020 UEFA Euro Cup.

Last week, the bill was passed in the third and final reading by lawmakers from the State Duma, the parliament’s lower house, and following today’s approval by the senators, it must be signed into law by the Russian president.

“Within the period, which begins 14 days prior to the first match of the 2020 UEFA Euro Cup in Saint Petersburg and ends on the day of the last match [in St. Petersburg], the entrance to Russia for foreign citizens and stateless persons, who come to Russia to watch 2020 UEFA Euro Cup matches, will not require issuance of visas based on identification documents,” according to the explanatory note.

Addressing a government’s session in mid-March, Russian Prime Minister Dmitry Medvedev said that the country planned “to employ the same mechanism we used in the past regarding the issuance and operational rules of Fan-IDs.”

Russia came up for the 2018 FIFA World Cup with an innovation, which was the so-called Fan-ID and was required for all ticketholders. This innovation was successfully tested during the 2017 FIFA Confederations Cup in Russia and earned high marks from the world’s governing football body of FIFA.

The Fan-ID played an important security role during the major football tournament in Russia as it granted admittance to the stadiums and also served as visa for foreign visitors to enter the country.

A Fan-ID holder was allowed to enter the country without having a Russian visa and stay for the duration of the global football tournament. Fan-IDs were obligatory, in addition to purchased tickets, in order to attend matches of the 2018 World Cup tournament in Russia.

2020 UEFA Euro Cup

The matches of the 2020 Euro Cup will be held at stadiums in 12 different cities across Europe, namely in London (England), Munich (Germany), Rome (Italy), Baku (Azerbaijan), Saint Petersburg (Russia), Bucharest (Romania), Amsterdam (The Netherlands), Dublin (Ireland), Bilbao (Spain), Budapest (Hungary), Glasgow (Scotland) and Copenhagen (Denmark).

Russia’s second largest city of St. Petersburg was granted the right to host three group stage matches and one of the quarterfinals of the 2020 UEFA Euro Cup.

The decision to hold the 2020 Euro Cup, which will be celebrating its 60th anniversary that year, in various European countries instead of in one or two hosting countries was made at the UEFA Executive Committee’s meeting in Lausanne, Switzerland, on December 6, 2012.

A total of 24 national football teams will be playing in the final tournament of the 2020 Euro Cup. All 55 UEFA national member teams, including 12 teams from the hosting countries, will have to play in the qualifying matches to vie for the berth in the final 24-team lineup of the quadrennial European football championship.

It is possible that some of the national teams from the hosting countries of the 2020 Euro Cup will not be playing on home soil in case they fail to clear the qualifying stage.

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Major tour operators converging on Barbados for 2019 meeting with tourism partners

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Three weeks away from the May 1 start of the premier business-to-business marketplace, Connect Barbados, with over 100 participants – inclusive of 56 tour operators, have already registered to come and meet with local tourism partners including attraction providers and hoteliers.

Under the theme ‘Breathing Power into Business Connections’, the three-day conference is now in its 14th year. Tour operators have been invited from Barbados’ main source markets – the United Kingdom, the United States of America, Canada, Europe and Caribbean and Latin America. Tour operators such as: Air Canada Vacations, Virgin Holidays and Expedia Group, to name a few have already registered to come learn about what is new in Destination Barbados.

Connect Barbados is an annual conference providing opportunities to island operators to sell Barbados’ holiday products to invited tour operators in all of the island’s major source markets.

The marketplace allows global travel partners to learn about and experience the latest product and service developments on the island, while affording local partners the occasion to thank them for the tremendous contribution they continue to make the success of Barbados’ premier economic sector.

BTMI CEO, William ‘Billy’ Griffith, mentioned, “We are positively anticipating to surpass the 1,200 meeting appointments from Connect 2018 as we once again welcome and share our beautiful product with participating tour operators. Being able to connect our local service providers with the agents who have direct contact with potential visitors to Barbados will be extremely vital to both parties.”

This year, as we celebrate the Year of Wellness and Soft Adventure, tour operators will be treated to an outdoor welcome reception as they kick their feet in the sand at the “Feet in the Sand Beach Party, featuring top local entertainment and cuisine, before proceeding to two full days of business-to-business meetings at the Hilton Barbados Resort.

To close out the highly-anticipated conference, a special final evening reception will be held at the prestigious Harrison’s Cave and tour operators will get the opportunity to tour the cave first-hand. On the final day, participants will tour the island for a diverse Attractions Day, inspecting places of interest based on their specialties.

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Soap bars around the world get a new life from Red Lion Hotels

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Based on US market statistics, the combined hospitality segment produces close to 440 billion pounds of solid waste per year. A great amount of this waste is made up of discarded soap and bottled amenities. However, through Clean the World’s Hospitality Recycling Program, these life-saving hygiene products can skip the landfill and, instead, be sent to one of Clean the World’s five Recycling Operations Centers where the products are sanitized, fully recycled, and given a second-life to help those in need. It’s a win-win for the hospitality industry, helping to reduce waste and transform lives around the world.

In celebration of Earth Day, Clean the World, dedicated to WASH (WAter, Sanitation and Hygiene) and global sustainability, is joining forces with RLH Corporation to collect and recycle gently-used bars of soap and bottled amenities at Hotel RL locations nationwide to help fight the spread of preventable diseases while preserving our planet.

“We are excited to collaborate with Clean the World,” said RLH Corporation SVP of Brand Strategy Amanda Marcello. “At Hotel RL, we are focused on the modern-day traveler, with core hotel elements that allow guests to immerse themselves in local culture while maintaining their connection to the world. We are always searching for opportunities to better our planet, the communities we live in and those around the world. With Clean the World, we will now be able to make a significant improvement in reducing the amount of waste our hotels produce while benefiting communities worldwide by recycling our bath amenities.”

Together, this Earth Day, Clean the World and RLH Corporation are bringing awareness to sustainable practices within the travel and hospitality industry. Eight Hotel RL locations adopting the Hospitality Recycling Program this week will begin recycling all soap and bottled amenities from over 1,600 guestrooms. In just one year, the Hotel RL portfolio of hotels is projected to provide over 6,700 pounds of soap and bottled amenities to Clean the World, resulting in the creation of an estimated 23,000 bars of newly-recycled soap to be distributed to those in need locally and globally.

“We are thrilled to join forces with RLH Corporation this Earth Day to share the importance of implementing new, eco-friendly approaches to daily operations that benefit and help to preserve our planet,” said Shawn Seipler, founder and CEO of Clean the World. “By diverting leftover soap and bottled amenities from landfills, RLH Corporation will not only help Clean the World provide health and hygiene programs to children and families around the world, but also set a great example of CSR and sustainability throughout the hospitality industry, encouraging others to help make a difference.”

Through this joint venture, newly-recycled bars of Clean the World soap will make their way to shelters, food banks and disaster relief initiatives in the United States, in addition to supporting hygiene education internationally through Clean the World Foundation’s WASH Education programming. Our global programming, in places like India, Kenya and Tanzania, has contributed to a 60 percent decrease in the rate of hygiene-related deaths in children under 5, helping to keep children healthy and in school.

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How Emirates is supporting and preserving biodiversity

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Taking its environmental responsibilities seriously and championing wildlife conservation across different corners of the planet, the Emirates Group is playing its part to support and preserve biodiversity.

The Dubai Desert Conservation Reserve and Emirates One&Only Wolgan Valley in Australia both illustrate the Group’s long-standing focus on protecting fragile ecosystems and support for sustainable tourism in very different parts of the world.  Both conservation reserves protect valuable ecosystems and at the same time provide unique and sustainable experiences for visitors from around the world.

The Dubai Desert Conservation Reserve

The Emirates Group funds the operations of the 225 square kilometre Dubai Desert Conservation Reserve (DDCR), an inland desert habitat that has been protected by government mandate since 2003. This is the largest piece of land that Dubai has dedicated to a single project and aims to preserve Dubai’s unique desert environment for future generations. The DDCR plays an important role in ecological research, actively collaborating with both local and international universities. The findings and results of the research studies help to enhance knowledge of the desert ecosystem, gather scientific data around rare and endangered desert species, monitor its balance and preserve its natural environment.

The reserve is also a focal point for conservation programmes aimed at restoring populations of some of the UAE’s wildlife, such as the Arabian gazelle, sand gazelle and Arabian oryx. Since their reintroduction into the DDCR, the antelope species have thrived, and their populations have significantly increased, triggering the process of looking into relocating some oryx and gazelle species to other protected areas within the region. Over 250 endangered Macqueen’s bustard (houbara) were also released this year with 25 of them fitted with tracking devices to monitor their movement and breeding progress.

In 2018, the DDCR was visited by more than 285,000 tourists, through Arabian Adventures, various Emirates partner tour operators, and the Al Maha Desert Resort. The DDCR offers low-impact desert experiences in addition to desert clean-up activities in coordination with Arabian Adventures. During 2018 the DDCR was accepted as a candidate for the IUCN Green List for Protected and Conserved Areas, a global standard for the world’s most effectively managed Protected Areas.

Emirates One&Only Wolgan Valley

Emirates has been supporting the protection of Australia’s extraordinary wildlife and plant life for over 10 years, through the conservation-based Emirates One&Only Wolgan Valley in New South Wales. The property was the first luxury resort in the world to receive an internationally-recognised carbon neutral certification from New Zealand based CarboNZero, undergoing a comprehensive greenhouse gas emissions assessment. Emirates One&Only Wolgan Valley also conducts regular research to identify opportunities and challenges for endangered species conservation. Efforts have also been underway to help restore vital vegetation and tree planting activities, which have helped to re-establish habitats for vital bird populations, essential for their long term survival.

Emirates and Emirates One&Only Wolgan Valley jointly funded the development of the WomSAT app and website in collaboration the University of Western Sydney to help researchers identify opportunities for wombat conservation. Wombats are threatened by sarcoptic mange, an unpleasant and often fatal skin disease that afflicts Australia’s largest burrow builder. The tool is used to record wombat sightings and track population health to help treat wombats afflicted by sarcoptic mange. Emirates One&Only Wolgan Valley is also spearheading a number of other conservation projects, such as the Wolgan River Restoration Project, an ongoing weed management programme, and supporting research projects with Western Sydney University.

United for Wildlife and The Buenos Aires Declaration

Since 2015, Emirates has continued its strong support for actions to stem the illegal trade in wildlife and wildlife products, which is having devastating consequences for endangered animals and the environment in many parts of the world. In 2018, the Emirates Group also signed the Buenos Aires Declaration on Travel and Tourism and Illegal Wildlife Trade, an effort led by the World Travel & Tourism Council (WTTC) to reach a billion travellers with messages to fight the illegal wildlife trade and work with communities to develop sustainable tourism that provides livelihoods and protects wildlife. The WTTC and World Wildlife Fund are developing guidelines to eliminate illegal wildlife trafficking from the travel and tourism supply chains.

The Emirates Group has also adopted a zero-tolerance policy to wildlife trafficking and has set up training for its employees to identify and look out for warning signs of smuggled wildlife products during cargo transportation and screening. Emirates will not carry banned species, hunting trophies or any products associated with illegal wildlife activities.

Using its brand power to raise awareness around the illegal trafficking of endangered wildlife, Emirates emblazoned four of its A380s with special wildlife decals. Since then the aircraft have flown millions of kilometres across 48 cities in 29 countries on close to 6,000 flights taking this important message around the world and spurring conversation around wildlife preservation.

dnata Wildlife Conservation and Nature

dnata recently signed an MOU with the University of Pretoria in South Africa to support their research and rehabilitation projects. Under dnata4good, the partnership aims to safeguard wildlife and the environment by strengthening and enhancing research, veterinary training and awareness, increasing involvement through volunteer opportunities and ensuring needed measures are taken to care for injured animals and rehabilitate them to go back into the wild. The initiative will be partially driven by employee participation to protect fragile biodiversity in South Africa and to maintain balanced ecosystems.

Give a Ghaf

Emirates Group employees living in Meydan Heights (UAE) will be taking part in a Ghaf Tree planting event on 27 April in partnership with Goumbook. The event aims to raise awareness about the importance of conserving the living desert, with a specific focus on the Ghaf tree. The Ghaf is a drought tolerant, evergreen tree which can withstand harsh desert environments, and can be used for greening purposes whilst saving water.

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