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African Tourism Board Launch was a success: A new era just started for African Travel & Tourism

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The two arms of the African Tourism Board had their official launch event yesterday at the Cape Town International Convention Center Conference Theatre during World Tavel Market Africa.


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The African Tourism Board Association and the African Tourism Board Marketing Association are joining under the brand African Tourism Board and are now seen as a new Chapter on how Africa becomes one tourism destination. Both arms have access to the “ATB friends of the media group”, and are coordinating activities and events whenever possible.

The Association is fully under African Leadership. It’s based in South Africa, and is forming an initial group of directors to work with newly appointed President Alain St. Ange from Seychelles.

On his team of supporters are Cuthbert Ncube, Regional Vice-Chair UNWTO Affiliate Membership and Chief Executive Director Kwela Fleet Management. The Hon. Minister or Tourism for the Kingdom of Eswatini, formerly Swaziland, Kwakye Donker, CEO African Tourism Partners in Ghana and South Africa, Francoise Kameni Lele, AFBS Cameron, the Hon. Minister Madam Memunatu B. Pratt, the Minister of Tourism and Cultural Affairs for Sierra Leone, among many others.

African Tourism Board Marketing Association is based in the United States and is providing overseas marketing support for Africa under the leadership of Juergen Steinmetz of the eTN Group in Hawaii, USA and Doris Woerfel in Pretoria, South Africa. Together with a team of global supporters, the marketing arm of ATB will explore new opportunities and cost-sharing projects for inbound tourism for the African Continent.

As a start at the ATB launch last night Dov Kalmann explained the potential of travelers from Israel for Africa and introduced the new African Tourism Board office in Tel Aviv.

Arjun Mukund from Delhi, India said 1.2 billion Indians are current and future potential travelers and he wanted to make sure the African Tourism Board in India will help to achieve growing interest for Indian tourists.

Additional ATB offices are planned in the United States and Germany to start with.

Chairman Juergen Steinmetz explained: “Sharing resources, going after potential niche markets, sharing costs and giving both destinations and stakeholders representation in key markets will help to raise awareness for the African continent. We like to open a window for large, medium and small businesses in a sustainable way.”

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Newly appointed CEO Doris Woerfel sees huge potential for Africa from China and will be concentrating to build a broad membership base in Africa for ATB.

The launch was an action-packed event in Capetown hosted by Carol Weaving, Managing Director of Reed Exhibition Africa. She pledged the support of the World Travel Market for African Tourism Board.

Cape Town Tourism CEO Enver Duminy supported the need for an African Tourism Board in his welcome remark.

The highlight of the event was a 30-minute presentation by Dr. Peter Tarlow on security and safety. There is no tourism without security, he said in an engaging session last night. Dr. Tarlow was appointed as the new Travel & Security advisor for African Tourism Board Marketing Association. He is leading safertourism.com

The launch started with a dinner sponsored by Tony Smith of the HongKong based iFREE Group . The group also provided free ATB sim cards to everyone attending.

Professor Geoffrey Lipman introduced the African Lung initiative by video.

More information on African Tourism Board please visit www.africantourismboard.com 

Travel News | eTurboNews

African Tourism Board : First three source markets revealed

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The African Tourism Board is active in promoting the African Continent as one destination in the United States, Israel, and India. ATB invited three PR and marketing experts from these three source markets to speak at the ATB launch event on April 11 during WTM in Cape Town.

African Tourism Board Members will be invited to receive a full fledge representation through ATB offices in New York, Tel Aviv and Delhi on a national, regional or local basis Stakeholders including CVB’s, hotels and safari/ tour operators can also participate independently.

In addition,  ATB is already talking to partners in various European countries and China.

Services will include a phone hotline, effective media outreach,  sales missions, and local events. Each office will have the capacity to start with at least 10 African companies or destination and can expand as needed. Acceptance is based on a first comes first basis.

The cost-sharing concept should lower the investment for up to 90% compared to current models of independent and competing marketing representations. It would allow medium to smaller companies and destinations to stay competitive.

“The idea is not only to save money but also to offer Africa tourism without borders.  We are not planning to compete with national tourism offices, but like to enhance services and offer an effective outreach also for those that didn’t have the opportunity due to budget restraints.

Our connection with media, trade, and influencers is a win-win for Africa. We are excited,” said interim Chairman Juergen Steinmetz.

For more information on the African Tourism Board and on how to join or participate at the launch go to www.africantourismboard.com

Travel News | eTurboNews

Thank you for flying TAP Air Portugal: Welcome to Tel Aviv

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Israel has about 9 million inhabitants and annually receives more than 4 million visitors. TAP Air Portugal landed its inaugural flight between Lisbon and Israel on time on Sunday night at Ben Gurion airport in Tel Aviv.

With this new route, TAP will offer connecting service from the United States via its Lisbon hub. Like all TAP’s “beyond Portugal” destinations, Tel Aviv qualifies for the airline’s stopover program en route.

TAP’s daily flight leaves Lisbon at 2:20 pm and arrives in Tel Aviv at 9:30 pm. From Tel Aviv, flights depart at 5:05 am, arriving in Lisbon at 9:00 am.

One of Israel’s main tourist attractions is the city of Jerusalem, where one can visit holy sites of various religions. Within walking distance are the Holy Sepulcher (Christian), the Wailing Wall (Jewish) and the Mosque of Al-Aqsa (Muslim).

But Tel Aviv, Jaffa, Nazareth, Tiberias, Caesarea, Haifa, the Dead Sea region, and in the Palestinian part, Bethlehem and Jericho, among other points, also have many attractions.

The Portugal Stopover comprises a network of more than 150 partners who provide exclusive offers for Stopover customers for hotels discounts and complimentary experiences such as tuk-tuk tours, visits to museums, dolphin watching in the River Sado and food tastings – even a free bottle of Portuguese wine in participating restaurants.

Travelers can also enjoy a stopover in Lisbon or Porto even if their final destination is in Portugal, such as: Faro (Algarve); Ponta Delgada or Terceira (the Azores); and, Funchal or Porto Santo (Madeira).

Furthermore, Stopover passengers can also create a multi-destination journey, making it will be possible to travel to one destination and return from another. For example, people may choose to fly to Barcelona then return from Seville, but they will still qualify for a stopover in Lisbon or Porto on either their outbound or return travel. Stopover visits are now also available on just one-way travel to Europe or Africa.

TAP will receive 37 new aircraft by the end of this year — and 71 by 2025 — thus becoming the operator of one of the most modern fleets in the world. This renewal and growth of the fleet has allowed TAP to announce new routes and more frequencies. From the United States, new service from San Francisco, Washington DC, and Chicago start in June. TAP has also announced new routes including Naples, Tenerife, Dublin, Basel and Conakry for 2019.

Travel News | eTurboNews

Wizz Air: Now flying from Krakow to Tel Aviv

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Wizz Air is set to launch new direct flights between Krakow, Poland, and Tel Aviv, Israel, in September 2019.

The new flight route is set to begin operating on September 16, 2019, offering 4 weekly flights operated on Sundays, Mondays, Wednesdays, and Fridays.

Wizz Air is the largest low-cost company in Central and Eastern Europe and also offers other direct flights to Tel Aviv from European cities, including Budapest, Varna, London-Luton, Kosice, Lublin, and Craiova.

Travel News | eTurboNews

Budapest Airport launches new winter routes

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Launching 15 new winter routes in total, Ryanair route additions will see 3 new destinations on Budapest Airport’s route map. Facing no competition on its new operations to Lappeenranta, Luxembourg and Poznan, Ryanair will be providing further variety to passengers traveling to and from Hungary.

As Budapest Airport’s blistering summer schedule is launched this weekend, the Hungarian gateway continues its route network expansion into the winter timetable with Ryanair. Confirming the addition of another 6 new services – Catania, Gothenburg, Lappeenranta, Luxembourg, Poznan and Tel Aviv – the ultra-low-cost carrier (ULCC) will be offering a total of 46 routes from Budapest during the winter season.

“In just three years Ryanair has come close to doubling the number of passengers it has welcomed to Budapest Airport as early forecasts predict the carrier will deliver more than three million travelers to our gateway in 2019,” said Balázs Bogáts, Head of Airline Development, Budapest Airport. “Even before this summer season has begun, it’s great to announce that Ryanair will once again be enriching our route network from the winter with new destinations, as well as increased services on proven successful routes.”

As the ULCC also confirms frequency increases on its existing links to Berlin Schönefeld (9 times weekly), Copenhagen (daily), London Stansted (25 times weekly), Milan Bergamo (11 times weekly) and Prague (9 times weekly), an estimated over 3 million Ryanair customers will pass through Budapest throughout the summer and winter seasons, recording a robust growth of 17% and significantly reinforcing the airline’s growth at the Hungarian capital city airport.

Travel News | eTurboNews