Saudi Red Sea Authority Example of Sustainability

In their quest for sustainability, Saudi Red Sea Authority has joined hands with over 13 entities, creating a united front for environmental protection and fostering regenerative practices.

With a dedicated steering committee serving as architects of long-term initiatives, the body’s aim is to regenerate the delicate balance of Saudi Arabia’s coastal ecosystem.

The Saudi Red Sea Authority has initiated over 12 short-term projects and outlined 18 mid- and long-term strategic initiatives. Each action is a testament to its commitment to overcome environmental challenges through regenerative and sustainable coastal tourism.

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The mission of the Saudi Red Sea Authority is to facilitate practitioners, investors and operators’ coastal tourism journeys through digital solutions, high-standard infrastructure, streamlined ecosystem governance, clear regulations and empowered human capabilities, while ensuring environmental protection and resilience. The Saudi Red Sea is a global leading sustainable experience, where natural and pristine wonders meet the authentic Saudi culture and heritage.

Says HE Ahmed Al Khateeb, Chairman of Board, “The SRSA’s objective is to enable a thriving tourism economy throughout the Kingdom’s Red Sea coastline, with sustainability at its heart.”

For more information about the Saudi Red Sea Authority, please visit

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Linda Hohnholz