Registration for the tourism industry’s benchmark event is now open for visitors, buyers and press

Registration for the 2020 edition of WTM Latin America, the main event in the tourism industry for Latin America’s B2B sector, is now open. The event takes place from 31 March to 2 April at Expo Center Norte, São Paulo, Brazil.

Around 600 exhibiting companies from 50 countries are expected to participate, with a huge amount of content and educational sessions on offer for visitors to take advantage of.

New for 2020, the event will see the first WTM Latin America Responsible Tourism Awards, the launch of the Emperia app, which was developed to help exhibitors collect visitor information by scanning the QR-Code on visitors’ badges, and the Student Program in partnership with the ITT – Institute of Travel & Tourism UK.

Successful activities from the last edition are continuing, such as the “Agent on the Road” program, which is carried out in partnership with the Interamerican Network. The “Women in Travel” program, with Alessandra Alonso, the founder of “Women in Travel CIC”, a company dedicated to training female entrepreneurs in the travel and tourism industry, and Mariana Aldrigui, a professor and researcher who specializes in tourism and has more than 20 years’ experience; Mariana has been a member of the WTM Latin America advisory board since 2016.

Travel Forward first appeared as a pilot project in 2019 and having established its position and success will be even more prominent at this year’s event. Exhibitors from the travel technology segment will exhibit, plus the offering of top-quality content.

Another new concept at WTM Latin America this year is the improved WTM Buyers’ Club vetting procedure and separate registration. This will improve the quality of buyers attending the event, since it will be possible to identify the profile of these visitors more clearly.

Registration is now open for professionals in the travel and tourism industry; the press (restricted credentials for editors, journalists, photographers, broadcasters and bloggers/influencers); government officials and buyers (only for buyers who meet the program criteria will be eligible for a WTM Buyers’ Club badge).

To register for the event:

Registration is free until 30 March; if you register on the day please expect to pay R$ 150.00.

WTM Latin America
31 March, 1 and 2 April 2020
Expo Center Norte – Rua José Bernardo Pinto, 333 – Vila Guilherme, São Paulo
Registration for Hosted Buyers:

WTM Latin America attracts around 9,000 senior executives and generates around US$ 374 million in new business. The event takes place in São Paulo, Brazil, and attracts a public from around the world that comes together to define the way forward in the travel and tourism industry. Next event: March 31st to April 2nd, 2020 – São Paulo.

More news from WTM.

About World Travel Market

World Travel Market, The WTM portfolio comprises six leading B2B events across four continents, generating more than $7 billion of industry deals. The events are:

WTM London, the leading global event for the travel industry, is the must-attend three-day exhibition for the worldwide travel and tourism industry. About 50,000 senior travel industry professionals, government ministers and international media visit ExCeL London every November, generating about £3.1 billion of travel industry contracts. Next event: 4-6 November 2019 – London.

Travel Forward is a new travel technology event co-located with WTM London and part of the WTM portfolio of events. The conference, exhibition and buyer program will take place on 4–6 November 2019 at ExCeL London, showcasing next-generation technology for travel and hospitality.

WTM Africa launched in 2014 in Cape Town, South Africa. Nearly 5,000 travel industry professionals attend Africa’s leading inbound and outbound travel and tourism market. WTM Africa delivers a proven mix of hosted buyers, media, pre-scheduled appointments, on-site networking, evening functions and invited travel trade visitors. Next event: 6 – 8 April 2020 – Cape Town.

Arabian Travel Market is the leading, international travel and tourism event in the Middle East for inbound and outbound tourism professionals. ATM 2018 attracted almost 40,000 industry professionals, with representation from 141 countries over the four days. The 25th edition of ATM showcased over 2,500 exhibiting companies across 12 halls at Dubai World Trade Centre. Arabian Travel Market 2020 will take place in Dubai, from 19 to 22 April 2020. To find out more, please visit:

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CONNECT Middle East, India & Africa is a new route development forum co-located with Arabian Travel Market. The inaugural event – taking place on 30th April and 1st May 2019 in Dubai – will include unlimited one-to-one pre-scheduled appointments, a conference program, panel discussions and airline & industry briefings as well as an exhibition area dedicated to airport and suppliers.

About Reed Exhibitions

Reed Exhibitions is the world’s leading events business, enhancing the power of face-to-face through data and digital tools at more than 500 events a year, in more than 43 countries, attracting more than seven million participants. Reed’s events are held in the Americas, Europe, Asia Pacific and Africa and organized by 41 fully staffed offices. Reed Exhibitions serves 43 industry sectors with trade and consumer events. It is part of RELX Group plc, a world-leading provider of information solutions for professional customers across industries.

About Reed Travel Exhibitions

Reed Travel Exhibitions is the world’s leading travel and tourism events organizer with a growing portfolio of more than 22 international travel and tourism trade events in Europe, the Americas, Asia, the Middle East and Africa. Our events are market leaders in their sectors, whether they are global and regional leisure travel trade events, or specialist events for meetings, incentives, conference, events (MICE) industry, business travel, luxury travel, travel technology as well as golf, spa and ski travel. We have more than 35 years’ experience in organizing world-leading travel exhibitions.

MEDIA CONTACT: World Travel Market

MAPA Comunicação Integrada

Larissa Rodrigues – Communication Assistant

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Cibely Toller – Communication Analyst

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Maria Priscila Alves Nabozni – CEO

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About the author

Linda Hohnholz