Guam truly shone during an exclusive trade event, Get to Know GUAM: America’s Hidden Gem, organized by the Guam Visitors Bureau on March 27, 2025, at The Enderun Tent.
As its first offline event since 2022, GVB brought together travel agents and associations, major media publications, celebrities, influencers and travel bloggers for an unforgettable evening of cultural immersion, insightful conversations, and the chance to win a dream getaway to this tropical paradise. The excitement was tangible as there were close to 300 guests in attendance all eager to learn more about destination Guam.
The event kicked off with inspiring opening remarks from Régine Biscoe Lee, President and CEO of the Guam Visitors Bureau. Her speech set the tone for the evening, inviting guests to discover the unique offerings of Guam, “Guam is the perfect gateway to the U.S. for Filipino travelers. With our shared history, CHamoru culture, and warm hospitality, Guam will feel like your pangalawang tahanan – a home away from home – while offering the unique experience of an American destination.”
A key highlight of the event was the celebrity interview, where a group of influential guest speakers shared their personal experiences of Guam. The conversation covered everything from the island’s vibrant history to the unforgettable adventures it offers. Dingdong Avanzado remarked, “I’ve been visiting Guam since 1985, and it truly feels like home. It offers the perfect escape from the hustle and bustle of the Metro. One of the best things about Guam, often overlooked, is the lack of traffic. And while golf is becoming more popular, Guam actually has some excellent golf courses.” Jessa Zaragoza couldn’t help but rave about Guam’s food, saying:
“I really enjoyed the delicious food, along with the warm hospitality that makes you feel welcomed and comfortable.”
Filipino actor Rocco Nacino, and his wife Melissa Gohing Nacino, also attended the event in support of GVB following their recent trip to Guam in 2024.
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Following the interview, guests were immersed in a traditional Chamorro Blessing (Bendision), a beautiful spiritual ceremony that offered a heartfelt welcome from the people of Guam. The blessing was a powerful moment, connecting everyone present to the island’s indigenous roots and cultural traditions.
The event continued with a presentation that highlighted the natural wonders and diverse activities Guam has to offer, including the breathtaking views of Tumon Bay and the excitement of tax-free shopping. The audience was introduced to the island’s pristine beaches, cultural landmarks, and adventure-filled experiences, making it a must-visit destination.
The evening concluded on an exciting note with a grand raffle, where two lucky attendees won round-trip tickets to GUAM for two. Get to Know GUAM: America’s Hidden Gem not only showcased the island’s breathtaking beauty and rich culture but also left attendees with a renewed eagerness to explore this island haven. With inspiring stories, captivating traditions, and a taste of Guam’s hospitality, the event perfectly highlighted why Guam is the ultimate getaway for Filipino travelers.
SEEN IN MAIN IMAGE: L-R: Thomas Wenger, Enderun Managing Director; Daniel Perez, Enderun Chief Operating Officer; Tricia Tensuan, Enderun Vice President for Marketing; Régine Biscoe Lee, GVB President & CEO; Rocco Gohing, Filipino actor; Melissa Gohing Nacino, wife of Rocco Nacino and Filipino athlete; Sharlene Guerrero, GVB Senior Marketing Manager; Akemi Aguon, GVB Marketing Manager
Media Contact: Lisa Bordallo, Public Information Officer, GUAM VISITORS BUREAU, SETBISION BISITAN GUÅHAN, Tumon, Guam, (671) 979-1523, lisa.bordallo@visitguam.org
