Global Processed Poultry Meat Market 2017-2023: Outbreak of Avian Diseases, Such as Avian Influenza, Avian Encephalomyelitis Expected to Restrain the Market Growth

The global processed poultry meat market is expected to have a CAGR of 7% during the forecast period 2016-2023

The key factors driving the market growth are increased health consciousness towards animal protein rich diet, increasing disposable income, increased demand for processed or convenience food and price affordability of poultry meat. However, the outbreak of avian diseases, such as Avian Influenza, Avian Encephalomyelitis etc. in poultry is expected to restrain the market growth.

North America is the dominating region for global processed poultry meat market in terms of market revenue share owing to the surging demand for poultry meat and its processing equipment in North America, especially in U.S, Canada etc. However, Asia Pacific is expected to emerge as the fastest growing market during the forecast period 2016-2023 due to the increased consumption of poultry meat in developing countries including India, Japan, China, etc.

This has further led to the surging demand for conventional and processed poultry products in the Asia Pacific region. Furthermore, additional factors driving the Asia Pacific processed poultry meat market are increasing disposable income, economic growth and transition of consumer preferences towards value added food.

Moreover, Asia Pacific is the largest consumer of unprocessed chicken meat. However, factor responsible for increased demand of processed chicken meat in recent years is the increased consumer preference of processed or convenience foods in this region.

The global processed poultry meat market is influenced by the presence of leading companies, such as Hormel Foods Corporation, Marfrig Global Foods S.A., Nippon meat packers Inc., JBS S.A., Smithfield foods Inc., etc. Product launch, joint venture, merger and acquisition are some of the crucial strategies adopted by the key market players to gain competitive advantage.

Market Determinants

Market Drivers

  • Increased Health Consciousness Towards Animal Protein Rich Diet
  • Increasing Disposable Income
  • Increased Demand for Processed and Convenience Foods
  • Price Affordability of Poultry Meat

Market Restraints

  • Outbreaks of Avian Diseases

Market Opportunities

  • Government Support in Emerging Economies
  • Growth of Retail Sector in Developing Countries

Market Challenges

  • Intensive Market Competition

Key Topics Covered:

1. Introduction

2. Market Overview

3. Market Determinants


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4. Market Segmentation

5. Competitive Landscape

6. Geographic Analysis

7. Company Profiles

  • BRF S.A. (Brazil)
  • Bayle S.A. (France)
  • CTB Inc. (U.S.)
  • Cargill Incorporated (U.S.)
  • Cherkizovo Group (Russia)
  • Hormel Foods Corporation (U.S.)
  • JBS S.A. (Brazil)
  • John Bean Technologies Corporation (U.S.)
  • Marfrig Global Foods S.A. (Brazil)
  • Nippon Meat Packers Inc. (Japan)
  • Pilgrim’S Pride Corp. (U.S.)
  • Sanderson Farms Incorporated (U.S.)
  • Smithfield Foods Inc. (U.S.)
  • Sysco Corp. (U.S.)
  • Tyson Foods Inc. (U.S.)

For more information about this report visit https://www.researchandmarkets.com/research/rtp56x/global_processed?w=5

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SOURCE Research and Markets

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