African Tourism Board urgent appeal to Iran and the United States

A war between the United States and the Islamic Republic of Iran will not only send fear to American travelers, traveling for business and tourism but to the global travel and tourism industry as a whole.

Many countries and regions in Africa rely on tourism revenue as the main foreign currency earner. Ministers of Tourism from around the African continent are in disbelieve in the state of the world at this time, and some are nervous. Many heads of State in Africa don’t really know how to react.

Also, UNWTO  Secretary-General Zurab Pololikashvili has not made any statements, and Gloria Guevara, head of  WTTC  has not reacted.

Iran is an important country for the UNWTO Secretary-General. eTurboNews reported about it a year ago.

Hopefully, UNWTO is working behind the scene by pointing out to Iran and the U.S. about the consequences for the tourism industry in case of a growing conflict between the two nations.

The U.S. President tweeted yesterday he had 52 Iranian targets in site representing also Iranian Cultural sites. This was a threat targeting global heritage, and would not only punish Iran. Global heritage is part of global tourism.

Cuthbert Ncube, Chairman of the African Tourism Board seems to be the first tourism leader with a message to U.S. President Donald Trump and President Hassan Rouhani.

African Tourism Board is now officially in business
Cuthbert Ncube, ATB Chair

Cuthbert said on Sunday:


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“At the African Tourism Board (ATB)  we condemn the use of violence perpetrated by either party as violence begets violence, and in most cases, innocent people get caught up on the crossfire.

We therefore encourage and are pleading for a constructive dialogue between the United States and the Iran presidents Donald Trump and Hassan Rouhani.

The tension between the U.S. and Iran will affect Global Peace, and deprive connectivity within the tourism space.  Tourism is the livelihood for more than 10% of the global population and specifically, in Africa it is critical income needed by our people.

If the situation between the two nations is not checked and corrected it will raise mistrust, others will get involved and could spread like a bushfire.

We, therefore condemn in the strongest terms any act of violence. Such violence will most likely lead to retaliation and further escalate into a full-blown war.”

Joining the African Tourism board go to www.africantourismboard.com/join 

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About the author

Linda Hohnholz