Global Climate Change Non-Profit, Snow Lovers, Lands $50k Bitcoin Donation From Mysterious Cryptocurrency Patron, Pineapple Fund

LOS ANGELES, March 6, 2018 /PRNewswire/ — Bitcoin philanthropic institution, Pineapple Fund, has awarded a $50k donation to climate-change non-profit, Snow Lovers. The money will be used in support of the group’s goal of saving the winter season for posterity.

Snow Lovers, which promotes a healthy year-round eco-systems in partnership with those working in the snow industry, learned they had been selected for a donation in late February, when the enigmatic head of the Pineapple Fund, who goes by the name of “Pine,” and claims to be among the 250 largest holders of Bitcoin in the world, confirmed via email.

“I am hoping that we humans are able to protect winter before it’s too late. I know this is not going to happen by magic and will take concentrated effort, awareness, and action, but I am cautiously optimistic in humanity 🙂 ,” Pine wrote.

“Receiving money in this way is a game-changer for non-profits seeking to pursue urgent change since we didn’t have to wait for a grant,” said Snow Lovers’ founder, Kathleen Gasperini, who trained in the Climate Reality Leadership Corps under former Vice President Al Gore.

The only string attached to the Pineapple Fund donation was that Snow Lovers convert the currency to USD, which it has. The fund’s goal is to give away $86 million worth of Bitcoin. It has already awarded $20 million to 13 organizations.

“Saving winter is beyond a single season. It is vital for the health and beauty of life on this planet,” said Gasperini. “With help from the Pineapple Fund, we intend to amplify that message to create actionable skills in order to train, recognize and award people who are decreasing their carbon footprint.”


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Snow Lovers’ process includes pressuring ski resorts to commit to 100 percent renewable energy by 2030 in accordance with the Paris Climate agreement. The organization claims  representatives in wintry places around the globe who are well versed in the snow industries, which generate $70 billion annually, while channeling little into renewable energy. The Pineapple Fund donation kicks off a fresh round of fundraising for Snow Lovers, with the generous seed money serving to attract other concerned parties. Snow will always matter, Gasperini said, because, “It’s always winter somewhere.”

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SOURCE Snow Lovers

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