Boasting a range of world-class spas, wellness centres, and health facilities, the UAE – particularly Dubai – has turned into a unique travel destination for today’s health-conscious traveller.
Traditional practices that place greater focus on preventive healthcare, such as for example ayurveda, homeopathy, and yoga, have contributed to the robust growth of the sector significantly, every year normally catering to loyal clients who visit.
The Medical Tourism Index 2016 ranked Dubai number 1 in the Arab world and 16th globally, further boosting the emirate’s aspirations to attract half of a million tourists per year by 2020.
The industry has recorded a 10 % growth this season, rendering it a larger-than-$500-billion market and a rapidly advancing niche within the global tourism economy. This growth is marked by way of a profound shift in the true way wellness services are increasingly being perceived and consumed. Viewed as luxury or add-on services previously, they’re being woven into every part of daily lives now, making them section of work, travel, leisure, and healthcare.
Dr Raza Siddiqui, CEO of Arabian Healthcare Group and executive director of RAK Hospital, said: “Wellness and medical tourism in the UAE may be the new ‘non-oil economy’ for the spot.”
“In accordance with a news report, the united states leads the center Eastern wellness tourism market and makes up about 14 % of the Mena spa market. According to the figures, the tourism industry in the UAE will probably be worth around $36 billion, out which 12 to 13 % is contributed by wellness tourism. The trend that people see now could be that wellness tourists aren’t just coming here for spa, but also for holistic health insurance and rejuvenation or ayurvedic treatments also,” he said.
Capitalising on the increasing popularity, a larger percentage of enormous multitrillion industries, such as for example real estate, beverage and food, and travel, are incorporating wellness services to their businesses.
Spotting the trend is simple. Outdoor activities and relaxation sessions are lined up over the populous city. Modern workplaces are creating new initiatives to greatly help employees maintain a work-life balance. Smart technologies and applications such as for example artificial intelligence are increasingly being incorporated into health projects.
In-room yoga mats along with other advanced fitness facilities are actually staples in hotels. Properties offering recreational and wellness facilities are attracting an increasing number of discerning customers.
Dr Layla Al Marzouqi, director of health tourism department at the Dubai Health Authority, said: “Dubai’s attractiveness being an ideal leisure and tourism destination has been extending its scope recently to include health and fitness as another reason to go to the emirate.”
“The growing amount of visitors exceptional world-class health and fitness facilities in Dubai attests to the services obtainable in numerous packages the emirate provides, and we have been keen to keep developing this sector to supply happiness and excellence, a lifestyle that’s deeply embedded in Dubai’s culture.”
The current global wellness trends, as identified by the 2018 Global Wellness Trends Report, include “transformative wellness travel; the wellness kitchen; an elevated concentrate on lifestyle and health of parents through the half a year before they conceive a child; extreme challenges, treatments, and experiences that try to redefine human limits; efforts to sustain happiness; and the feminist wellness trend built around women empowerment.”
Stress management can be learning to be a key priority for some, therefore the demand for wellness services is likely to remain steady.
The UAE wellness and spa travel market, comprising both inbound and domestic travellers, represents 15 % of the full total tourism market roughly. Authentic Middle Eastern spa, wellness experiences, and beauty traditions like ‘hammam’ are gaining traction.
Dubai’s wellness tourists may also be increasingly pursuing various activities that add value with their travel experiences and personal well-being. Customers devote to rejuvenation and relaxation, plus they would choose sauna therapies usually, yoga, massages, and spas, besides cosmetic procedures such as for example anti-aging therapies.
Travellers’ search for options to keep health while on the holiday has been reshaping the tourism market in the UAE.
Vyara Tosheva, manager of East Crescent Wellness and Spa at the Palm Jumeirah, said: “Currently, around 10 % of the hotel’s guests approach us, seeking our services and we have been working towards increasing this to at the least 15 % next year.”
“Our clientele includes UAE residents, locals, and expats, with expats from Kuwait and Oman predominantly. Europeans who come seeking our treatments include French nationals mostly, accompanied by UK residents. Detox, energy healing, holistic weight reduction, and anti-aging therapies will be the most sought-after treatments.”
The land of sunlight, sand, and the ocean has become the sought-after destinations for travellers now. With a focused and structured method of medical and wellness industry, Dubai has risen through the ranks on the wellness index consistently. Where people and their interests are in the center of policy-making and businesses, industries are bound to thrive and prosper.
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