“As we bring The Whitley to life and usher in a new generation for one of Buckhead’s most storied addresses, we’re excited to have David Friederich join our team,” said Gerald Barrack, senior vice president, operations and hotel transitions, HEI Hotels & Resorts. “With more than 20 years of luxury management experience, Friederich’s thorough understanding of, and vision for, the luxury space will help us solidify The Whitley as a truly iconic, sophisticated and hospitable haven in Atlanta.”
A seasoned leader and innovator in the hospitality realm, Friederich joins The Whitley after six years with the Kessler Collection, most recently as Corporate Vice President of Operations. Previously, Friederich served as Regional General Manager overseeing The Kessler Collection’s Orlando-area properties, and before that as General Manager for the hotelier’s Grand Bohemian Orlando – one of Condé Nast‘s “Top Hotels in Florida.” Prior to his time with the Kessler Collection, Friederich held management and director roles across a number of reputable luxury hotel and resort brands, including Rancho Valencia Resort, La Valencia Hotel, Keowee Springs Lodge and Spa, The Cloister Hotel at Sea Island, The Wigwam Resort and Four Seasons.
Following an extensive rebranding and refresh, The Whitley is scheduled to open its doors December 1, 2017, and is taking reservations today. Combining the rich history and Southern charm of the Buckhead neighborhood with the unmatched luxury and service of The Luxury Collection, The Whitley will treat guests from around the world to tailored stays featuring timeless, yet trendsetting chic design and gracious hospitality.
To learn more about The Whitley, please visit www.starwoodhotels.com or call 404-237-2700.
About The Whitley
Newly rebranded and situated in the heart of Atlanta’s urban chic Buckhead neighborhood, The Whitley pays tribute to historic trailblazer and Buckhead founder, John Whitley, introducing a luxurious space for gathering and idea sharing to the thriving, metropolitan hub. The Whitley intertwines timeless and chic to captivate guests with authentic Southern hospitality, cosmopolitan style and luxurious experiences, with some of the world’s best shopping and nightlife just minutes away. The luxury hotel’s 507 rooms, including 56 spacious suites, feature sweeping views of the Atlanta skyline and thoughtful appointments, capturing the essence of Buckhead sophistication and the hotel’s characteristic charm. Maintaining Buckhead’s historic purpose as a meeting space, The Whitley is also a superlative setting for gatherings of all kinds, with 31 diverse event spaces covering more than 30,000 sq. ft., including the 5,000 square foot Legacy Ballroom with outdoor Patio.
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SOURCE The Whitley
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