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eTN becomes a SUNx SDG 17 Partner calling for Climate Sanity in Tourism on Earth Day

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In nature, nothing exists alone is the message for Earth Day 2019. Announcing the public launch of its “SDG17 Partners Program” on Earth Day 2019, Professor Geoffrey Lipman co-founder SUNx, calls and president of the International Coalition of Tourism Partners (ICTP) asks the Travel & Tourism sector to join its “Plan For Our Kids” and take the “Climate Sanity” Pledge.

Professor Lipman, former Executive Director at IATA, President of WTTC and Assistant Secretary-General UNWTO, said:

“I’m confident that Travel & Tourism will play a leadership role in the global shift to a New Climate Economy: we just need a pathway for change and that lies in our faith in the next generation”

SUNx a legacy for Planetary Champion Maurice Strong has created a “Plan For Our Kids”, aiming to recruit 100,000 STRONG Climate Champions to advance its vision of a no Carbon 2050 sector totally compliant with the evolving goals of the Paris Accords.

He added “During the past year we have seen a welcome intensification of the pressures for a new commitment to Climate Sanity, which stops discussing whether climate change is existential and just gets on with solutions. That’s the common message from Greta Thunberg’s Friday’s for Futures and AOC’s Green New Deal: it’s the message from Earth Scientists and Nobel Economists: it’s the plea from Sir David Attenborough.

”Lipman concluded “SDG 17 Partners will share our long-term vision on the fact that Climate Change is eXistential and that we have to act NOW, as if this Earth Day is the first day of the rest of our lives. We all have different starting positions, based on our separate realities: but we have a shared goal of meeting the Paris Agenda and together taking a “No Carbon 2050 moonshot”. We can deliver Climate Friendly Travel ~ measured plans: green growth: 2050 no carbon proof “

Juergen Steinmetz president of the eTN Corporation said “We are proud to become a SUNx SDG 17 Partner and provide preferential support for this great cause. As long as I have known Geoffrey Lipman, he has been drumming home the message that Climate Change is eXistential and that if we don’t fix it now, it will fix us. We are in, and will use all our links, like ICTP and the African Tourism Board to support Climate Friendly Travel. going forward”.

For more on SUNx and its SDG 17 Partnership Program please contact: go to www.thesunprogram.com

What is Earth Day?

The first Earth Day on April 22, 1970, activated 20 million Americans from all walks of life and is widely credited with launching the modern environmental movement. The passage of the landmark Clean Air Act, Clean Water Act, Endangered Species Act and many other groundbreaking environmental laws soon followed. Twenty years later, Earth Day went global, mobilizing 200 million people in more than 190 countries and lifting environmental issues onto the world stage.

On April 22, 1970, millions of people took to the streets to protest the negative impacts of 150 years of industrial development.

In the U.S. and around the world, smog was becoming deadly and evidence was growing that pollution led to developmental delays in children. Biodiversity was in decline as a result of the heavy use of pesticides and other pollutants.

The global ecological awareness was growing, and the US Congress and President Nixon responded quickly. In July of the same year, they created the Environmental Protection Agency, and robust environmental laws such as the Clean Water Act and the Endangered Species Act, among many.

One billion people

Earth Day is now a global event each year, and more than 1 billion people in 192 countries now take part in what is the largest civic-focused day of action in the world.

It is a day of political action and civic participation. People march, sign petitions, meet with their elected officials, plant trees, clean up their towns and roads. Corporations and governments use it to make pledges and announce sustainability measures. Faith leaders, including Pope Francis, connect Earth Day with protecting God’s greatest creations, humans, biodiversity and the planet that we all live on.

Earth Day Network, the organization that leads Earth Day worldwide, has chosen as the theme for 2018 to End Plastic Pollution, including creating support for a global effort to eliminate primarily single-use plastics along with global regulation for the disposal of plastics.  EDN is educating millions of people about the health and other risks associated with the use and disposal of plastics, including pollution of our oceans, water, and wildlife, and about the growing body of evidence that plastic waste is creating serious global problems.

From poisoning and injuring marine life to the ubiquitous presence of plastics in our food to disrupting human hormones and causing major life-threatening diseases and early puberty, the exponential growth of plastics is threatening our planet’s survival.

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Thomas Cook selling its travel business: Chinese investment fund interested

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Thomas Cook is the world’s oldest tour operator and was founded in Market Harborough in 1841 by businessman Thomas Cook. It started off with organized railway outings for members of the local temperance movement.

The travel company received approaches for parts of its business and the company as a whole, according to reports. The business put its airline up for sale in February and it said last month it would close 21 stores across the country and cut more than 300 jobs.

Chinese investment firm Fosun International could be a bidder for the company’s tour operating business, which runs a joint venture with Thomas Cook in China. It could be months before any formal offer is lodged, and there is no guarantee one will be made.

Thomas Cook now has annual sales of £9bn, 19 million customers a year and 22,000 staff operating in 16 countries.

In September, Thomas Cook said profits would be hit after the summer heat wave saw many take their holidays in the UK. It issued a second profit warning in November, when it said winter bookings were also down.

The shop closures will take the number of Thomas Cook outlets down to 566. It said a consultation with staff and unions had begun.

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How Emirates is supporting and preserving biodiversity

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Taking its environmental responsibilities seriously and championing wildlife conservation across different corners of the planet, the Emirates Group is playing its part to support and preserve biodiversity.

The Dubai Desert Conservation Reserve and Emirates One&Only Wolgan Valley in Australia both illustrate the Group’s long-standing focus on protecting fragile ecosystems and support for sustainable tourism in very different parts of the world.  Both conservation reserves protect valuable ecosystems and at the same time provide unique and sustainable experiences for visitors from around the world.

The Dubai Desert Conservation Reserve

The Emirates Group funds the operations of the 225 square kilometre Dubai Desert Conservation Reserve (DDCR), an inland desert habitat that has been protected by government mandate since 2003. This is the largest piece of land that Dubai has dedicated to a single project and aims to preserve Dubai’s unique desert environment for future generations. The DDCR plays an important role in ecological research, actively collaborating with both local and international universities. The findings and results of the research studies help to enhance knowledge of the desert ecosystem, gather scientific data around rare and endangered desert species, monitor its balance and preserve its natural environment.

The reserve is also a focal point for conservation programmes aimed at restoring populations of some of the UAE’s wildlife, such as the Arabian gazelle, sand gazelle and Arabian oryx. Since their reintroduction into the DDCR, the antelope species have thrived, and their populations have significantly increased, triggering the process of looking into relocating some oryx and gazelle species to other protected areas within the region. Over 250 endangered Macqueen’s bustard (houbara) were also released this year with 25 of them fitted with tracking devices to monitor their movement and breeding progress.

In 2018, the DDCR was visited by more than 285,000 tourists, through Arabian Adventures, various Emirates partner tour operators, and the Al Maha Desert Resort. The DDCR offers low-impact desert experiences in addition to desert clean-up activities in coordination with Arabian Adventures. During 2018 the DDCR was accepted as a candidate for the IUCN Green List for Protected and Conserved Areas, a global standard for the world’s most effectively managed Protected Areas.

Emirates One&Only Wolgan Valley

Emirates has been supporting the protection of Australia’s extraordinary wildlife and plant life for over 10 years, through the conservation-based Emirates One&Only Wolgan Valley in New South Wales. The property was the first luxury resort in the world to receive an internationally-recognised carbon neutral certification from New Zealand based CarboNZero, undergoing a comprehensive greenhouse gas emissions assessment. Emirates One&Only Wolgan Valley also conducts regular research to identify opportunities and challenges for endangered species conservation. Efforts have also been underway to help restore vital vegetation and tree planting activities, which have helped to re-establish habitats for vital bird populations, essential for their long term survival.

Emirates and Emirates One&Only Wolgan Valley jointly funded the development of the WomSAT app and website in collaboration the University of Western Sydney to help researchers identify opportunities for wombat conservation. Wombats are threatened by sarcoptic mange, an unpleasant and often fatal skin disease that afflicts Australia’s largest burrow builder. The tool is used to record wombat sightings and track population health to help treat wombats afflicted by sarcoptic mange. Emirates One&Only Wolgan Valley is also spearheading a number of other conservation projects, such as the Wolgan River Restoration Project, an ongoing weed management programme, and supporting research projects with Western Sydney University.

United for Wildlife and The Buenos Aires Declaration

Since 2015, Emirates has continued its strong support for actions to stem the illegal trade in wildlife and wildlife products, which is having devastating consequences for endangered animals and the environment in many parts of the world. In 2018, the Emirates Group also signed the Buenos Aires Declaration on Travel and Tourism and Illegal Wildlife Trade, an effort led by the World Travel & Tourism Council (WTTC) to reach a billion travellers with messages to fight the illegal wildlife trade and work with communities to develop sustainable tourism that provides livelihoods and protects wildlife. The WTTC and World Wildlife Fund are developing guidelines to eliminate illegal wildlife trafficking from the travel and tourism supply chains.

The Emirates Group has also adopted a zero-tolerance policy to wildlife trafficking and has set up training for its employees to identify and look out for warning signs of smuggled wildlife products during cargo transportation and screening. Emirates will not carry banned species, hunting trophies or any products associated with illegal wildlife activities.

Using its brand power to raise awareness around the illegal trafficking of endangered wildlife, Emirates emblazoned four of its A380s with special wildlife decals. Since then the aircraft have flown millions of kilometres across 48 cities in 29 countries on close to 6,000 flights taking this important message around the world and spurring conversation around wildlife preservation.

dnata Wildlife Conservation and Nature

dnata recently signed an MOU with the University of Pretoria in South Africa to support their research and rehabilitation projects. Under dnata4good, the partnership aims to safeguard wildlife and the environment by strengthening and enhancing research, veterinary training and awareness, increasing involvement through volunteer opportunities and ensuring needed measures are taken to care for injured animals and rehabilitate them to go back into the wild. The initiative will be partially driven by employee participation to protect fragile biodiversity in South Africa and to maintain balanced ecosystems.

Give a Ghaf

Emirates Group employees living in Meydan Heights (UAE) will be taking part in a Ghaf Tree planting event on 27 April in partnership with Goumbook. The event aims to raise awareness about the importance of conserving the living desert, with a specific focus on the Ghaf tree. The Ghaf is a drought tolerant, evergreen tree which can withstand harsh desert environments, and can be used for greening purposes whilst saving water.

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No Easter Travel for Palestinian Christians in Gaza

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There are around 1,100 Palestinian Christians in Gaza, many of whom are descended from the earliest Christians in Palestine (where Christianity originated). For the first time, Israeli authorities denied all travel permits to Palestinian Christians from Gaza to celebrate Easter as they do each year, by processing from Bethlehem to Jerusalem to follow the path of Jesus in the Resurrection.

Can such a restriction be justified by security needs only?

Human right watchers say, Israel’s decision to outright deny movement between Gaza and the West Bank this Easter constitutes a further violation of Palestinians’ fundamental rights to freedom of movement, religious freedom, and family life. The increased restriction on the movement of Palestinian Christians points to further implementation of Israel’s ‘separation policy’: a policy restricting movement between Gaza and the West Bank which deepens the split between the two parts of the occupied Palestinian territory.

The number of permits issued has diminished each year, and have included blanket bans on anyone under age 55 – but this is the first year that the Israeli military allowed no  Palestinian Christians from Gaza to travel to Jerusalem for Easter.

While some practice the Latin faith and mark Easter on the 21st of April this year, many others are Eastern Orthodox and celebrate Easter on the 28th. Their traditional ceremonies involve a commemoration of Palm Sunday in Bethlehem, then a procession from the Church of the Nativity in Bethlehem to the Church of the Holy Sepulchre in Jerusalem, where Christians believe Jesus was resurrected after death.

According to the Israeli human rights organization Gisha, “The Coordinator of Government Activities in the Territories (COGAT) published the quotas set by Israel for holiday permits to be granted to for Christian Palestinians living under Israel’s control. The quota allocated by COGAT for holiday permits for Gaza residents this Easter is limited to only 200 people over the age of 55, and only for travel abroad; the quotas for West Bank residents are limited to 400 permits for travel abroad, and visits in Israel. This means that Palestinian families separated between Gaza, Israel and the West Bank will not be able to mark the Easter holiday together. It also means that all Christians in Gaza are being denied access to family and to the holy sites in Jerusalem and the West Bank.

The ban on Gaza Christians comes after Israeli military authorities announced the full closure of the West Bank and Gaza for Palestinian residents during the week of Passover, from April 19th to 27th. Israeli military authorities, which control all aspects of life for the occupied Palestinians living under their rule in Jerusalem, the West Bank and Gaza, frequently closing all Palestinian areas and preventing Palestinians from moving between Palestinian towns during periods of Jewish holidays.

In 2016 at least 850 Christian Palestinians from the Gaza City Strip traveled to celebrate Easter in Bethlehem and occupied East Jerusalem after Israeli authorities agreed to grant them permits.

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Millennium Airport Hotel Dubai honors Spaceship Earth

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The Millennium Airport Hotel Dubai joined the Earth Hour celebration this spring emphasizing its commitment to addressing environmental issues for Spaceship Earth – a world view encouraging everyone on the blue planet to act as a harmonious crew working toward the greater good.

The hotel took part in the movement through several initiatives in Dubai.

A majority of the hotel participated by turning off their non-essential lights for an hour contributing to the global efforts to raise awareness of the impact energy savings. Also, the hotel turned down the lights in the lobby, restaurants and other public areas.

The hotel management encouraged the guests to participate through placing letters in the rooms as a reminder to encourage them to do the same.

Human Resources team prepared a few activities at the colleague’s accommodation such as cake cutting, games, and awarding for minimal consumption of water and electricity.

Earth Hour is now the world’s largest grassroots movement for the environment, inspiring millions of people to act for our planet and nature. It is an initiative led by the World-Wide Fund for Nature (WWF).

Commenting on the initiatives, Mr. Simon Moore, General Manager of Millennium Airport Hotel Dubai said, “This year, we celebrated the diversity of life on Earth, and we invited not only our hotel guests and colleagues but also our friends and families. Earth Hour complements our Green Key strategy and ambition to be the driving force of a more sustainable hospitality industry.”

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IATA Report: Aviation continues to deliver solid

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The International Air Transport Association (IATA) announced global passenger traffic results for February 2019 showing total revenue passenger kilometers (RPKs) rose 5.3%, compared to February 2018. This was the slowest rate of growth in more than a year but still in line with long-term demand trends. Monthly capacity (available seat kilometers or ASKs) increased by 5.4%, and load factor slipped 0.1 percentage point to 80.6%, which is still high by historic standards.

“After January’s strong performance, we settled down a bit in February, in line with concerns about the broader economic outlook. Continuing trade tensions between the US and China, and unresolved uncertainty over Brexit are also weighing on the outlook for travel,” said Alexandre de Juniac, IATA’s Director General and CEO.

February 2019
(% year-on-year)		 World share1 RPK ASK PLF
(%-pt)2		 PLF
(level)3
Total Market 100.0% 5.3% 5.4% -0.1% 80.6%
Africa 2.1% 2.8% 1.1% 1.1% 70.4%
Asia Pacific 34.5% 6.3% 5.8% 0.4% 82.6%
Europe 26.7% 7.3% 7.7% -0.3% 81.5%
Latin America 5.1% 5.0% 5.5% -0.4% 81.3%
Middle East 9.2% -0.9% 2.7% -2.6% 72.6%
North America 22.4% 4.2% 3.9% 0.3% 80.8%

 

nternational Passenger Markets

February international passenger demand rose 4.6% compared to February 2018, which was a slowdown from 5.9% growth in January. Capacity climbed 5.1%, and load factor dropped 0.4 percentage point to 79.5%. Airlines in all regions but the Middle East showed traffic growth versus the year-ago period.

  • European carriers showed the strongest performance for a fifth consecutive month in February. Passenger demand increased by 7.6%, compared to a year ago, unchanged from January. Europe’s continuing strong performance provides a paradox given Brexit concerns and signs of a softer economic outlook. Capacity rose 8.0% and load factor slid 0.3 percentage point to 82.3%, which still was the highest among regions.
  • Asia-Pacific airlines’ February traffic rose 4.2% compared to the year-ago period, a substantial slowdown from the 7.2% increase recorded in January. The timing of the Lunar New Year holiday in the first week of February this year may have shifted some traffic to January. Capacity increased 4.7% and load factor dipped 0.3 percentage point to 81.0%.
  • Middle East carriers recorded a 0.8% traffic decline in February compared to a year ago, the only region to report a drop year-over-year. Capacity rose 2.9% and load factor fell 2.7 percentage points to 72.6%. Broadly speaking, passenger volumes of the region’s airlines have been moving sideways for the past 12 – 15 months.
  • North American airlines’ traffic climbed 4.2% in February, a decline from 5.4% growth in January. Capacity rose 2.9% and load factor was up 1.0 percentage point to 79.0%. Signs of softening economic activity at the end of 2018, in conjunction with the effects of ongoing tensions between the US and several of its trading partners, may be mitigated by the region’s low unemployment and generally sound economic backdrop.
  • Latin American airlines saw traffic rise 4.3% compared to February 2018, a slippage from 5.4% annual growth in January. Capacity increased by 5.6%, and load factor dropped 1.0 percentage point to 81.4%. Renewed economic and political uncertainties in a number of key countries may weigh upon air transport demand in coming months.
  • African airlines experienced a 2.5% rise in traffic for the month compared to the year-ago period, down from 5.1% growth in January. Concerns over conditions in the largest economies are contributing to the slowdown. Capacity rose 0.3%, and load factor climbed 1.5 percentage points to 69.7%.

Domestic Passenger Markets

Domestic travel demand rose 6.4% in February compared to February 2018, down from 7.4% annual growth in January. All markets except Australia reported increases in traffic, with India recording its 54th consecutive month of double-digit percentage growth. Domestic capacity climbed 5.8%, and load factor edged up 0.5 percentage point to 82.4%.

 

  • China topped the growth chart for a second month in a row, with RPKs up a strong 11.4% year-on-year, although this was down from 14.5% growth in January compared to a year ago.
  • Brazil’s domestic traffic increased 5.8% in February, compared to a year ago, the fastest pace in more than six months and more than double the 2.6% year-over-year rise for January. Brazil was the only domestic market tracked by IATA to show an increase in the year-on-year growth rate compared to January 2019.

The Bottom Line

“While overall economic confidence appears to be softening, aviation continues to deliver solid results, helping to sustain global commerce and the movement of people. The Brexit deadline has come and gone with no separation agreement, but with vital air connectivity between the UK and the Continent maintained for the present. Temporary measures, however, are no substitute for a comprehensive Brexit package that will ensure that the Business of Freedom is able to play its vital role in contributing to the well-being of the region—and the world,” said de Juniac.

Read the full February Passenger Traffic Analysis  (pdf)

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Climate Resilience Program for Travel & Tourism announced at WTTC Global Summit

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Speaking today at the WTTC Global Summit in Seville, Professor Geoffrey Lipman, SUNx Co-founder and President of the International Coalition of Tourism Partners (ICTP), a travel and tourism coalition of global destinations committed to quality service and green growth, announced the launch of a Lifetime Learning program to support the Tourism sector as it transforms to Climate Friendly Travel. He said:

“Deep down, most people know, Travel & Tourism must respond to the eXistential challenge of Climate Change, must fully align with the Paris Agreement targets, and must play a leading role in the Green New Deal paradigm shift. Our sector is a central part of the human activity – social, economic and environmental: its influence and impact are growing: its role in development is fundamental. Mobility is a part of our DNA.”

SUNx – a legacy program for Maurice Strong, the father of sustainable development – has crafted the start of a response. “Plan For Our Kids” will create 100,000 STRONG Climate Champions in all UN States by 2030.”

Alongside Professor Lipman were program partners Robin Ingle CEO of leading Canadian-based global travel risk management and travel insurance provider Ingle International Inc., and Hamish Keith, CEO of South Asia Travel specialist EXO Travel Group.

Working with Ingle International as its first global sponsor and EXO Foundation as the first regional sponsor, SUNx want to help prepare the next generation of decision makers, as well as help companies and communities connect with them.

Just 50 STRONG Climate Champions in each State, every year for the next decade will see a global movement of 100,000 by 2030. They will be from the Greta Thunberg generation. They will have the same vision, commitment and tenacity.  They will help to build the thinking; drive the behaviour, identify innovations and influence the fundamental government and industry actions needed to deliver Climate Friendly Travel.

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America’s Best Ecotourism Destinations ranked

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Ranking series of “America’s Best Ecotourism Destinations” were released today.

Whether it is strolling along a beach in California or spotting alligators in the Everglades, traveling is an exciting experience. Caught up in all of this excitement though, few people stop and think about the impact they are having on the environment and the local communities they are visiting. In response to the carelessness of many tourists and money-sucking tourist magnets, a movement known as “ecotourism” is becoming increasingly popular. The staff at RAVE Reviews is a fan of both sustainable living and traveling. It just made sense to find the best Ecotourism destinations that people can sustainably visit and enjoy.

Ecotourism is essentially sustainable travel that focuses on supporting untapped natural beauty instead of massive tourist machines. No more buying overpriced souvenirs in Times Square and throwing the plastic wrapping on the ground. Ecotourism would have you animal spotting along Virginia’s Birding and Wildlife Trail, or maybe even immersing yourself in a Native American living history experience at Colorado’s Indigenous Roots LLC. This ranking plans out the perfect ecotourism road trip across the country. For convenience, RAVE also included recommendations for activities and lodging near each destination.

In determining which destinations to feature, the experts compared reviews from sources across the internet and took into account multiple factors such as the number of eco-tourist attractions in the region, availability of eco-lodging near the destination, degree of community support for ecological initiatives, and if the destination made sense in the routing of the trip.

The full list of featured destinations includes:

Appalachian National Scenic Trail, Georgia

Asheville, North Carolina

Chicago, Illinois

DownEast Acadia, Maine

Half Moon Bay, California

Hawley Earthfest, Pennsylvania

Indigenous Roots LLC, Colorado

Kasha-Katuwe National Monument, New Mexico

Lake Erie, Ohio

Mount Rainier National Park, Washington

Omega Institute for Holistic Studies, New York

Portland, Oregon

The Everglades, Florida

The Ozarks, Missouri

Virginia Birding and Wildlife Trail, Virginia

Washington D.C., District of Columbia

World Birding Center, Texas

Yellowstone National Park, California

Yosemite National Park, California

Zion National Park, California

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“Plan For Our Kids” and “African Earth Lung” to launch at WTM Africa

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eTN Publisher Juergen Steinmetz talks to Professor Geoffrey Lipman Co-Founder of SUNx – STRONG Universal Network, about the development of “Plan For Our Kids” and the signature “African Earth Lung” to be launched during WTM Africa.

Steinmetz  

Hey Geoffrey, I wanted to get an update from SUNx for  WTM Africa

Lipman

Hi Thomas, we’re just rolling out “Plan for Our Kids” (PFOK)  launched at WTTC’s COP 24 event in Poland at the end of last year. Its goal is to create 100,000 STRONG Climate Champions by 2030 across all UN States. It’s a low cost, CSR linked program, with lifetime learning, from school through graduation into corporate training programs, and it will support Climate Friendly Travel ~ measured to manage: green to grow & 2050 proof to innovate. It will provide cloud connected online education, analytics and a heavy emphasis on innovation, to spread best practice around the system.

Steinmetz

Why is this different from what other organizations like WTTC or UNWTO do ?

Lipman

It’s complementary to all the excellent SDG related sustainability initiatives, of industry and government organizations – across the mobility, hospitality, technology spectrum.  PFOK is just totally focused on responding to eXistential Climate Change. Because if we don’t fix that, all the other stuff won’t matter. So, it targets the next generation of decision makers. And we are appealing to companies and communities who connect with them for the strategic engagement and financing support to make it happen. Industry leaders, financial services, technology innovators all have a massive stake in the future. SUNx is just a catalyst.

Steinmetz 

Why the next generation……… What about now?

Lipman

Climate change is a multi-generational issue. The last generation defined it: This generation recognized it. The next generation will be in the middle of it. They don’t have the institutional baggage and they will have the mindset to implement solutions.

But we have to start now – that’s the climate scientists’ message: that’s the economists’ message and that’s the Greta Thunberg message.

I kind of like the Titanic analogy.  At the end of the day we have to avoid the iceberg and if we do that the ship sails on, life carries on and evolves. But the ship takes a long time to change course – in the case of the Paris Agreement 5 years from 2015 inception to 2020 coming into force. 2030 to ramp up and integrate with the SDG’s And 2050 to stabilize at liveable weather conditions.

Steinmetz

OK why 100,000 STRONG Champions– or did you pull the number out of the air.

Lipman

Well it’s a significant target of educated thought leaders – even for a global  movement – but it’s basically the equivalent of 500 for every UN State. Even for a small island that’s not huge. For a big State we know it will spawn more. And we have a decade to put them in place. They’ll be the Greta Thunberg support system for our sector – helping ensure that Paris targets are met. What’s exciting is that we will be able to provide them with dynamic lifetime learning from our web portal, focused good practice from across the global climate resilience spectrum and a capacity to spread innovation on a real time basis.

Steinmetz    How Will you Finance such an Ambitious Program

Lipman

Visionary Corporate Sponsors from the Travel & Tourism sector and supporting industries, as well as far thinking public sector sources; will take it to scale, country by country. We have a Sponsor and Impact Investor program, as well as a country initiative that costs just 5000 Euro. And we operate as an NGO with low costs and high focus.

We’ve been fortunate to find our first Anchor Sponsor, of 12 we are seeking worldwide for 2019/2020 – and we are grateful to Robin Ingle for his willingness to step up to the plate so quickly. Our plan calls for one from each sub-sector – Transport: Hospitality: Travel Services: from each of 3 regions. Americas: Europe / Middle East/ Africa: Asia/Pacific. As well as one leader per UN State.

Our signature African Earth Lung will of course  require a much bigger Alliance, with much greater finance. But frankly it’s a once in a lifetime opportunity to do something that can have such clear global and local significance. I  saw it before at Rio 92 when Maurice Strong mobilized so much for the planet and a focus on the Amazon. We think this is our chance to help the world and the Congo Basin.

Steinmetz Will you ever stop this kind of corporate campaigning

Lipman

I doubt it.  I worked for IATA for the first 20 years of my career – a wonderful organization that instilled a sense of purpose –  its first Director General told a journalist when he was in his 90’s, that his days began by crawling out of bed to get the Times Newspaper from the doormat. He turned to the obituary column and if he wasn’t there, he got dressed & carried on with life. I’m kind of from that school of thought.

For more information on SUNx, please visit: https://www.thesunprogram.com/

3 min Video About SUNx

 

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