Travel & Tourism Industry release:
LOS ANGELES, June 19, 2017 /PRNewswire/ — Overnight, a peer-to-peer travel booking platform, today launched a private home-sharing program called Groups in conjunction with Girls LOVE Travel, a network of 350,000 travel-loving women who strive to empower each other to experience the world. Groups gives users the opportunity to search for and book stays exclusively with trusted networks and friends. Home-sharing through private networks such as Groups or Friends is the ideal option for people who are interested in becoming a host but hesitant to open their home to a stranger.
Overnight’s mission is to make travel more accessible and attainable for everyone. While cost is a key issue for travelers, trust is perhaps even more important — both for travelers and home-sharing hosts. This is especially true for female travelers. Groups paves the way for a more trusted marketplace by connecting hosts with either people in their Friends network or members of private groups they’ve joined. In conjunction with the launch, Overnight also released a tool that eschews conventional pricing, allowing hosts to set exclusive prices for Friends and travelers in common groups. The three-tiered pricing tool was added after the company discovered that home-sharing hosts were willing to lower their prices when they had some sort of connection to their guests.
“Our goal is to ultimately de-stigmatize home-sharing, especially between friends. We see Groups as the key to helping more people not only feel comfortable opening their home, but also asking for payment,” said Asher Hunt, CEO and co-founder of Overnight. “Hosts can find comfort in the fact that they’re opening their home to someone they’re already connected with through a private network, and travelers can save a little money because it’s much more cost-effective to stay with people you know while traveling. We truly couldn’t have picked a better group to kick off this program with than Girls LOVE Travel – we’re thrilled to be able to help them experience this wild and crazy world with each other.”
“At Girls LOVE Travel, we empower active and aspiring female travelers to explore the world,” said Haley Woods, Founder of Girls LOVE Travel. “Since the beginning, the number one request within the Girls LOVE Travel community has been for a safer, more cost-effective way to travel and stay with other GLT members. With the launch of Groups, our partnership with Overnight provides members with the opportunity to do just that. No travel journey is too great or too small to have a life-changing impact on the woman who takes it; whether our members are acting as hosts or staying on as guests, the experiences they’ll share stand to transcend the very technology that makes them possible—and we couldn’t be more excited!”
Today, Groups is available exclusively to Girls LOVE Travel, and Overnight is now inviting other communities to apply for the program. Interested groups looking to join the pilot program can apply here, https://www.joinovernight.com/groups
To further increase accessibility for all travelers, today’s announcement also revealed Overnight’s first web-based platform for instant and advanced booking, in addition to the app available on iTunes. To learn more about Overnight, please visit: https://www.joinovernight.com/
Overnight was founded in 2015 as a marketplace to book same-day rooms with locals and has since expanded to offer advanced bookings, private hosting and listings based on mutual social connections. The application currently boasts more than 5,000 hosts in over 70 countries, and is quickly emerging as an essential travel app for those that value experience over planning, memories over logistics and making new friends over ordering room service.
Overnight closed $2.5 million in Seed Funding in February 2016 led by Accomplice and Crosscut Ventures.
About Girls LOVE Travel
Girls LOVE Travel® (GLT), founded December 2015, is a fast-growing community of nearly 350,000 women ages 15-90 from around the globe. Founder Haley Woods manages a team of over 60 volunteers hailing from 6 continents. Girls LOVE Travel has been recognized as one of the most engaging groups on Facebook, and Haley will be speaking at the upcoming Facebook Communities Summit—topic: “Growing Your Community.”
In navigating issues of safety, encouraging member socializing and supporting active and aspiring travelers, GLT encourages women to explore the world fearlessly. GLT is a network where women can regularly request help, find up-to-date resources during world events, access 100+ local chapters and topic-specific subgroups and connect with like-minded souls who love to travel. Future plans for the group include expanding GLT’s social outreach, philanthropic giveback and world citizenship within its member base.
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