DALLAS, March 22, 2018 /PRNewswire/ — SPM Communications, a public relations, crisis management and social media marketing agency, has added home decor specialty retailer Kirkland’s to its roster of national and regional retail, food, apparel, restaurant and lifestyle clients.
Tennessee-based Kirkland’s has more than 400 stores in 36 states. It is a leading retailer of home decor accents and gifts, offering a wide selection of unique indoor and outdoor furniture, rugs, mirrors, lighting, wall art, home and garden accessories and seasonal items at affordable prices.
As agency of record, SPM will help Kirkland’s increase its national brand awareness among new audiences through media and influencer relations.
“SPM has demonstrated strong national media relations capabilities and a creative, strategic approach that brings brands to new audiences in fresh, authentic ways,” said Kirkland’s Vice President of Marketing Anthony Price. “Having worked with them in the past, I also know that SPM offers true partnership that makes them a valuable part of the marketing mix.”
“We are fans of Kirkland’s and the client team that is driving big things for the brand in 2018,” said SPM founder and President Suzanne Miller. “Kirkland’s has earned a loyal following among customers looking for affordable modern farmhouse decor, and this year we will help introduce the brand to a wider audience of home decor enthusiasts across a range of styles.”
Other recent client additions at SPM include Haggar Clothing Co., makers of the best-selling dress and casual pants in the U.S.; world fitness leader Gold’s Gym; craft hummus brand Lantana; and American-French cafe Mimi’s.
About SPM Communications, Inc.
Founded in 1999, Dallas-based SPM Communications is ranked in the top 20 independent food and beverage specialty PR firms in the U.S. by O’Dwyer’s. The company provides media and influencer relations, crisis management and social media marketing to multiple brands within its areas of expertise, including national and regional restaurant, food, retail, apparel and lifestyle brands. SPM has been featured in The Wall Street Journal for its “No Jerks” policy of mutual respect and trust among clients, team members and company leaders. More information is available at www.spmcommunications.com, www.Facebook.com/spmcommunications and on Instagram @spmcomm.
SOURCE SPM Communications
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