Travel & Tourism Industry release:
Commonly referred to as ‘the Main’, Boulevard Saint-Laurent acts as a celebrity hot spot, with regular visits from celebrities travelling to Montreal. The Main frequently attracts the likes of international sensations including Justin Bieber, Drake, Rihanna, and Canada’s Prime Minister and Montreal native, Justin Trudeau. Schwartz’s Delicatessen, a national treasure, is co-owned by Canadian music icon Celine Dion, who is frequently spotted at the famed deli picking up lunch and donating food to several local charities.
As a district known for its culture and entertainment, the boulevard is also home to many art installations and events including Nuit Blanche and Mural Festival. As Canada’s largest street festival, Mural Festival featured over 80 murals and installations, leaving over a dozen new art pieces as permanent installations. Select pieces of art act as an homage to famous athletes and musicians who have a strong connection to Montreal, including installations of baseball all-star Jackie Robinson and the legendary singer-songwriter Leonard Cohen.
A unique destination for visitors from all around the world, Boulevard Saint-Laurent represents more than 600 businesses and organizations creating a cultural hub. Rich in heritage, its attractions are as diverse as they are trendy. Almost as old as the city itself, Boulevard Saint-Laurent has a history as original and unique as Montreal.
Boulevard Saint-Laurent continues to see a massive revitalization making it a place of cultural, gastronomical and social avant-garde. As the city’s main artery, the boulevard runs centrally through Montreal, splitting the city in two while uniting the Montreal community around one truly unique area. From the iconic Schwartz’s, one of the oldest spots in all of Canada for delicious smoked meat to the long-running speakeasy Big In Japan, to trendy boutiques like 1861 and DIME, the Main is truly a travel destination that offers something for all tastes.
As Canada celebrates its 150th birthday, there is no better time to visit Montreal’s historical Boulevard Saint-Laurent and embrace all it has to offer.
SOURCE Boulevard Saint-Laurent
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